Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. Activeon
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the character of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of digital marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your advertising needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond can help in building interactive landing pages and design contests, track prospects, send emails, and do so much more.
Wishpond Enables you to understand”where exactly” and”how” to measure forward. In other words, it’s”completely automated” and”free forever” advertising tool that catalyses the easiest procedure for generating and nurturing leads.
In this blog, I Will help you through the second details of this tool, write Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main features of Wishpond. Activeon
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you can create several versions of your own form and run A/B test. These forms are simple to make , print and share it (website, blog, Facebook Page). You can even print on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu for a long list of options. This keeps your form short.
Multiple test boxes for prospects to Go for over 1 option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to catch the attention of Those leads which are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a particular quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You are able to aim your popups as you wish, for instance, you can decide on which pages the popups will appear and at which it won’t. Activeon
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable outcomes before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond provides A separate section for lead data management where you are able to see all your customers and their data. It may be sorted into various lists in accordance with the category you desire. It’s five Chief regions:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to take note of the amount of prospects opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a direct result, you can receive all the details of the guide, including their actions, profile information and which lists they’re part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of the system of collecting customer information, you can track even before they’ve converted. When they finally fill out among your forms, all the monitoring data associated with their account merges to their new lead profiles.
Lists Permit You to see which leads are a part of that lists. This is among the most important part and a place to come back and check for different listing sections especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties enables you to view all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. 1 minor issue that I faced when using the editor isI had to click several times to select a text. You have to double click it to select and edit, but I guess I double-clicked it to get two or three times. But what I got at the end is a thoroughly professional landing page. I guess with the outcome; I could manage to click few times extra! Each of the templates are cellular responsive. With over 100 templates, you can create a high converting landing page for any business.
You can run A/B Tests for numerous variations of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Based on the precise findings, you can zero upon the very best edition of your landing page. You will need no coding knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your own emails. This allows your leads to register immediately for a workshop or webinar or enjoys of such by simply clicking on the hyperlink. They don’t need to give any other additional details.
Contests and Advertising
You can run Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types above. You can take advantage of this feature here as well.
To Assist You create Your competitions interesting and far-fetched, Wishpond includes ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal media platforms like Facebook, Twitter, or on your site. Be it any platform, your promotions and contests will look good on desktops, mobiles and tablets. It is possible to find more likes and follows by adding a Facebook Like button or a Twitter follow option. Activeon
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you run smooth webinars to your prospects as soon as they register on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 other programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re seeking trickle email campaigns or wish to send personalized mails, Wishpond has all of the features prepared for you.
Not only this, you Can add scores to your leads and segment them according to their activities. Add to this; you get real time analytics to help you measure the performance of your automated workflow. It is possible to use combine tags to customize your emails based on the info you have in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond offers — Basic, Pro and Growth. Aside from the common features, the Basic program has a limit on the leads up to 1000, Email advertising a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Development Plan is for $129/month with 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. Activeon
Special Benefits From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or internet marketing experts. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that can be readily monitored through GetAmbassador. When you sign up as an affiliate, you will be given with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately associate it with your own affiliate account; and when the visitor buys a subscription, either about the exact same trip or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will have to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. One such company is TrueCaller. A common name, Truecaller lets you recognize who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller wanted To collect tales of the users in a creative manner. The most important aim was to understand how every user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all information, which is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are rather pricey. The bundle of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several other stations.
Struta Does not have the website popups feature. The variety of templates can also be less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead information analysis that may be used for turning leads into loyal clients. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would still vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might entice users. But I am convinced those who are unwilling to compromise their advertising needs, will proceed and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature record. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period in which the lead/customer is presently in with respect to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to join and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and contains a lot of attributes, it’s more expensive. For an organization, Aritic PinPoint provides account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services start from zero and move on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, together with Shortstack the number of users or team members can also be strictly limited to one. In cases where multiple users are wanted, a price of about $29 per month is achievable; unlike Wishpond that can provide a number of users with restricted access to info.
This brings us to The end of the review of Wishpond. This instrument is perfect for a marketer, also that I Must say it is a very easy to use the application. Now That You’re aware of each of the Features, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period to the program that is appropriate for you. Let me Know your views about the particular tool, and if you happen across another better Option to Wishpond. Activeon