Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies every year which have enough potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got featured. Adespresso
The inclusion of Wishpond on the Ready to Rocket record is a nod to The way the character of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic marketing is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing requirements. The highlight of this tool is lead generation and the following analytical process. Wishpond helps in creating interactive landing pages and layout competitions, track prospects, send mails, and do much more.
Wishpond Allows you to know”where precisely” and”the way” to measure forward. In other words, it is”fully automated” and”free forever” advertising tool which catalyses the simplest process of generating and nurturing leads.
In this website, I Will help you through the minute details of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. Adespresso
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are numerous Flexible templates to select from. Form building is quite simple with the drag and drop builder. Like landing pages, you can create multiple versions of your own form and conduct A/B test. These forms are easy to make , print and share it (website, site, Facebook Page). You can also publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field in your form to collect files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to Go for more than one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to grab the attention of Those leads that are just about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you desire, for example, you can choose on which pages the popups will look and where it won’t. Adespresso
A/B testing feature is available in popups as well. You can test and see which one is Giving you desirable outcomes before finalising one. Other important attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for direct data management where you can see all of your visitors and their data. It may be sorted into different lists in accordance with the category you desire. It has five main regions:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent action. With every click on a lead, you can receive all the specifics of the lead, such as their activities, profile information and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the use of this system of collecting customer data, you can track even before they have converted. When they eventually fill out one of your forms, all of the tracking data associated with their accounts unifies to their new lead profiles.
Lists allow you to see which leads are part of that lists. This is one of the most important section and also a place to come back and check for distinct list sections especially if you are creating different smart lists and static lines with marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. One minor issue which I faced while using the editor would be I needed to click many times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it to get a couple of times. But what I got in the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you may produce a high-definition landing page for any business.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Depending on the accurate findings, you can zero upon the best edition of your landing page. You’ll need no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your prospects to register instantly for a training or marathon or likes of these by just clicking on the hyperlink. They do not have to provide any other additional information.
Events and Marketing
You can run Exciting contests and promotions on Wishpond. You can collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This eases likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types over. It’s possible to use this feature here too.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal media platforms like Facebook, Twitter, or on your site. Be it any stage, your own promotions and competitions will look great on laptops, mobiles and tablets. You can get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Adespresso
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and much more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your prospects once they sign up on a few of your campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your leads and segment them based on their activities. Add to the; you get real-time analytics that will assist you measure the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you have in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the typical features, the fundamental plan has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 with a single user which has a price tag of $45 for monthly.
The Growth program is for $129/month with 10000 greatest contributes with unlimited customers and the rest of the prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You may sign up for a FREE 14-Day trial for some of those plans before paying. Adespresso
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive screen and PPV marketing research tool that assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, owners or online advertising pros. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts which will be readily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will immediately associate it with your affiliate accounts; and if the visitor purchases a subscription, either on the same visit or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious marketing tools like GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page in which you can go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will have to wait for a short time!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such firm is TrueCaller. A very common title, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller desired To gather stories of their users in a creative way. The main aim was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all info, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful opponents. In this case, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are quite pricey. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several different stations.
Struta Does not have the website popups feature. The assortment of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I had to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I would still vouch for the multiple marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am sure those who are unwilling to compromise with their advertising requirements, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint displays a much richer feature list. For example, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on direct behavior, events, period where the lead/customer is presently in with regards to the buyers’ journey, and demographics such as location, age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and has a lot of features, it’s costlier. For an enterprise, Aritic PinPoint offers account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the price! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of users or group members can also be strictly limited to one. In cases where multiple users are desired, a cost of around $29 per each month is achievable; unlike Wishpond that can provide a number of users with limited access to info.
This brings us The end of the review of Wishpond. This instrument is perfect for a marketer, also that I Must say it’s a really simple to use the application. Now That You’re aware of all the Features, perks and pricing plans, you must start using the tool. You can Always start with the 14-day trial period to the plan that suits you. Allow me to Understand your views about the particular tool, and also if you come across another better Alternative to Wishpond. Adespresso