Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year that have sufficient capacity to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got showcased. Agorapulse
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the character of electronic marketing is shifting, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the present market. As automation takes over the marketing industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of this tool is lead creation and the following analytical process. Wishpond can help in building interactive landing pages and layout contests, track leads, send emails, and do so much more.
Wishpond Allows one to know”where exactly” and”how” to measure forward. In other words, it’s”fully automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing leads.
In this blog, I Will walk you through the second details of this tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main characteristics of Wishpond. Agorapulse
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds to your landing page. There are many Flexible templates to select from. Form building is quite easy with the drag and drop builder. Like landing pages, you may make several versions of your own form and run A/B test. All these forms are simple to make , publish and discuss it (website, site, Facebook Page). You might also print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a very long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to Go for more than one option that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to catch the attention of Those prospects which are about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular quantity of time on your site.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You are able to aim your popups as you desire, for instance, you can decide on which pages the popups will look and where it will not. Agorapulse
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desired outcomes before finalising one. Other key features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data management where you are able to see all of your customers and their data. It may be sorted into different lists as per the category you desire. It has five Chief areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to take note of the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With every click on a lead, you can get all the specifics of the lead, such as their activities, profile data and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the use of this system of collecting customer information, you can monitor even before they have converted. When they finally fill out among your types, all of the tracking data associated with their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is among the most important section and a place to come back and look for distinct list segments especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties lets you see All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social networking programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 slight issue which I faced when using the editor would be I had to click several times to select a text. You have to double click it to select and edit, but I guess I double-clicked it to get a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times extra! Each of the templates are cellular responsive. With over 100 templates, you can produce a high converting landing page for any industry.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Based on the accurate findings, you can zero upon the best version of your landing page. You will require no programming knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a workshop or webinar or enjoys of such by simply clicking on the hyperlink. They don’t need to give any other additional details.
Contests and Marketing
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable types over. You can take advantage of this feature here as well.
To Assist You create Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms such as Facebook, Twitter, or on your site. Be it any stage, your promotions and competitions will look good on desktops, mobiles and tablets. It is possible to find more likes and follows by adding a Facebook Like button or a Twitter follow option. Agorapulse
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you run smooth webinars to your leads once they register on a few of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for drip email campaigns or want to send personalized mails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your own leads and segment them according to their actions. Add to the; you get real-time analytics that will assist you measure the performance of your automated workflow. It is possible to use merge tags to personalize your emails depending on the info you have on your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Growth. Aside from the common features, the Basic plan has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 using a single user which comes with a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum contributes with unlimited users and all the other prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for all. You may sign up for a FREE 14-Day trial for some of those programs before paying. Agorapulse
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough screen and PPV marketing research tool which analyses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online advertising pros. It provides a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which can be readily tracked through GetAmbassador. When you sign up as an affiliate, you’ll be provided with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will directly associate it with your own affiliate account; and when the visitor purchases a subscription, either on the same visit or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard which allows you to track all your activities such as clicks, commission, and earnings. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather tales of the users in a creative manner. The most important aim was to know how each user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of those users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a difficult competition. But here I shall only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather expensive. The bundle of 249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and few different channels.
Struta Doesn’t have the site popups feature. The variety of templates is also less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a lack of lead data analysis which may be used for turning leads into loyal clients. I believe with Strutta, I had to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would still vouch for the numerous advertising apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am sure those who are unwilling to compromise their advertising needs, will proceed and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. However, Aritic PinPoint displays a much richer feature list. For instance, Wishpond offers international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on lead behaviour, events, period where the lead/customer is presently in with regards to the buyers’ journey, and demographics like location, age, gender, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. You can connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and contains a lot of features, it is costlier. For an organization, Aritic PinPoint provides account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or group members can also be strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per month is achievable; unlike Wishpond which can provide a number of users with limited access to data.
This brings us to The close of the inspection of Wishpond. This tool is perfect for a marketer, and that I Must say it is a really easy to use the application. Now That You’re aware of all the Attributes, perks and pricing strategies, you must start using the application. You can Always begin with the 14-day trial period for the program that is appropriate for you. Let me Understand your views about this particular tool, and if you happen across another better Option to Wishpond. Agorapulse