Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Ankaka
The inclusion of Wishpond on the Ready to Rocket record is a testament to The way the character of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the marketing business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and design competitions, track leads, send emails, and do much more.
Wishpond Allows one to know”where exactly” and”how” to step forward. In other words, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will help you through the minute details of this tool, write Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. Ankaka
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds to your landing page. There are many Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you can make several versions of your own form and conduct A/B test. All these forms are easy to make , publish and share it (website, site, Facebook Page). You can also print on wishpond.com and discuss it. Listed below are a couple more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to Go for more than 1 alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to catch the attention of Those prospects which are about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular amount of time on your site.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can aim your popups as you desire, for example, you can choose on which pages the popups will look and at which it will not. Ankaka
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desired outcomes before finalising one. Other key attributes include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond provides A separate section for direct data management where you are able to see all of your visitors and their information. It may be sorted into various lists in accordance with the category you want. It has five main regions:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric information to take note of the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With each click on a direct result, you can get all the specifics of the lead, including their activities, profile data and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of the system of collecting visitor data, it is possible to track even before they’ve converted. When they eventually fill out one of your forms, all of the monitoring data related to their accounts merges into their new lead profiles.
Lists Permit You to see which leads are a part of which lists. This is among the most important section and a place to come back and look for different list sections especially If You’re creating different clever lists and inactive lines with marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One slight issue that I faced while using the editor would be I needed to click several times to select a text. You need to double click it to select and edit, but I figure that I double-clicked it to get two or three times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could manage to click few times extra! All the templates are mobile responsive. With more than 100 templates, you can produce a high converting landing page for virtually any business.
You can conduct A/B Tests for multiple variations of your landing page. Wishpond conducts the test for you and provides you detailed reports. Based on the accurate findings, you can zero on the best edition of your landing page. You will require no coding knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register instantly for a training or marathon or likes of these by just clicking on the link. They do not have to provide any other additional information.
Events and Advertising
You can run Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten other programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social media platforms like Facebook, Twitter, or on your own site. Be it any stage, your own promotions and contests will look good on desktops, mobiles and tablets. You can get more enjoys and follows by adding a Facebook Like a Twitter follow option. Ankaka
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your prospects once they sign up on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send personalized mails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your own leads and segment them according to their activities. Add to this; you get real-time analytics that will help you measure the performance of your automated workflow. You can use merge tags to personalize your emails depending on the information you’ve got in your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the typical attributes, the Basic plan has a limitation on the leads up to 1000, Email marketing a month up to 10,000 with one user which comes with a price tag of $45 for monthly.
The Growth Plan is for $129/month using 10000 greatest leads with unlimited customers and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for all. You may register for a FREE 14-Day trial for any of the plans before paying. Ankaka
Special Perks From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV marketing research tool that analyses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to site owners, owners or online marketing experts. It provides a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts which will be readily monitored through GetAmbassador. When you join an affiliate, you will be provided with a exceptional tracking link. If Wishpond receives some visitor through your affiliate link, it will directly associate it with your own affiliate accounts; and if the visitor purchases a subscription, either on the same visit or afterwards, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your tasks such as clicks, commission, and revenue. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are employed in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and post Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clients.
Collaborate easily with your team with multiple user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such company is TrueCaller. A common name, Truecaller lets you identify who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To collect tales of their customers in a creative manner. The main aim was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are rather pricey. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and several different stations.
Struta Does not have the website popups feature. The variety of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a lack of lead information analysis that can be used for turning leads into loyal customers. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am convinced those who are reluctant to compromise their marketing requirements, will proceed and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares all the features present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For example, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on direct behaviour, events, stage in which the lead/customer is presently in with respect to the buyers’ travel, and demographics like age, gender, linking date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a great deal of features, it’s costlier. For an organization, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services begin from zero and move on to $29 for your simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the lack of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members can also be strictly restricted to one. In circumstances where multiple users are wanted, a cost of about $29 per each month is achievable; unlike Wishpond that can provide a number of users with restricted access to data.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, and I Must say it is a very easy to use the application. Now That You’re aware of all the Attributes, pricing and perks strategies, you must start using the application. You can Always begin with the 14-day trial period to the program that is appropriate for you. Let me Understand your views about the tool, and if you come across another better Option to Wishpond. Ankaka