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Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies every year that have sufficient potential to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got showcased. App Splash Page
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of digital advertising is changing, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of this tool is lead generation and the following analytical process. Wishpond can help in building interactive landing pages and design contests, track prospects, send mails, and do much more.
Wishpond Allows you to understand”where exactly” and”the way” to step forward. To put it differently, it’s”fully automated” and”free forever” marketing tool which catalyses the easiest process of generating and nurturing leads.
In this website, I Will walk you through the second details of the tool, write Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. App Splash Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms to your landing page. There are numerous Flexible templates to select from. Form construction is quite simple with the drag and drop builder. Like landing pages, you can make multiple variations of your own form and run A/B test. These forms are simple to make , publish and share it (site, site, Facebook Page). You can even publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple check boxes for prospects to Go for over one alternative that Suits them.
Multiple-choice questions.
CAPTCHA field.
Hidden fields to collect analytical data like supply and referrer.
Real-time analytics.
Advanced CSS and Javascript to personalize the look of your landing Page
Merge tags to customize your forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those prospects that are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a particular quantity of time on your site.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or picture to some 2-step opt-in process.
You can use Javascript to target your popups according to Any Sort of filters. I call these”target popups”.
The drag and drop Editor makes pop-up construction an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will look and where it will not. App Splash Page
A/B testing feature is available in popups too. You can test and determine which one is Giving you desired outcomes before finalising one. Additional important features include Social Share Buttons. It’s possible to add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data management where you can see all your customers and their data. It may be sorted to different lists as per the category you want. It has five Chief areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to pay attention to the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With every click on a direct result, you can get all the details of the guide, such as their actions, profile data and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of the system of collecting customer information, it is possible to track even before they have converted. When they finally fill out among your forms, all of the tracking data related to their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are a part of that lists. This is one of the most important section and also a place to come back and check for distinct list sections especially If You’re creating different smart lists and static lines with marketing automation
Lead Properties lets you view All of the Customized lead Properties across all of your Wishpond campaigns.
Landing Pages
Wishpond has Beautiful templates to make your job simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 slight issue which I faced when using the editor is, I needed to click several times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it to get a couple of times. But what I got in the end is a thoroughly professional landing page. I guess with all the result; I could can click few times additional! All the templates are cellular responsive. With over 100 templates, you can produce a high-definition landing page for virtually any industry.
You can conduct A/B Tests for multiple variations of your landing page. Wishpond runs the test for you and gives you detailed reports. Based on the accurate findings, you can zero upon the best version of your landing page. You will require no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register immediately for a workshop or webinar or likes of these by simply clicking on the link. They do not need to provide any other additional details.
Wishpond also Enables one to provide Parallax Effect. This means that you can have amazing and modern landing pages in a click. Add to the, Advanced CSS and Javascript to customize the appearance of your landing page and add analytics monitoring code and Real-time analytics to get greater insights.
Contests and Advertising
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their buddies to enter your contest. I’ve discussed the customizable types above. You can take advantage of this feature here too.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional programs that help with creating engaging social promotions-
Sweepstakes
Photo Contest
Instagram Hashtag Contest
Coupon
Essay Competition
Vote Contest
Photo Caption Contest
Pinterest Contest
Referral Promotion
Video Contest
You can publish and Run social promotions on social media platforms such as Facebook, Twitter, or in your site. Be it any stage, your promotions and contests will look good on laptops, tablets and phones. It is possible to get more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. App Splash Page
Click here to sign up to Wishpond.
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates with:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk with-
Salesforce
Infusionsoft
Insightly
Batchbook
Highrise
Pipedrive
Contactually
Close.io
Clio
Lead capturing is Followed by auto syncing of leads involving your email marketing program and Wishpond account. This is facilitated by programs like:
Constant Contact
MailChimp
AWeber
GetResponse
Benchmark
Campaign Monitor
Mad Mimi
ActiveCampaign
Emma
Wishpond integrates With a help desk program UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your leads once they register on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing Automation
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your leads and segment them based on their actions. Add to the; you get real-time analytics to assist you assess the performance of your automated workflow. It is possible to use merge tags to customize your emails depending on the information you’ve got on your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond provides — Basic, Pro and Development. Aside from the typical attributes, the Basic program has a limitation on the leads up to 1000, Email marketing a month up to 10,000 using one user that has a price tag of $45 for monthly.
Guru Plan also has a limitation which enumerates to exactly 2500 for prospects, 25000 for Emails daily and number of users around 5. In addition to the common features, the Pro program also provides Professional Integration, A/B testing, Custom CSS, Custom Javascript, and API Access. The Pro package comes for $78/month.
The Growth Plan is for $129/month with 10000 greatest leads with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for all. You may sign up for a FREE 14-Day trial for some of those plans before paying. App Splash Page
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive screen and PPV marketing research tool which analyses competitor’s ad strategy.
Additionally:
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Click here to sign up to Wishpond.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, owners or online advertising pros. It provides a recurring 30% commission with no payment for your service. You receive consistent online payouts that will be readily monitored through GetAmbassador. When you sign up as an affiliate, you’ll be provided with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately link it with your own affiliate account; and if the visitor purchases a subscription, either on precisely the exact same trip or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative advertising tools such as GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities such as clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clients.
Collaborate easily with your team with numerous user accounts. The Governance option lets you limit users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Use Cases
Wishpond is praised And applauded by various startups and agencies across the world. One such company is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller desired To gather tales of the customers in a creative way. The most important goal was to understand how each user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to collect all of the information, and this is what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the contest
1000+ testimonials
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies that show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their strategies are rather expensive. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and few other channels.
Struta Does not have the site popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead data analysis that can be used for turning leads into loyal clients. I think with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may entice users. But I am sure those that are unwilling to compromise their marketing requirements, will go ahead and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint displays a much richer attribute list. For example, Wishpond provides international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on lead behavior, events, period in which the lead/customer is currently in with respect to the buyers’ journey, and demographics like age, gender, joining date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel approach towards marketing. You can join and nurture your leads via mails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a great deal of features, it is more expensive. For an organization, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or team members is also strictly limited to one. In circumstances where multiple users are wanted, a cost of around $29 per each month is achievable; unlike Wishpond which may provide multiple users with limited access to info.
Summary
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, and I Must say it’s a really easy to use the tool. Now That You’re aware of each of the Attributes, pricing and perks strategies, you must begin using the application. You can Always start with the 14-day trial period to the plan that is appropriate for you. Allow me to Understand your views about the tool, and also if you happen across another better Alternative to Wishpond. App Splash Page
Click here to sign up to Wishpond.