Introduction Award Winning Landing Pages
Instapage is a software dedicated to helping you create better landing pages. Award Winning Landing Pages
The first thing that you Want to know is that it’s 100 percent dedicated to landing Pages and landing pages only.
Like the other great’s out there, this program offers the Subsequent:
A drag-and-drop editor
Integrations with important email and advertising tools such as Marketo, MailChimp, etc..
Thorough landing page stats
Generation of mobile-responsive webpages
Publish pages fast
A clean user interface
accessibility to professional stock images
But those are just a couple of the highlights. Let’s dig into what makes Instapage so good at what it does.
Once you’ve selected your template, you’ll be accepted to the Instapage Template editor.
This is 1 place where Instapage actually shines. Its editor is one of the Best around, and with it you can fix the fonts, colours, and layouts to match your current site or marketing materials.
The editor Is Totally drag and drop, so you can set any component Exactly where you want it to be within the page. With it, you can add:
Headlines & Paragraphs
Images and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and placement options to drag your elements to, you can place them anywhere on the page you prefer.
As you drag your components to various areas, Instapage will display Guidelines to assist you space and align all components accordingly.
And, because having a mobile-friendly layout is essential Nowadays, Instapage lets you easily switch between desktop and mobile view to be certain everything is optimized and placed accordingly across all devices.
If need be, you could also edit your page straight from the mobile view.
How To Create A Landing Page
Because This is the epitome of what Instapage does, I thought I’d take you Through the process of creating a landing page.
If you initially log into, you’ll find a listing of all the landing pages You’ve created. If this is your first, naturally, you won’t have a lot to pull out of here.
Rather, choose Create a Standard Page.
This will Provide you three choices: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP pages are designed for mobile, and Might be a Good route to go if you are designing a webpage specifically for mobile use. These are designed to load incredibly fast, but you’ll find this choice if you are signed up for the Enterprise plan.
For our purposes, we’re going using a template.
When You Decide to utilize an Instapage template, then you’ll be presented with All available templates.
That is 194 options, to be exact.
To make it easier, you can filter the templates by specific types Depending upon the goal of your campaign: Lead generation, direct gen (two-step), click-through, webinar pages, mobile app, and thank you page. Award Winning Landing Pages
Post Your Landing Page
When you’re ready to publish your page, you have a few choices.
You can publish it to:
A Customized domain
A demonstration page
A custom domain name is really self-explanatory. Just enter in the domain You would love to print to. But remember, that one does need a modest technical know-how. Fortunately, Instapage comprises a video to walk you through the process.
If you host a site on WordPress and wish to publish your landing page There, Instapage includes a plugin devoted to doing just that.
This makes the process incredibly easy. Just log into your Instapage Account in the WordPress site and publish right there.
Publishing to Facebook is just as easy. Select the option and your Facebook webpage, and it’ll publish.
Or, if you want a full demo of your webpage before it goes live, print it To Instapage’s demonstration domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let’s take a look at the bells and whistles.
Instapage Includes a few added features that help separate from Another software out there.
Included in these are:
Instablocks — these are useful for times when you need to create multiple landing pages, but do not want to modify the fashion of the webpage. Rather than recreating your complete webpage, it will save your elements for you to be reused. You’ll have access to cubes made by Instapage or you may make your own.
Heatmaps — this is a very cool analytics attribute that provides you insight to how users are interacting with your page. It tracks mouse movement, clicks, how far visitors scroll, and where they spend the most time on the page. Notice: heatmaps are only available with the Optimizer program
A/B testing — If you want to test different elements of your page, you can split test using Instapage. Just duplicate your primary copy and make another copy with any changes to the text, images, CTAs, etc.. When you publish your page, some will see the controller version and others are going to see the variation. Information about how each performs will be kept on your Instapage analytics section.
Analytics And Reporting
Obviously, no top marketing software is complete with no committed analytics section.
Instapage is no exception, and this is actually one of its biggest Selling things.
The neat thing about Instapage Is It allows you to install Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find sections called Conversion Goals and Analytics at the right click menu.
In the Conversion Goals section, you can set Certain goals to track in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics department after you page is pushed Live, you’ll find details about your webpage’s conversion rate based on the targets you establish.
That is also where you’ll find information regarding the performance of Your split tests, and you may also tweak the traffic split between the two test variations here.
You will also find a section that collects information on the prospects each Page has collected.
Naturally, Instapage is not without its defects, and it falls somewhat short Of its rivals in these regions:
The big one: price. Instapage is more expensive than most of its rivals
Advanced features only available with costlier plans
Could have more information, such as high performing webpages
Here’s a rundown of Instapage’s most impressive features:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely Simple and intuitive to use
accessibility to heatmaps
Collaboration features for groups
Excellent customer support and help features
Now for the part you have all been waiting for: the cost.
Instapage includes three pricing tiers.
The first, the Core plan, begins at $69.99/month and comprises most fundamental Features such as the mobile-responsive builder and Instablocks.
The next degree, Optimizer, begins at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion goal tracking.
And finally, the Team & Agency plan starts at $179/month and Includes 15 private sub-accounts and branded guide alarms.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the fit for you.
In general, most will benefit from the Optimizer program.
While you can eliminate the basic Core program for simply designing and Publishing (amazing ) landing pages, the Optimizer offers you access to helpful tools like heatmaps and A/B testing, which may help your overall conversion rate later on.
All in all, Instapage is a Fantastic option for People Who need to put Together fast, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its extra features will cost more, they definitely add to the experience. The use of A/B testing and heatmaps can help guide your creation and plan, and conversion target tracking will let you know whether you’re on track.
Bottom line: If your Aim is better landing pages, then you can not go wrong with Instapage. Award Winning Landing Pages