Intro B2B Lead Generation Blog
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies every year which have sufficient capacity to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. B2B Lead Generation Blog
The addition of Wishpond on the Ready to Rocket record is a nod to How the character of electronic marketing is changing, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing needs. The highlight of the tool is lead generation and the next analytical procedure. Wishpond can help in creating interactive landing pages and design contests, track leads, send emails, and do much more.
Wishpond Enables one to know”where precisely” and”the way” to step forward. To put it differently, it is”fully automated” and”free forever” advertising tool that catalyses the simplest procedure for nurturing and generating prospects.
In this website, I Will help you through the minute information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. B2B Lead Generation Blog
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you can make multiple variations of your own form and conduct A/B test. All these forms are simple to create, print and share it (website, blog, Facebook Page). You might also print on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for over 1 alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those prospects which are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you wish, for example, you can choose on which pages the popups will appear and at which it won’t. B2B Lead Generation Blog
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Additional important attributes include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data management where you can see all your customers and their information. It may be sorted into different lists in accordance with the category you desire. It has five Chief areas:
Stats provides a global overview of activity taking Place within all your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent action. With every click on a lead, you can receive all the details of the lead, including their activities, profile information and which lists they’re part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of this system of collecting customer information, you can monitor even before they’ve converted. When they eventually fill out one of your types, all the tracking data associated with their account merges to their new lead profiles.
Lists Permit You to see which leads are part of which lists. This is one of the most important section and a place to come back and check for different list sections especially if you are creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One minor issue that I faced when using the editor is, I had to click several times to select a text. You have to double click it to select and edit, but I guess I double-clicked it for two or three times. However, what I got at the end is a totally professional landing page. I guess with all the outcome; I could can click few times extra! Each of the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Evaluations for numerous variations of your landing page. Wishpond runs the test for you and gives you detailed reports. Depending on the precise findings, you can zero upon the best version of your landing page. You will need no coding knowledge to create such interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your leads to register immediately for a training or marathon or enjoys of such by simply clicking on the hyperlink. They do not have to provide any other additional details.
Contests and Promotions
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable forms over. It’s possible to use this feature here as well.
To help you create Your contests interesting and far-fetched, Wishpond includes ten additional programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your own site. Be it any stage, your promotions and competitions will look good on desktops, tablets and phones. You can find more likes and follows by adding a Facebook Like a Twitter follow alternative. B2B Lead Generation Blog
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk program UserVoice, and also with SurveyMonkey for successful surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar will help you run smooth webinars to your leads once they sign up on one of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or wish to send personalized mails, Wishpond has all of the features prepared for you.
In Addition, you Can add scores to your leads and segment them according to their activities. Add to the; you get real-time analytics to assist you assess the performance of your automated workflow. It is possible to use combine tags to customize your emails based on the information you have on your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct plans Wishpond provides — Basic, Pro and Development. Aside from the typical attributes, the Basic program has a limit on the prospects up to 1000, Email advertising a month up to 10,000 using a single user which comes with a price tag of $45 for monthly.
The Development program is for $129/month with 10000 maximum leads with unlimited customers and all the other prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Training Training Program is also provided. And as consistently Customer Service is free for everybody. You can register for a FREE 14-Day trial for some of those plans before paying. B2B Lead Generation Blog
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive display and PPV marketing research tool that analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or internet marketing experts. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts which can be readily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a exceptional tracking link. If Wishpond receives any visitor through your affiliate link, it will directly associate it with your affiliate accounts; and when the visitor purchases a subscription, either on precisely the same trip or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal access to innovative advertising tools such as GetAmbassador and Tracking Dashboard which allows you to track all of your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and article Banner ads which can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will need to wait for a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they’re working on.
Show your customers beautifully designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. One such firm is TrueCaller. A very common title, Truecaller lets you identify who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather stories of the customers in a creative way. The main aim was to understand how each user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all information, which is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I shall only tell you why I’ll vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their plans are quite pricey. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several other stations.
Struta Doesn’t have the site popups feature. The variety of templates can also be less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a deficiency of lead data analysis which can be used for turning leads to loyal customers. I believe with Strutta, I had to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might attract users. But I am convinced those who are unwilling to compromise with their advertising needs, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and contains a lot of attributes, it is more expensive. For an organization, Aritic PinPoint offers account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, together with Shortstack the number of users or team members can also be strictly limited to one. In cases where multiple users are wanted, a cost of around $29 per month is viable; unlike Wishpond that can provide multiple users with limited access to info.
This brings us The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, also that I Must say it’s a really simple to use the application. Now That You’re aware of each of the Attributes, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Let me Understand your views about the particular tool, and also if you happen across another better Option to Wishpond. B2B Lead Generation Blog