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Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies every year which have enough capacity to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Best Page Layout
The addition of Wishpond on the Ready to Rocket record is a testament to The way the character of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the present market. As automation takes over the Advertising industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your advertising requirements. The highlight of the tool is lead generation and the next analytical procedure. Wishpond helps in creating interactive landing pages and design contests, track prospects, send mails, and do so much more.
Wishpond Enables one to understand”where precisely” and”the way” to measure ahead. To put it differently, it’s”completely automated” and”free forever” advertising tool that catalyses the simplest process of nurturing and generating leads.
In this blog, I Will help you through the minute details of this tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Best Page Layout
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to select from. Form building is very simple with the drag and drop builder. Like landing pages, you may make multiple versions of your form and run A/B test. All these forms are simple to make , print and share it (site, site, Facebook Page). You can also publish on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple test boxes for prospects to Go for more than one option that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to catch the attention of Those leads which are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your site.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You can target your popups as you desire, for example, you can choose on which pages the popups will look and where it will not. Best Page Layout
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desirable outcomes before finalising one. Additional important attributes include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data management where you are able to see all your customers and their data. It may be sorted into different lists as per the category you want. It has five Chief areas:
Stats provides a global overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric information to take note of the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a direct result, you can get all the specifics of the guide, including their activities, profile data and which lists they’re part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of the system of collecting customer information, it is possible to track even before they have converted. When they finally fill out one of your forms, all of the monitoring data associated with their accounts merges into their new lead profiles.
Lists allow you to see which leads are a part of which lists. This is one of the most important part and also a place to come back and look for different listing sections especially if you are creating different smart lists and static lines using marketing automation
Lead Properties enables you to see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 slight issue that I faced when using the editor would be I had to click several times to select a text. You have to double click it to select and edit, but I guess that I double-clicked it for a couple of times. However, what I got at the end is a totally professional landing page. I guess with all the result; I could can click few times additional! All the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Evaluations for multiple variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Depending on the precise findings, you can zero on the very best version of your landing page. You’ll need no programming knowledge to create such interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register immediately for a workshop or webinar or enjoys of these by just clicking on the link. They do not need to give any other additional details.
Contests and Advertising
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable types above. You can take advantage of this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms like Facebook, Twitter, or in your site. Be it any stage, your promotions and competitions will look great on laptops, tablets and phones. You can find more enjoys and follows by adding a Facebook Like a Twitter follow alternative. Best Page Layout
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus much more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond incorporates With a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads as soon as they register on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for drip email campaigns or wish to send customized mails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your own leads and section them based on their activities. Add to the; you get real time analytics that will assist you measure the performance of your automated workflow. It is possible to use merge tags to personalize your emails depending on the info you have on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond provides — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limitation on the leads up to 1000, Email marketing a month up to 10,000 using a single user which has a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 maximum leads with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for any of those plans before paying. Best Page Layout
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet that’s a beneficial tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts that can be readily tracked through GetAmbassador. When you sign up an affiliate, you’ll be provided with a unique tracking link. If Wishpond receives any visitor through your affiliate link, it will directly link it with your own affiliate accounts; and if the visitor purchases a subscription, either on the same visit or later, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to innovative marketing tools like GetAmbassador and Tracking Dashboard that permits you to monitor all of your tasks such as clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clients.
Collaborate easily with your group with numerous user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. 1 such company is TrueCaller. A common name, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To gather tales of the users in a creative way. The most important goal was to know how every user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to collect all of the info, which is what occurred:
Over 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I shall only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their plans are rather pricey. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several different channels.
Struta Does not have the website popups feature. The assortment of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a lack of lead data analysis that can be used for turning leads to loyal clients. I think with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I’d still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may entice users. But I am convinced those that are reluctant to compromise with their advertising needs, will go ahead and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute record. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on lead behaviour, events, period in which the lead/customer is currently in with regards to the buyers’ journey, and demographics such as location, age, sex, joining date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards promotion. It’s possible to join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of attributes, it’s costlier. For an organization, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services start from zero and proceed on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, together with Shortstack the number of users or team members is also strictly limited to one. In cases where multiple users are desired, a price of about $29 per month is viable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us The end of the inspection of Wishpond. This instrument is perfect for a marketer, also I Must say it’s a really simple to use the tool. Now That You’re aware of each of the Features, perks and pricing plans, you must start using the application. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Allow me to Understand your views about this particular tool, and also if you come across another better Option to Wishpond. Best Page Layout