Intro Campaign Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies every year which have enough potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Campaign Landing Page
The inclusion of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic advertising is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your advertising requirements. The highlight of the tool is lead creation and the following analytical procedure. Wishpond helps in creating interactive landing pages and design competitions, track leads, send emails, and do so much more.
Wishpond Allows you to understand”where exactly” and”the way” to step forward. In other words, it is”completely automated” and”free forever” advertising tool which catalyses the simplest procedure for nurturing and generating leads.
In this blog, I Will walk you through the second information of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. Campaign Landing Page
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are many Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you can make multiple versions of your form and run A/B test. These forms are simple to make , publish and discuss it (site, blog, Facebook Page). You can even publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple check boxes for leads to opt for over 1 option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the final attempt to catch the attention of Those leads that are just about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a specific amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you desire, for instance, you can choose on which pages the popups will appear and at which it will not. Campaign Landing Page
A/B testing feature can be found in popups too. You can examine and see which one is Giving you desirable results before finalising one. Additional key features include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond supplies Another section for direct data management where you are able to see all your customers and their information. It can be sorted into different lists in accordance with the category you desire. It’s five Chief areas:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the number of prospects opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a direct result, you can receive all the details of the guide, including their activities, profile information and which lists they are part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the use of this system of collecting customer data, it is possible to track even before they have converted. When they finally fill out among your types, all of the monitoring data associated with their account merges into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is one of the most important part and also a place to come back and look for different list segments especially if you are creating different smart lists and static lines with marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One slight issue that I faced while using the editor is, I needed to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got at the end is a totally professional landing page. I guess with all the outcome; I could can click few times extra! All the templates are mobile responsive. With over 100 templates, you may create a high-definition landing page for virtually any business.
You can conduct A/B Tests for numerous variations of your landing page. Wishpond conducts the test for you and provides you comprehensive reports. Based on the precise findings, you can zero upon the best edition of your landing page. You will require no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register immediately for a training or marathon or likes of such by simply clicking on the link. They don’t need to give any other additional information.
Contests and Marketing
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable types over. You can use this feature here too.
To help you make Your competitions interesting and far-fetched, Wishpond includes ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any stage, your own promotions and contests will look good on desktops, tablets and phones. You can find more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. Campaign Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re looking for drip email campaigns or wish to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your leads and segment them based on their activities. Add to this; you get real time analytics to help you measure the performance of your automated workflow. It is possible to use combine tags to personalize your emails based on the information you have on your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three distinct programs Wishpond offers — Basic, Pro and Development. Apart from the common attributes, the Basic plan has a limit on the prospects up to 1000, Email advertising per month up to 10,000 with a single user that comes with a price tag of $45 for each month.
The Development Plan is for $129/month with 10000 greatest contributes with unlimited users and all the other notable features of Pro and Basic packages. Along with all of that, Priority Support and Training Training Program is also provided. And as consistently Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for some of the programs before paying. Campaign Landing Page
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool which assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, bloggers or online advertising experts. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that can be readily monitored through GetAmbassador. When you join an affiliate, you will be given with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately associate it with your affiliate account; and if the visitor purchases a subscription, either on the exact same trip or later, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard which allows you to monitor all your tasks such as clicks, commission, and revenue. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To collect stories of their customers in a creative manner. The most important goal was to understand how every user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all of the information, which is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong competitors. In this case, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta doesn’t Provide any free support, and their plans are rather pricey. The package of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with few other stations.
Struta Doesn’t have the site popups feature. The variety of templates is also less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead information analysis which can be used for turning leads into loyal clients. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am sure those that are reluctant to compromise with their marketing needs, will proceed and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint displays a much richer attribute list. For example, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics like location, age, gender, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards promotion. You can connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it is more expensive. For an enterprise, Aritic PinPoint provides account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all of the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the price! Their services begin from zero and move on to $29 for your basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the amount of consumers or group members can also be strictly restricted to one. In cases where multiple users are desired, a cost of around $29 per month is achievable; unlike Wishpond that can provide a number of users with limited access to info.
This brings us to The close of the inspection of Wishpond. This instrument is perfect for a marketer, also that I Must say it is a very easy to use the application. Now That You’re aware of all the Features, perks and pricing strategies, you must start using the application. You can Always begin with the 14-day trial period to the plan that suits you. Allow me to Understand your views about the particular tool, and also if you come across another better Alternative to Wishpond. Campaign Landing Page