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Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies every year which have sufficient potential to beat their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Category Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the nature of electronic advertising is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your advertising needs. The highlight of this tool is lead generation and the next analytical procedure. Wishpond can help in creating interactive landing pages and layout contests, track leads, send mails, and do so much more.
Wishpond Enables one to know”where exactly” and”how” to step forward. In other words, it is”completely automated” and”free forever” advertising tool which catalyses the simplest procedure for generating and nurturing prospects.
In this website, I Will walk you through the second details of the tool, write Wishpond review. Based on my user experience, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary characteristics of Wishpond. Category Landing Page
Wishpond Review — Quality Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you can create several versions of your form and run A/B test. These forms are easy to make , print and discuss it (site, blog, Facebook Page). You can also publish on wishpond.com and discuss it. Listed below are a couple more add-ons you get-
File upload field in your form to collect files and documents.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple test boxes for leads to Go for more than one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those prospects that are about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a particular amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to target your popups as you wish, for example, you can choose on which pages the popups will look and at which it won’t. Category Landing Page
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desirable outcomes before finalising one. Other key features include Social Share Buttons. You can add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data management where you can see all your visitors and their information. It may be sorted to various lists as per the category you want. It has five main regions:
Stats provides an international overview of action taking Place within all your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With each click on a direct result, you can get all the specifics of the lead, including their actions, profile data and which lists they’re part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of this system of collecting visitor data, you can track even before they have converted. When they eventually fill out one of your forms, all the tracking data related to their account merges into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is among the most important part and a place to come back and check for distinct list sections especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One minor issue that I faced while using the editor isI needed to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get two or three times. However, what I got at the end is a totally professional landing page. I guess with all the outcome; I could can click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you can produce a high-definition landing page for virtually any industry.
You can run A/B Tests for multiple variants of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Depending on the precise findings, you can zero upon the best edition of your landing page. You will need no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your leads to register instantly for a workshop or webinar or likes of such by simply clicking on the link. They don’t have to give any other additional information.
Events and Marketing
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable types over. It’s possible to take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal media platforms such as Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look good on laptops, mobiles and tablets. You can find more likes and follows by adding a Facebook Like button or a Twitter follow alternative. Category Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads involving your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects as soon as they register on one of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 other programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are looking for trickle email campaigns or wish to send customized mails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your own leads and segment them based on their activities. Add to the; you get real-time analytics that will assist you assess the performance of your automated workflow. You can use combine tags to customize your emails based on the info you’ve got in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Growth. Apart from the common attributes, the Basic plan has a limit on the prospects up to 1000, Email advertising a month up to 10,000 using a single user that has a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 maximum leads with unlimited customers and all the other notable features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You can sign up for a FREE 14-Day trial for any of those plans before paying. Category Landing Page
Special Rewards From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough screen and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that will be readily tracked through GetAmbassador. When you sign up an affiliate, you will be given with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will directly link it with your affiliate account; and if the visitor buys a subscription, either about the exact same trip or later, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to limit users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. One such firm is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To gather tales of the users in a creative way. The main goal was to understand how every user has got or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful opponents. In this case, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their strategies are rather pricey. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and several other stations.
Struta Doesn’t possess the website popups feature. The assortment of templates is also less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead information analysis that may be used for turning leads to loyal clients. I believe with Strutta, I needed to invest more time. On the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I would vouch for the numerous advertising programs from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might attract users. But I am sure those who are reluctant to compromise with their advertising requirements, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ travel, and demographics like location, age, gender, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to join and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of attributes, it is more expensive. For an enterprise, Aritic PinPoint offers account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the cost! Their services begin from zero and move on to $29 for your basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, together with Shortstack the number of users or group members is also strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per month is achievable; unlike Wishpond which may provide a number of users with restricted access to info.
This brings us The end of the inspection of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a very simple to use the tool. Now that you are aware of each of the Attributes, pricing and perks strategies, you must start using the application. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Allow me to Understand your views about this particular tool, and if you happen across another better Option to Wishpond. Category Landing Page