Intro Companies Releasing New Products
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually which have enough potential to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Companies Releasing New Products
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the character of digital advertising is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your advertising needs. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and layout competitions, track leads, send mails, and do so much more.
Wishpond Allows one to understand”where exactly” and”the way” to step forward. In other words, it is”completely automated” and”free forever” marketing tool which catalyses the simplest process of nurturing and generating prospects.
In this blog, I Will help you through the minute information of the tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for all marketers. With no much-a-do, here are the main characteristics of Wishpond. Companies Releasing New Products
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds to your landing page. There are numerous Flexible templates to select from. Form construction is quite easy with the drag and drop builder. Like landing pages, you may create several variations of your form and conduct A/B test. All these forms are easy to make , print and share it (website, site, Facebook Page). You might also publish on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple test boxes for prospects to Go for over one alternative that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to grab the attention of Those leads which are about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your site.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can aim your popups as you desire, for example, you can choose on which pages the popups will appear and where it won’t. Companies Releasing New Products
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desirable results before finalising one. Other key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data direction where you can see all your customers and their information. It can be sorted to various lists in accordance with the category you desire. It has five main areas:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With every click on a lead, you can get all the details of the lead, such as their activities, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of the system of collecting customer data, you can track even before they have converted. When they eventually fill out among your forms, all of the tracking data associated with their accounts unifies into their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is one of the most important section and also a place to come back and look for different list segments especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to see all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One minor issue that I faced when using the editor would be I had to click several times to select a text. You need to double click it to select and edit, but I figure that I double-clicked it for two or three times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you can produce a high-definition landing page for virtually any industry.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond runs the exam for you and gives you detailed reports. Based on the precise findings, you can zero upon the very best edition of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register instantly for a workshop or webinar or enjoys of such by just clicking on the link. They do not need to give any other additional details.
Contests and Marketing
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable forms over. It’s possible to use this feature here as well.
To help you make Your competitions interesting and far-fetched, Wishpond includes ten additional apps that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any stage, your promotions and competitions will look great on laptops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. Companies Releasing New Products
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects involving your email marketing app and Wishpond account. This is eased by apps like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your leads once they sign up on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re looking for trickle email campaigns or want to send personalized emails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your leads and section them based on their actions. Add to the; you get real time analytics that will help you measure the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you’ve got on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond provides — Basic, Pro and Development. Apart from the typical attributes, the Basic program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 with one user that comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 greatest contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for everybody. You can register for a FREE 14-Day trial for some of the programs before paying. Companies Releasing New Products
Special Benefits From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool which analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, bloggers or internet advertising experts. It provides a recurring 30% commission with no payment for the ceremony. You get consistent online payouts that will be readily monitored through GetAmbassador. When you join an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor buys a subscription, either about the same visit or afterwards, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious marketing tools like GetAmbassador and Tracking Dashboard which allows you to monitor all of your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate effectively in Wishpond’s official Academy and post Banner ads that may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. 1 such firm is TrueCaller. A very common name, Truecaller lets you identify who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To collect stories of their users in a creative manner. The most important aim was to know how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to collect all of the info, which is what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I shall only tell you why I will vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their plans are quite expensive. The package of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and few different channels.
Struta Does not possess the site popups feature. The variety of templates can also be less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead data analysis that can be used for turning leads into loyal clients. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d still vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may entice users. But I am convinced those that are reluctant to compromise their marketing needs, will go ahead and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. However, Aritic PinPoint displays a much richer feature list. For instance, Wishpond provides international stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on lead behaviour, events, period in which the lead/customer is currently in with regards to the buyers’ journey, and demographics such as age, gender, joining date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and has a great deal of features, it is more expensive. For an organization, Aritic PinPoint offers account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services start from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the number of users or group members can also be strictly restricted to one. In cases where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond which can provide a number of users with limited access to info.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it is a really easy to use the tool. Now that you are aware of each of the Features, perks and pricing plans, you must begin using the tool. You can Always start with the 14-day trial period to the program that suits you. Allow me to Understand your views about this particular tool, and also if you happen across another better Option to Wishpond. Companies Releasing New Products