Introduction Contest Campaign
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies annually which have enough potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Contest Campaign
The inclusion of Wishpond on the Ready to Rocket list is a nod to The way the character of digital marketing is shifting, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising needs. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and design contests, track leads, send mails, and do much more.
Wishpond Allows one to understand”where precisely” and”how” to measure forward. In other words, it is”completely automated” and”free forever” marketing tool which catalyses the easiest process of generating and nurturing leads.
In this blog, I Will help you through the second details of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. Contest Campaign
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms for your landing page. There are many Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you can create several versions of your own form and run A/B test. All these forms are easy to make , publish and discuss it (website, blog, Facebook Page). You can even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu to get a long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to opt for over 1 alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those leads that are about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You can aim your popups as you desire, for example, you can choose on which pages the popups will appear and at which it will not. Contest Campaign
A/B testing feature can be found in popups too. You can test and see which one is Giving you desired results before finalising one. Other important features include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies Another section for direct data management where you can see all of your customers and their data. It may be sorted to various lists in accordance with the category you desire. It’s five Chief regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns through different links. The analytics supplies metric information to take note of the amount of leads opening emails, converting on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With every click on a lead, you can receive all the specifics of the lead, including their activities, profile information and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of the system of collecting visitor data, it is possible to monitor even before they have converted. When they finally fill out one of your types, all the monitoring data related to their accounts unifies into their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is one of the most important section and a place to come back and look for distinct list sections especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties enables you to view all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced while using the editor isI needed to click many times to select a text. You have to double click it to select and edit, but I guess I double-clicked it to get two or three times. However, what I got at the end is a totally professional landing page. I guess with the result; I could manage to click few times extra! All the templates are mobile responsive. With over 100 templates, you may produce a high converting landing page for virtually any industry.
You can conduct A/B Evaluations for multiple variants of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the precise findings, you can zero on the very best version of your landing page. You will need no coding knowledge to create such interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page on your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register instantly for a workshop or webinar or enjoys of these by simply clicking on the hyperlink. They do not need to give any other additional details.
Contests and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to enter your contest. I’ve discussed the customizable forms over. You can use this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond includes ten other apps that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms such as Facebook, Twitter, or in your own site. Be it any platform, your promotions and competitions will look good on laptops, mobiles and tablets. You can get more likes and follows by adding a Facebook Like a Twitter follow option. Contest Campaign
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond incorporates Using a help desk app UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your leads once they register on one of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking trickle email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your own leads and section them based on their activities. Add to the; you get real time analytics that will assist you assess the performance of your automatic workflow. You can use merge tags to personalize your emails depending on the information you have on your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different plans Wishpond offers — Basic, Pro and Growth. Aside from the typical features, the Basic plan has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 using a single user that comes with a price tag of $45 for monthly.
The Growth Plan is for $129/month using 10000 greatest contributes with unlimited customers and all the other prominent features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. Contest Campaign
Special Benefits From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for the ceremony. You get consistent online payouts that will be readily monitored through GetAmbassador. When you join an affiliate, you’ll be provided with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately associate it with your affiliate account; and when the visitor buys a subscription, either about the same trip or afterwards, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities including clicks, commission, and revenue. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in sites, blogs, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the customer accounts they’re working on.
Show your customers superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. One such firm is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller desired To collect stories of the customers in a creative manner. The most important goal was to know how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to collect all information, and this is exactly what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a difficult competition. But here I will just tell you why I’ll vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their plans are rather expensive. The bundle of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with several other channels.
Struta Doesn’t possess the site popups feature. The assortment of templates is also less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a deficiency of lead data analysis which can be used for turning leads into loyal customers. I think with Strutta, I had to invest more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may attract users. But I am convinced those that are reluctant to compromise with their advertising requirements, will go ahead and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint displays a much richer feature record. For instance, Wishpond offers international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period in which the lead/customer is presently in with respect to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of features, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and move on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the deficiency of real time testing for customized designs. Another point of difference is, with Shortstack the amount of users or group members is also strictly restricted to one. In circumstances where multiple users are desired, a cost of around $29 per each month is achievable; unlike Wishpond that may provide a number of users with limited access to data.
This brings us The close of the inspection of Wishpond. This instrument is perfect for a marketer, also that I Must say it is a very easy to use the application. Now that you are aware of each of the Features, perks and pricing plans, you must begin using the application. You can Always begin with the 14-day trial period for the plan that suits you. Let me Understand your views about this particular tool, and if you come across another better Option to Wishpond. Contest Campaign