Intro Digital Content Builder
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually which have enough potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Digital Content Builder
The addition of Wishpond on the Ready to Rocket record is a nod to How the nature of digital advertising is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your marketing requirements. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and layout competitions, track prospects, send mails, and do much more.
Wishpond Allows you to know”where precisely” and”how” to measure ahead. In other words, it is”fully automated” and”free forever” marketing tool that catalyses the simplest process of nurturing and generating leads.
In this blog, I Will walk you through the minute information of the tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. Digital Content Builder
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are numerous Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make several variations of your form and run A/B test. These forms are easy to create, print and discuss it (site, site, Facebook Page). You might even print on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a very long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for more than one alternative that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those leads that are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a specific quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to aim your popups as you desire, for example, you can decide on which pages the popups will appear and at which it will not. Digital Content Builder
A/B testing feature is available in popups too. You can examine and see which one is Giving you desirable outcomes before finalising one. Additional important attributes include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for lead data direction where you can see all of your visitors and their information. It may be sorted into various lists as per the category you desire. It has five main areas:
Stats provides an international Summary of action taking Place within all your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the number of prospects opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive perspective of Various leads sorted by most recent activity. With every click on a lead, you can receive all the specifics of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of the system of collecting visitor data, you can monitor even before they’ve converted. When they finally fill out among your types, all of the monitoring data related to their account unifies into their new lead profiles.
Lists allow you to see which leads are part of which lists. This is among the most important section and also a place to come back and check for distinct list segments especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 slight issue which I faced while using the editor would be I needed to click many times to pick a text. You need to double click it to select and edit, but I figure that I double-clicked it for two or three times. However, what I got at the end is a totally professional landing page. I guess with all the result; I could manage to click few times additional! All the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Evaluations for numerous variations of your landing page. Wishpond runs the exam for you and gives you detailed reports. Depending on the accurate findings, you can zero on the very best edition of your landing page. You’ll need no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to build your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This allows your leads to register immediately for a workshop or webinar or enjoys of such by simply clicking on the link. They don’t have to give any other additional details.
Events and Advertising
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to get into your contest. I have already discussed the customizable types above. You can take advantage of this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional apps that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social media platforms such as Facebook, Twitter, or on your own site. Be it any stage, your promotions and contests will look good on laptops, tablets and phones. It is possible to find more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. Digital Content Builder
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will allow you to run smooth webinars to your leads once they sign up on one of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 additional apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or wish to send personalized mails, Wishpond has all of the features prepared for you.
Not only this, you Can add scores to your leads and section them based on their activities. Add to the; you get real time analytics to assist you measure the performance of your automated workflow. You can use combine tags to personalize your emails depending on the info you have in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three different programs Wishpond provides — Basic, Pro and Development. Apart from the typical features, the Basic plan has a limitation on the leads up to 1000, Email advertising a month up to 10,000 with one user which has a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Fundamental packages. In addition to all that, Priority Support and Training Training Program is also provided. And as consistently Customer Service is free for all. You may register for a FREE 14-Day trial for some of the programs before paying. Digital Content Builder
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough display and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to site owners, bloggers or online marketing pros. It supplies a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts that will be readily monitored through GetAmbassador. When you join an affiliate, you will be given with a exceptional tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately associate it with your affiliate account; and when the visitor buys a subscription, either about precisely the same visit or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will need to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. One such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To collect stories of their customers in a creative manner. The most important goal was to know how each user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to collect all of the information, which is what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are quite pricey. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Does not possess the site popups feature. The assortment of templates is also less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a lack of lead information analysis which can be used for turning leads to loyal customers. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I’d still vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might attract users. But I am sure those that are reluctant to compromise their advertising needs, will proceed and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For instance, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. You can connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of attributes, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the cost! Their services start from zero and proceed on to $29 for your simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of consumers or team members can also be strictly limited to one. In circumstances where multiple users are desired, a price of about $29 per each month is achievable; unlike Wishpond which may provide multiple users with restricted access to info.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, and that I Must say it is a very simple to use the tool. Now that you are aware of all the Features, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period for the program that is appropriate for you. Allow me to Understand your views about the particular tool, and if you happen across another better Option to Wishpond. Digital Content Builder