Introduction Do Landing Pages Work
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually which have enough potential to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got featured. Do Landing Pages Work
The addition of Wishpond on the Ready to Rocket list is a nod to How the nature of digital advertising is changing, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in building interactive landing pages and layout contests, track leads, send mails, and do so much more.
Wishpond Enables one to know”where precisely” and”the way” to step forward. In other words, it’s”fully automated” and”free forever” marketing tool which catalyses the simplest procedure for generating and nurturing prospects.
In this blog, I Will help you through the second details of this tool, write Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Do Landing Pages Work
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are many Flexible templates to choose from. Form building is quite easy with the drag and drop builder. Like landing pages, you can make multiple versions of your own form and conduct A/B test. These forms are simple to create, print and discuss it (website, site, Facebook Page). You might even publish on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu to get a long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for more than one option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six different types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to catch the attention of Those prospects which are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular amount of time on your site.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you desire, for instance, you can choose on which pages the popups will appear and at which it will not. Do Landing Pages Work
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Other important features include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data direction where you can see all of your visitors and their data. It can be sorted into various lists in accordance with the category you want. It has five Chief regions:
Stats provides a global Summary of action taking Place within all your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the number of leads opening emails, converting on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent activity. With each click on a direct result, you can receive all the specifics of the guide, including their actions, profile information and which lists they’re part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the use of this system of collecting visitor data, it is possible to monitor even before they have converted. When they finally fill out one of your forms, all of the tracking data related to their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are a part of that lists. This is among the most important section and also a place to come back and check for distinct list segments especially if you are creating different smart lists and inactive lines using marketing automation
Lead Properties enables you to view All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced while using the editor is, I needed to click several times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it to get a couple of times. However, what I got in the end is a totally professional landing page. I guess with the outcome; I could can click few times additional! Each of the templates are cellular responsive. With over 100 templates, you can produce a high-definition landing page for virtually any business.
You can conduct A/B Evaluations for numerous variations of your landing page. Wishpond conducts the exam for you and provides you comprehensive reports. Depending on the accurate findings, you can zero upon the very best edition of your landing page. You’ll require no coding knowledge to create such interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your own domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register instantly for a training or marathon or enjoys of these by simply clicking on the hyperlink. They do not need to provide any other additional details.
Events and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I have discussed the customizable forms over. It’s possible to use this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond includes ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on social media platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and contests will look great on laptops, mobiles and tablets. It is possible to get more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Do Landing Pages Work
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars to your prospects once they sign up on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
In Addition, you Can add dents to your own leads and section them according to their activities. Add to the; you get real time analytics to assist you assess the performance of your automated workflow. You can use merge tags to personalize your emails depending on the information you have in your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct programs Wishpond provides — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 using one user that comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum contributes with unlimited customers and all the other prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can register for a FREE 14-Day trial for any of those plans before paying. Do Landing Pages Work
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive screen and PPV advertising research tool which analyses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for the ceremony. You get consistent online payouts that will be readily monitored through GetAmbassador. When you join an affiliate, you will be given with a exceptional tracking link. If Wishpond receives any visitor through your affiliate link, it will immediately link it with your affiliate accounts; and when the visitor purchases a subscription, either about the exact same visit or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal access to ingenious marketing tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your tasks such as clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, participate efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they are working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such firm is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller desired To collect tales of the customers in a creative manner. The most important goal was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact the consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all information, which is what occurred:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong opponents. In this case, I think Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their strategies are quite pricey. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with few other channels.
Struta Does not possess the website popups feature. The variety of templates can also be less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis that may be used for turning leads into loyal clients. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise with their advertising needs, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the features within Wishpond. But, Aritic PinPoint displays a much richer attribute record. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on lead behavior, events, period in which the lead/customer is presently in with respect to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to join and nurture your leads via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is much more sophisticated than Wishpond and has a lot of attributes, it’s more expensive. For an enterprise, Aritic PinPoint offers account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services start from zero and proceed on to $29 for the basic plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members is also strictly restricted to one. In circumstances where multiple users are wanted, a cost of around $29 per each month is achievable; unlike Wishpond which can provide a number of users with limited access to info.
This brings us The end of the inspection of Wishpond. This tool Is Ideal for a marketer, and that I Must say it’s a very easy to use the application. Now that you are aware of all the Features, perks and pricing strategies, you must begin using the tool. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Let me Know your views about the particular tool, and also if you come across another better Alternative to Wishpond. Do Landing Pages Work