Introduction Easy Landing Page Creator
Instapage is a software dedicated to helping you create better landing pages. Easy Landing Page Creator
The first thing you need to know is that it’s 100 percent Devoted to landing Pages and landing pages only.
Like the other good’s on the market, this software offers the Following:
A drag-and-drop editor
Integrations with major email and advertising tools like Marketo, MailChimp, etc..
Thorough landing page analytics
Generation of mobile-responsive pages
Publish webpages quickly
A clean user interface
accessibility to specialist stock pictures
But these are just a few of the highlights. Let us dig into what makes Instapage so great at what it does.
Once you’ve chosen your template, you’ll be taken to the Instapage Template editor.
This is one place where Instapage truly shines. Its editor is one of the Best around, and with it you can adjust the fonts, colours, and designs to match your existing site or advertising materials.
The editor is completely drag and drop, so you can set any element Exactly where you want it to be within the page. Using it, you can include:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and placement options to drag your elements to, you can put them anywhere on the page you like.
As you drag your components to different places, Instapage will display Guidelines that will assist you space and align all elements so.
And, because having a mobile-friendly design is essential Nowadays, Instapage allows you to easily switch between desktop and mobile view to make sure everything is placed and optimized accordingly across all of the devices.
If need be, you could even edit your page straight from the mobile view.
How To Create A Landing Page
Since this is the epitome of what Instapage does, I thought I would take you Through the process of producing a landing page.
When you initially log in, you’ll find a listing of all the landing pages You’ve created. If this is the first, obviously, you won’t have a lot to pull from here.
Instead, choose Create a Standard Page.
This will Provide you three choices: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you are going to go the template path.
Do note that AMP webpages are designed for mobile, and may be a Good route to go if you’re designing a webpage specifically for mobile usage. All these are made to load incredibly quickly, but you are going to get this choice if you’re signed up for the Enterprise plan.
For our purposes, we are going with a template.
When you choose to utilize an Instapage template, then you’ll be presented with All available templates.
That’s 194 choices, to be exact.
To make it easier, you can filter out the templates by specific types Based on the objective of your campaign: Lead generation, lead gen (two-step), click-through, webinar pages, cellular app, and thank you page. Easy Landing Page Creator
Post Your Landing Page
When you’re ready to print your page, you have a couple options.
You can print it to:
A Customized domain name
A demonstration page
A custom domain is pretty self-explanatory. Simply enter in the domain name You would love to publish to. But remember, that one does need a little technical know-how. Luckily, Instapage comprises a video to help you through the procedure.
If you host a site on WordPress and wish to print your landing page There, Instapage includes a plugin dedicated to doing exactly that.
This makes the process incredibly easy. Just log into your Instapage Account from your WordPress site and publish right there.
Publishing to Facebook is just as easy. Pick the choice and your Facebook webpage, and it’ll publish.
Or, If You Would like a Complete demo of your webpage until it goes live, publish it To Instapage’s demonstration domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage comes with a few added features that assist separate from The other applications out there.
Instablocks — those are useful for times when you need to create multiple landing pages, but do not wish to change the fashion of the page. As opposed to recreating your complete webpage, it is going to save your components for you to be reused. You’ll have access to cubes made by Instapage or you may make your own.
Heatmaps — this is a really cool analytics attribute that gives you insight to just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and where they spend the most time on the page. Notice: heatmaps are only available using the Optimizer plan
A/B testing — If you want to examine unique components of your page, it is possible to divide test using Instapage. Just copy your main copy and produce a second copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the control version and others are going to observe the variation. Information on how each performs will be kept on your Instapage analytics section.
Analytics And Reporting
Obviously, no leading Advertising software is complete without a committed analytics section.
Instapage is no exception, and this is actually one of its biggest Selling points.
The cool thing about Instapage Is It Permits You to set up Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find sections called Conversion Goals and Analytics at the right-hand menu.
In the Conversion Goals section, you can set specific goals to track in Your own analytics.
From the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you assess our Analytics department after you webpage is pushed Live, you’ll find information about your webpage’s conversion rate depending on the goals you establish.
This is also where you’ll find information Concerning the performance of Your split evaluations, and you can also tweak the visitors split between the two test versions here.
You’ll also find a section that gathers information on the leads each Page has accumulated.
Naturally, Instapage isn’t without its flaws, and it falls a bit short Of its competitors in these regions:
The big one: price. Instapage is more expensive than many of its rivals
Advanced features only available with more expensive plans
Could have additional information, such as high performing webpages
Here’s a rundown of Instapage’s most impressive attributes:
Pixel Perfect editor, and a drag-and-drop editor that’s extremely Simple and intuitive to use
accessibility to heatmaps
Collaboration attributes for teams
Excellent customer service and help features
Now for the part you have all been waiting for: the cost.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most fundamental Features like the mobile-responsive builder and Instablocks.
The next level, Optimizer, begins at $99/month and provides you access to Unlimited A/B testing, heatmaps, and conversion target tracking.
And finally, that the Team & Agency plan starts at $179/month and Includes 15 personal sub-accounts and branded guide notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it is the fit for you.
In general, most will benefit in the Optimizer program.
While you can eliminate the basic Core plan for just designing and Publishing (amazing ) landing pages, the Optimizer gives you access to useful tools such as heatmaps and A/B testing, which can help your overall conversion speed later on.
Overall, Instapage is a great option for People Who need to put Together quick, landing pages that are professional.
It provides high-quality pages in a simple-to-use format, making ideal For novices and more experienced webpage designers alike.
And though its extra features will cost more, they certainly add to the experience. The use of A/B testing and heatmaps can help direct your creation and plan, and conversion goal tracking will let you know whether you’re on track.
Bottom line: If your goal is better landing pages, then you can’t go wrong with Instapage. Easy Landing Page Creator