Introduction to Leadpages Email Landing Page
There Were substantial Innovations in the advertising industry through the years. And yet, marketers are still jump to Publish landing pages and pop-ups to generate new leads. Email Landing Page
For Less tech-savvy folks, however, developing a landing page from scratch isn’t feasible. You could say the same for entrepreneurs with little to no advertising dollars to spare.
That is where Leadpages comes in. As you’ll find in this Leadpages review, the online platform promises to give you the tools you’ll need to publish high-converting landing pages to your lead-generation campaigns.
Leadpages is designed to help users make Stunning landing pages — all without the requirement for coding or design experience. During these landing pages, users will have the ability to prompt customers to supply their email or other relevant information.
At the Core of Leadpages is the Leadpage Editor, an easy-to-use Tool that enables users to utilize templates and edit the details as needed. You’ll see later how the editor works.
On top of this, the company also offers additional Features to further help their users make the most of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Is still a go-to resource for users who demand landing pages fast. Here are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator makes use of drag-and-drop Functionality which makes it simpler for customers to create custom landing pages which suits their requirements.
To get you started, there are over 100 templates to Choose from and may be filtered by business. The templates are sorted by conversion rate which is quite helpful. It provides users with an opportunity to select an established template based on Leadpages’ data.
Do note, however, that There Are Lots of factors which Affect conversion rate. Since the templates are customizable, it is hard to attribute conversion into the template alone. For what it’s worth, Leadpages claim it as its most powerful and one of a kind sorting feature.
The templates are a mixture of in-house and third party offerings. Any template that’s not produced by Leadpages itself needs to be paid for to use. Hosting is included in your subscription.
You can perform A/B testing so you can decide Which landing pages work best. You can evaluate your performance through the built in analytics (you can integrate it with Facebook Pixel and Google Analytics).
Templates are responsive so cellular users shouldn’t Have a difficulty viewing your landing pages when they are on their telephones. Email Landing Page
You will see how Leadpages work later down the article.
If you have ever encounter those pop-up boxes which Appear just as you are going to leave a site, you have probably encountered Leadboxes.
This nifty box may either pop up automatically or Be triggered by a state you place. The most popular condition is possibly the 2-step opt-in where a visitor has to click a button to the pop-up box to appear.
If done right, Leadboxes could increase involvement And result in more leads for your company. Much like all the landing pages, there is a drag-and-drop editor for Leadboxes to make it much easier for consumers to get up and running in minutes.
To create one, click on”Create a Leadbox.”
From here, it is possible to edit the leadbox at your Bidding. It’s a drag-and-drop editor which makes coming up with a layout for your leadbox really easy.
The Leadbox Layout lets you fix the general design Of the opt-in form. You may change the background image, padding, time control, and other people to get the most from your leadbox.
Leadbox Tracking lets you capture and analyze data of your chosen boxes to determine how it Performs time. Connect your Google Analytics or Visual Website Optimizer to gather information that can allow you to make sense of your own boxes.
Another useful feature should you need it, Leaddigits lets your audience opt-in to a email list through texting.
The reason for this one is build a text list. Thus, instead of merely collecting email addresses, you can get people on a list with their phone numbers. This might be incredibly valuable particularly with the younger generation that is more likely to text than email.
Leadlinks are links which you add into your Broadcast emails by your email service provider.
When the recipient clicks on that link, they are Instantly enrolled. They will not be required to enter additional information. This is especially practical for webinar registration and the like.
After a quick registration process, you’ll input The dashboard and be invited to create your first campaign. By default, you are taken to Leadpages where you can make a landing page. You are able to access the site’s additional attributes through the navigation bar.
To start your initial landing page, click on the Let’s Do It button. The website will help you through the procedure by asking you questions about the nature of your landing page. You will be granted access to all the available templates not long afterwards. Alternatively, you can get the templates straight via the navigation bar.
Now, It’s important to note that there Are two types of templates available. First, you’ve got drag-and-drop templates that are more customizable and contemporary. Then you have your standard templates which are tried and tested to guarantee high conversion prices.
How you create a landing page will depend on what Type of template you select (drag-and-drop or standard).
Standard templates are straightforward with small Room for alteration. You’ll be able to edit the text and replace the sample images but won’t be able to move any of the elements around. You can elect to conceal any component that you have no use for but users will need to do so with caution. Hiding elements can lead to apparently empty spaces.
You can toggle the navigation buttons to preview Exactly what the landing page will look like on a single tablet computer or telephone.
To add SEO and tracking info, simply click The Lead Page Options button located on the left-hand sidebar. Use this to add metadata information in addition to monitoring codes.
As Soon as You’re done, you can go ahead and save your Operate or have it published. In case you haven’t linked your email service provider with your Leadpages account by this point, you will be motivated to do so. You won’t be able to save the emails you accumulate differently. Email Landing Page
Drag-and-drop templates work somewhat differently. Right off the bat, you’ll see that you have additional options. The sidebar houses four buttons: widgets, page design, page style, and page tracking.
By dragging and dropping widgets into your landing Page, you’re ready to insert new elements to edit. You can add text, headlines, pictures, videos, buttons, and much more. It is here where you’ll encounter among Leadpages’ most notorious kinks. The website’s drag-and-drop performance is faulty.
Placing elements where you need them can be a nuisance. For starters, you can only place them in areas the template permits you to. You will find grids where widgets can be added while other areas are off limits. Then there’s the matter with precision. The widgets tend to snap into position. As is the case during our testing, they wind up nowhere close to its planned destination.
Assessing the text and images, nevertheless, is a breeze. Click here on any placeholder text and then replace the existing one with yours. You can resize and move parts.
Page Layout enables you to make changes to each part of your landing page. Here You’re able to fine-tune the appearance of your page as you would through CSS just easier.
By Way of Example, clicking on the Page Layout icons Shows you the various section the page has. With this template, there are two segments — the material body and the footer.
If You Would like to change the background, click on “Section Style” and make the required changes out of here.
Page Style lets you play with your font in Addition to add custom CSS for more Advanced users.
Page Tracking works exactly the exact same way as in regular templates. Only this time, you Can incorporate it using Facebook and Google Analytics.
You’ll find All of Your saved landing pages at the dashboard. You can return and make more edits, rename the document, create a split evaluation (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Guru and Advanced plan members.
Customer service does exist but priority is given To innovative subscribers. They’ve got access to a 1-on-1 Quick Start Telephone in addition to free digital workshops. Those under the standard plan will have to contend with chat support (9 AM to 5 PM Central time during weekdays) or start a support ticket.
It is possible to print your landing pages by themselves or under your domain . But, publishing beneath a Subdomain can potentially turn off your viewers. It’s advised that you print under your own domainname.
To do that, click on the user icon on the top-right Part of the display to open the drop-down menu. Choose”Domains” to load the page at which you are able to connect your own domain.
From here, Leadpages will guide you to the process Of linking your domain.
The lively HTML options let you publish the Landing page on any site. However, there are means to incorporate the tool in other CMS such as WordPress, Squarespace, and other popular content management systems.
Users may register on a monthly, annual, or Two-year basis with the two-year plan being the most cost-efficient provided you are in for the long haul. There are 3 tiers to pick from: standard, pro, as well as innovative.
At $25/month, Leadpages is affordable enough for startups and one-man showrunners. The advantages of having the ability to design and deploy landing pages for lead generation make up for the price. However $48/month could be a steep price to pay given the small perks you unlock at that level. Unless you’ve got a real demand for internet sales and payments and A/B testing, you are better off with the most basic plan. It also ought to be enough to help you earn more with your blog or site.
Leadlinks and Leaddigits are also unavailable Unless you subscribe to the pro or advanced plan that’s a real bummer.
Advantages and Disadvantages OF Choosing Leadpages
Honestly, there’s a lot to like about Leadpages. However, the application is far from ideal. Let’s break down the advantages and disadvantages. Email Landing Page
Benefit #1: Easy-to-Use
For the average user, Leadpages will probably be more than Enough to meet your lead generation objectives. At the end of the day, all you need is a presentable landing page which will wow your audience. Leadpages is much more than capable of getting the job done. It truly does not require any prior design or coding expertise.
Benefit #2: number of accessible Templates
The sheer number of available templates will be More than enough to get you started on the right path. There is a template for virtually every circumstance. Alternatives vary from webinar webpages, thank you pages, product launch webpages, checkout pages, and even 404 pages. Leadpages claim they have 160 free templates in their library.
Benefit #3: rapid and easy integration
You can use Leadpages regardless of what CMS you are using. It can support WordPress, Joomla, Squarespace, and more.
Benefit #4:: Leadboxes
The bulk of the Leadpages review was focused on The landing page builder however let’s not forget that subscribers also get access to Leadboxes. There’s no denying the fact that pop-up boxes are effective and could result in conversions which would otherwise be missed if not for Leadboxes.
Weak Spot #1: issues with the Landing Page Builder
The drag-and-drop functionality issues Will Need to be addressed. Individuals who are very particular in their landing page designs can battle with the tool’s interface. The instrument may also slow down every now and then which can be problematic particularly for individuals who are looking for a tight deadline.
Weak spot #2: limited customization in standard templates
Leadpages themselves encourage users not utilize their standard templates. There’s hardly any customization options. The lack of drag-and-drop attribute is unavailable for regular templates. Thus, even in case you decide to find a template worth using in their dated selections, you’d be not able to personalize them as you see fit.
Weak place #3: A/B testing only for pro users and above
There’s no denying the importance of A/B testing. It’s the only real way to determine that pages are working and which ones require refinement. Regrettably, standard users don’t have any access to A/B testing and need to update to a higher plan to generate use of the attribute.
Leadpages is a good bargain for startups given the Reasonable $25 entry point. Should you want sleek, responsive landing pages quick and would help you improve your conversion funnel and earn more money, the instrument will be more than capable of delivering just that. But, there are plenty of choices out there which do pretty much the exact same thing. Maybe not on the exact same level, but you do have options.
Large-scale companies are likely to have in-house Solutions to developing landing pages for their lead generation campaigns. The 199/month advanced plan seems too steep of a price point even for large corporations.
The good thing about Leadpages is They have a No cost 14-day trial period so you can check out the tool to yourself (though you Do need to provide your credit card information). While Leadpages does have its Merits, the prosperity of landing page alternatives out from the market combined with The quirks of Leadpages’ builder tool makes it hard to recommend. Email Landing Page