Introduction to Leadpages Good Landing Page Design
There have been substantial Innovations in the marketing industry over recent years. And nonetheless, marketers continue to be bound to opt-in landing pages and pop-ups to generate new leads. Good Landing Page Design
For Less tech-savvy individuals, however, developing a landing page from scratch is not an option. You could say the same for entrepreneurs with little to no advertising dollars to spare.
That’s where Leadpages comes in. As you’ll find in this Leadpages review, the web-based platform promises to offer you the tools you will need to publish high-converting landing pages for your lead-generation campaigns.
Leadpages is designed to help users make Beautiful landing pages — all without the need for coding or design experience. During these landing pages, users will have the ability to prompt users to provide their email or other relevant info.
In the heart of Leadpages is your Leadpage Editor, an easy-to-use Tool that permits users to utilize templates and edit the information as required. You will see later how the editor works.
On top of this, the organization also offers additional Attributes to help their customers make the most of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Is still a go-to resource for users who need landing pages quickly. Here are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator makes use of drag-and-drop Functionality that makes it simpler for clients to make custom landing pages which suits their needs.
To get you started, there are over 100 templates to Select from and can be filtered by industry. The templates are sorted by conversion speed which is quite useful. It provides users with an opportunity to select an established template based on Leadpages’ data.
Do note, however, that There Are Lots of factors which Affect conversion rate. Since the templates are customizable, it is difficult to attribute conversion to the template alone. For what it is worth, Leadpages claim it as its strongest and unique sorting attribute.
The templates are a mixture of in-house and third party offerings. Any template that is not developed by Leadpages itself needs to be compensated for to use. Hosting is included in your subscription.
You can do A/B testing so you can decide Which landing pages work great. You can assess your performance during the built in analytics (you can incorporate it using Facebook Pixel and Google Analytics).
Templates are responsive so mobile users should not Have a difficulty viewing your landing pages when they are on their phones. Good Landing Page Design
You may see how Leadpages work afterwards down the article.
If you’ve ever encounter those pop-up boxes which Appear just as you are about to leave a site, you’ve probably encountered Leadboxes.
This nifty box may either pop up automatically or Be triggered by a state you place. The most popular condition is arguably the 2-step opt-in in which a visitor has to click on a button for your own pop-up box to look.
If done right, Leadboxes could increase engagement And bring about more prospects for your company. As with all the landing pages, there is a drag-and-drop editor for Leadboxes to make it much easier for consumers to get up and running in minutes.
To create one, click on”Create a Leadbox.”
From here, you can edit the leadbox at your Bidding. It’s a drag-and-drop editor that makes coming up with a design for your leadbox really simple.
The Leadbox Layout lets you fix the overall design Of this opt-in form. You may change the background picture, padding, timing control, and other people to get the most from your leadbox.
Leadbox Tracking lets you capture and analyze data of your opt-in boxes to determine how it Performs over time. Connect your Google Analytics or Visual Website Optimizer to collect information that can help you make sense of your own boxes.
Another useful feature should you need it, Leaddigits lets your audience opt-in to your email list through texting.
The reason for this one is construct a text list. So, instead of merely collecting email addresses, you can get people on a listing with their phone numbers. This could be incredibly valuable especially with the younger generation that’s more likely to text than just email.
Leadlinks are links that you insert into your Broadcast emails by your email service provider.
Once the recipient clicks on that link, they are Instantly enrolled. They won’t be required to enter additional info. This is especially practical for webinar registration and so on.
After a quick registration process, you’ll enter The dashboard and also be encouraged to make your first campaign. By default, you’re taken to Leadpages at which you are able to make a landing page. You are able to get into the site’s additional attributes through the navigation bar.
To start your initial landing page, click the Let’s Do It button. The site will walk you through the procedure by asking you questions regarding the essence of your landing page. You will be given access to all of the available templates provided afterwards. Alternatively, you can access the templates directly via the navigation bar.
Now, It’s important to note that there Are two kinds of templates out there. To begin with, you’ve got drag-and-drop templates that are more customizable and contemporary. Then you have your regular templates which are tried and tested to ensure high conversion prices.
The best way to make a landing page will depend on what Kind of template you choose (drag-and-drop or regular ).
Standard templates are straightforward with little Room for alteration. You will be able to edit the text and substitute the sample pictures but will not be able to transfer any of the components around. You may elect to hide any component that you don’t have any use for but users need to do this with caution. Hiding elements can result in apparently empty spaces.
You can click on the navigation buttons to preview What the landing page would look like on a single tablet computer or phone.
To add SEO and tracking info, simply click The Lead Page Options button located on the left-hand sidebar. Use this to add metadata information as well as tracking codes.
As Soon as You’re done, you can go ahead and save your Operate or have it printed. If you haven’t connected your email service provider together with your Leadpages account by this stage, you’ll be prompted to do so. You won’t have the ability to save the mails you collect otherwise. Good Landing Page Design
Drag-and-drop templates operate somewhat differently. Right off the bat, you’ll notice that you have more options. The sidebar houses four buttons: widgets, page layout, page design, and page tracking.
By dragging and dropping widgets into your landing Webpage, you are ready to add new components to edit. It’s possible to add text, headlines, pictures, videos, buttons, and more. It is here where you’ll encounter among Leadpages’ most infamous kinks. The website’s drag-and-drop functionality is faulty.
Putting elements where you want them can be a pain. For starters, you may only place them in areas that the template allows you to. There are grids where widgets could be added while other places are off limits. Then there’s the issue with precision. The widgets tend to snap into position. And as is the case throughout our testing, they wind up nowhere close to its planned destination.
Editing the text and graphics, however, is a cinch. Simply click on any placeholder text and substitute the present one . You can resize and move parts.
Page Layout lets you make changes to every part of your landing page. Here You’re able to fine-tune the appearance of your webpage as you want through CSS just easier.
By Way of Example, clicking on the Page Layout icons Shows you the different section the page has. With this template, you will find two segments — the content body and the footer.
If you want to change the background, click on “Section Design” and make the necessary changes from here.
Page Style lets you play your font in Addition to add custom CSS for more Innovative users.
Page Tracking works the same manner as in regular templates. Only this time, you Can incorporate it using Facebook and Google Analytics.
You’ll find All of Your saved landing pages at the dashboard. You can return and create more edits, rename the document, create a split evaluation (A/B testing), duplicate the landing page, or have it deleted.
Split testing is only available for Guru and Advanced plan associates.
Customer service does exist but priority is given To innovative subscribers. They have access to a 1-on-1 Quick Start Telephone in addition to free digital workshops. Those under the standard plan will need to make do with chat support (9 AM to 5 PM Central time during weekdays) or start a support ticket.
You can publish your landing pages on their own or under your domain name. However, publishing under a Subdomain can potentially turn off your audience. It is advised that you publish under your own domainname.
To do that, click on the user icon on the top-right Part of the display to start the drop-down menu. Pick”Domains” to load the page at which you are able to connect your own domain.
From here, Leadpages will guide you to the process Of linking your domainname.
The dynamic HTML options Allow You to publish the Landing page on any website. But, there are ways to incorporate the instrument in other CMS such as WordPress, Squarespace, and other popular content management systems.
Users can subscribe on a monthly, yearly, or Two-year basis with the two-year plan being the most cost effective provided you’re in for the long haul. There are three tiers to pick from: standard, expert, as well as advanced.
At $25/month, Leadpages is affordable enough for startups and one-man showrunners. The advantages of being able to install and design landing pages for direct generation compensate for the cost. But $48/month could be a steep price to cover the tiny perks you unlock at that level. Unless you have a true need for online sales and payments and A/B testing, you’re better off using the most basic plan. It should also be sufficient to help you earn more with your site or website.
Leadlinks and Leaddigits will also be unavailable If you don’t subscribe to the expert or innovative plan that’s really a bummer.
Advantages and Pitfalls OF Selecting Leadpages
Honestly, there is a lot to enjoy about Leadpages. However, the application is far from perfect. Let us break down the pros and cons. Good Landing Page Design
Benefit #1: Easy-to-Use
For the average consumer, Leadpages will probably be more than Enough to fulfill your lead generation objectives. In the end of the day, all you will need is a presentable landing page which will wow your audience. Leadpages is more than capable of getting the work done. It truly does not need any prior design or coding experience.
Advantage #2: number of accessible Templates
The absolute number of templates that are available would be More than enough to get you started on the ideal path. There is a template for almost every situation. Alternatives range from webinar pages, thank you pages, product launch pages, checkout pages, as well as 404 pages. Leadpages assert they have 160 free templates in their library.
Advantage #3: rapid and easy integration
You can use Leadpages no matter what CMS you’re using. It may support WordPress, Joomla, Squarespace, and more.
Advantage #4:: Leadboxes
The Majority of the Leadpages review was concentrated on The landing page builder but let’s not forget that readers also get access to Leadboxes. There is no denying that pop-up boxes are powerful and can lead to conversions that would otherwise be overlooked if not for Leadboxes.
Weak Spot #1: issues with the Landing Page Builder
The drag-and-drop functionality issues Will Need to be addressed. People who are very particular about their landing page designs can battle with the program’s interface. The tool can also slow down every now and then which can be troublesome particularly for people that are on a tight deadline.
Weak spot #2: restricted customization in standard templates
Leadpages themselves encourage users not utilize their standard templates. There’s barely any customization options. The deficiency of drag-and-drop attribute is inaccessible for regular templates. Thus, even in case you do find a template worth using in their outdated selections, you’d be not able to customize them as you see fit.
Weak place #3: A/B testing only for pro users and above
There is no denying the importance of A/B testing. It’s the only real way to see that pages are working and which ones require refinement. Unfortunately, standard users have no access to A/B testing and need to upgrade to a higher plan to generate use of the feature.
Leadpages is a good bargain for startups awarded the Reasonable $25 entrance point. Should you need sleek, responsive landing pages quick and would help you better your conversion funnel and earn more money, the instrument will be capable of delivering just that. However, there are plenty of alternatives out there that do pretty much the same thing. Not on exactly the exact same level, but you really do have choices.
Large-scale businesses are likely to have in-house Solutions to creating landing pages for their lead generation campaigns. The $199/month innovative plan seems too steep of a price point for big corporations.
The good thing about Leadpages is They have a Free 14-day trial period so you can check out the tool to yourself (though you Do need to supply your credit card information). While Leadpages does have its own Merits, the prosperity of landing page alternatives out in the market along with That the quirks of all Leadpages’ builder tool makes it hard to recommend. Good Landing Page Design