Introduction Good Landing Page Design
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies every year which have enough potential to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Good Landing Page Design
The addition of Wishpond on the Ready to Rocket list is a nod to The way the nature of electronic advertising is changing, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your marketing requirements. The highlight of the tool is lead generation and the next analytical process. Wishpond can help in building interactive landing pages and design contests, track leads, send mails, and do much more.
Wishpond Allows you to understand”where exactly” and”how” to step forward. To put it differently, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing prospects.
In this blog, I Will walk you through the minute information of the tool, write Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the primary characteristics of Wishpond. Good Landing Page Design
Wishpond Review — Quality Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form construction is quite simple with the drag and drop builder. Like landing pages, you may make several variations of your own form and conduct A/B test. These forms are easy to create, publish and share it (website, blog, Facebook Page). You might also publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to collect files and documents.
Drop down menu to get a very long list of options. This keeps your kind short.
Multiple test boxes for prospects to opt for over one option that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those prospects that are just about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to target your popups as you wish, for example, you can choose on which pages the popups will appear and where it won’t. Good Landing Page Design
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desirable results before finalising one. Other key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data management where you are able to see all of your visitors and their data. It may be sorted into various lists as per the category you want. It’s five main areas:
Stats provides a global overview of action taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric information to take note of the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent action. With each click on a lead, you can get all the details of the lead, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the usage of the system of collecting visitor information, it is possible to track even before they’ve converted. When they finally fill out one of your types, all the tracking data associated with their accounts unifies to their new lead profiles.
Lists allow you to see which prospects are a part of that lists. This is among the most important part and also a place to come back and look for different listing segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, picture, video, social media programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One minor issue that I faced while using the editor would be , I had to click several times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it to get two or three times. But what I got at the end is a thoroughly professional landing page. I guess with all the result; I could can click few times extra! Each of the templates are cellular responsive. With more than 100 templates, you may create a high-definition landing page for any industry.
You can conduct A/B Evaluations for numerous variants of your landing page. Wishpond runs the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero upon the best edition of your landing page. You’ll need no coding knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page in your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register instantly for a workshop or webinar or enjoys of these by just clicking on the hyperlink. They don’t have to provide any other additional information.
Contests and Marketing
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable forms above. You can use this feature here too.
To help you make Your contests interesting and far-fetched, Wishpond includes ten additional programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal media platforms like Facebook, Twitter, or on your site. Be it any platform, your own promotions and contests will look good on desktops, tablets and phones. You can find more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Good Landing Page Design
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars to your leads once they sign up on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 other apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send customized emails, Wishpond has all the features ready for you.
Not only this, you Can add dents to your own leads and segment them according to their actions. Add to the; you get real time analytics to assist you assess the performance of your automated workflow. It is possible to use combine tags to personalize your emails depending on the information you have in your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the common features, the Basic program has a limit on the leads up to 1000, Email marketing per month up to 10,000 using one user that comes with a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum contributes with unlimited users and the rest of the prominent features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You can register for a FREE 14-Day trial for any of the programs before paying. Good Landing Page Design
Special Rewards From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV advertising research tool that analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, owners or internet marketing pros. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which can be readily tracked through GetAmbassador. When you join as an affiliate, you’ll be provided with a exceptional tracking link. If Wishpond receives any visitor through your affiliate link, it will directly associate it with your affiliate accounts; and when the visitor purchases a subscription, either on precisely the exact same trip or afterwards, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal access to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your tasks including clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will have to wait for a short time!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they are working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. One such company is TrueCaller. A common name, Truecaller lets you identify who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To collect tales of their users in a creative way. The most important goal was to know how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all information, which is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on societal media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond from these four apps:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are quite expensive. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several different stations.
Struta Doesn’t possess the website popups feature. The assortment of templates is also less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a lack of lead data analysis that may be used for turning leads into loyal clients. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may entice users. But I am convinced those that are reluctant to compromise with their marketing needs, will proceed and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on lead behaviour, events, stage where the lead/customer is presently in with regards to the buyers’ travel, and demographics like location, age, sex, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards marketing. You can connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and contains a lot of features, it is more expensive. For an organization, Aritic PinPoint provides account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the cost! Their services start from zero and move on to $29 for the simple plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or team members can also be strictly limited to one. In circumstances where multiple users are wanted, a cost of about $29 per each month is viable; unlike Wishpond that can provide a number of users with limited access to data.
This brings us The close of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it’s a very simple to use the application. Now That You’re aware of each of the Features, perks and pricing strategies, you must begin using the application. You can Always start with the 14-day trial period to the plan that suits you. Let me Know your views about the tool, and also if you happen across another better Option to Wishpond. Good Landing Page Design