Introduction Good Landing Pages
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies annually that have sufficient capacity to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Good Landing Pages
The inclusion of Wishpond on the Ready to Rocket list is a testament to How the character of electronic marketing is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital advertising is evolving to get better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of the tool is lead generation and the following analytical procedure. Wishpond can help in building interactive landing pages and design contests, track prospects, send mails, and do much more.
Wishpond Allows you to know”where precisely” and”how” to step ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the easiest procedure for nurturing and generating leads.
In this blog, I Will walk you through the second details of the tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. Good Landing Pages
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to select from. Form construction is quite simple with the drag and drop builder. Like landing pages, you may create several variations of your form and conduct A/B test. All these forms are simple to create, publish and share it (site, blog, Facebook Page). You might also publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple check boxes for prospects to Go for more than one alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those prospects which are just about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a specific amount of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for instance, you can decide on which pages the popups will look and at which it will not. Good Landing Pages
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desirable outcomes before finalising one. Other important features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data direction where you can see all of your customers and their data. It may be sorted to different lists in accordance with the category you want. It has five Chief areas:
Stats provides a global overview of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to take note of the amount of prospects opening emails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent action. With every click on a direct result, you can get all the details of the guide, including their actions, profile data and which lists they’re part of.
Visitors include those that viewed the page but did Not convert in your form. With the use of the system of collecting customer information, you can track even before they’ve converted. When they finally fill out among your forms, all of the monitoring data associated with their accounts unifies into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is one of the most important part and also a place to come back and check for different list segments especially if you are creating different smart lists and inactive lines using marketing automation
Lead Properties lets you see all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One slight issue which I faced when using the editor would be , I had to click many times to pick a text. You need to double click it to select and edit, but I figure that I double-clicked it for two or three times. But what I got at the end is a thoroughly professional landing page. I guess with all the outcome; I could can click few times additional! All the templates are cellular responsive. With more than 100 templates, you may produce a high converting landing page for any business.
You can conduct A/B Evaluations for multiple variations of your landing page. Wishpond conducts the test for you and provides you detailed reports. Depending on the accurate findings, you can zero on the very best edition of your landing page. You will require no coding knowledge to make such interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your emails. This lets your prospects to register immediately for a workshop or webinar or enjoys of such by just clicking on the hyperlink. They do not have to give any other additional details.
Events and Promotions
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to get into your contest. I have already discussed the customizable forms over. You can use this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond includes ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal media platforms such as Facebook, Twitter, or in your own site. Be it any stage, your promotions and competitions will look great on laptops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Good Landing Pages
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates With a help desk program UserVoice, and also with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your leads once they sign up on a few of your campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 additional apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or wish to send personalized emails, Wishpond has all of the features ready for you.
Not only this, you Can add scores to your own leads and segment them based on their actions. Add to this; you get real time analytics to assist you assess the performance of your automatic workflow. It is possible to use combine tags to personalize your emails depending on the information you have on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond offers — Basic, Pro and Growth. Aside from the common attributes, the Basic program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 using one user which comes with a price tag of $45 for each month.
The Development Plan is for $129/month using 10000 greatest contributes with unlimited users and the rest of the prominent features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for everybody. You may sign up for a FREE 14-Day trial for any of those plans before paying. Good Landing Pages
Special Benefits From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool which assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or internet marketing experts. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts which will be easily tracked through GetAmbassador. When you join as an affiliate, you will be provided with a exceptional tracking link. If Wishpond receives some visitor through your affiliate link, it will directly link it with your affiliate accounts; and when the visitor buys a subscription, either about the same trip or afterwards, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities such as clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you can go via the templates, engage efficiently in Wishpond’s official Academy and post Banner ads that may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they’re working on.
Show your customers superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such company is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To collect stories of the customers in a creative manner. The most important aim was to understand how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all info, which is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on societal media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong competitors. In this case, I think Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their plans are rather expensive. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and few different channels.
Struta Does not have the site popups feature. The assortment of templates is also less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead information analysis that may be used for turning leads into loyal customers. I think with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I would still vouch for the numerous advertising programs from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might attract users. But I am sure those that are unwilling to compromise with their marketing requirements, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation tool with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the attributes within Wishpond. However, Aritic PinPoint displays a much richer attribute record. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, stage where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to connect and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of attributes, it is more expensive. For an organization, Aritic PinPoint provides account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the cost! Their services begin from zero and move on to $29 for the simple plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members is also strictly restricted to one. In circumstances where multiple users are desired, a cost of about $29 per each month is viable; unlike Wishpond which may provide multiple users with restricted access to data.
This brings us The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, and I Must say it is a really easy to use the application. Now that you are aware of all the Attributes, pricing and perks strategies, you must start using the tool. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Allow me to Understand your views about the tool, and also if you happen across another better Alternative to Wishpond. Good Landing Pages