Introduction High Converting Landing Page Design
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually which have enough capacity to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got showcased. High Converting Landing Page Design
The inclusion of Wishpond on the Ready to Rocket record is a testament to The way the nature of electronic marketing is changing, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in creating interactive landing pages and design competitions, track prospects, send mails, and do much more.
Wishpond Allows you to know”where exactly” and”how” to step ahead. In other words, it is”completely automated” and”free forever” marketing tool that catalyses the easiest process of nurturing and generating leads.
In this blog, I Will help you through the minute details of the tool, compose Wishpond review. Based on my user experience, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the main features of Wishpond. High Converting Landing Page Design
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are numerous Flexible templates to select from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can make multiple versions of your form and conduct A/B test. These forms are simple to create, publish and discuss it (site, blog, Facebook Page). You might even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu to get a long list of alternatives. This keeps your form short.
Multiple check boxes for prospects to Go for more than 1 option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to catch the attention of Those prospects which are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular quantity of time on your site.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will appear and at which it will not. High Converting Landing Page Design
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desired outcomes before finalising one. Other key features include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies Another section for lead data direction where you can see all of your visitors and their data. It may be sorted into different lists as per the category you want. It has five Chief areas:
Stats provides a global Summary of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the amount of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With every click on a lead, you can get all the details of the lead, including their activities, profile information and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of the system of collecting customer information, it is possible to track even before they have converted. When they finally fill out one of your types, all of the tracking data associated with their account unifies to their new lead profiles.
Lists Permit You to see which leads are a part of which lists. This is one of the most important part and also a place to come back and look for different listing sections especially If You’re creating different clever lists and static lines with marketing automation
Lead Properties enables you to see All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One slight issue that I faced when using the editor would be , I had to click several times to select a text. You need to double click it to select and edit, but I guess that I double-clicked it to get two or three times. However, what I got in the end is a totally professional landing page. I guess with all the result; I could can click few times additional! All the templates are cellular responsive. With over 100 templates, you may produce a high converting landing page for any business.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Based on the precise findings, you can zero on the very best edition of your landing page. You will need no coding knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. In the same way, you can easily publish your landing page on your own domain and sub-domains.
You can add Auto-submit links to your emails. This lets your prospects to register immediately for a training or marathon or enjoys of these by simply clicking on the link. They don’t need to give any other additional details.
Events and Marketing
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This eases likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types above. It’s possible to use this feature here too.
To Assist You create Your competitions interesting and far-fetched, Wishpond includes ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms such as Facebook, Twitter, or in your site. Be it any stage, your own promotions and competitions will look good on laptops, tablets and phones. It is possible to get more likes and follows by adding a Facebook Like a Twitter follow alternative. High Converting Landing Page Design
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your prospects once they register on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 other programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or wish to send customized emails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your leads and segment them according to their actions. Add to this; you get real-time analytics that will help you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the info you’ve got on your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond provides — Basic, Pro and Growth. Apart from the common features, the Basic program has a limit on the prospects up to 1000, Email advertising per month up to 10,000 with a single user which has a price tag of $45 for each month.
The Growth Plan is for $129/month using 10000 greatest leads with unlimited users and all the other prominent features of Pro and Basic packages. Along with all of that, Priority Support and Training Training Program is also provided. And as consistently Customer Support is free for all. You may register for a FREE 14-Day trial for some of those plans before paying. High Converting Landing Page Design
Special Benefits From Wishpond
Wishpond also Provides special perks in the majority of their other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough screen and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, bloggers or online marketing pros. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts which can be readily tracked through GetAmbassador. When you join as an affiliate, you’ll be given with a exceptional tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately associate it with your affiliate account; and when the visitor buys a subscription, either on the same visit or afterwards, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to ingenious advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your tasks such as clicks, commission, and earnings. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clients.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. One such company is TrueCaller. A very common title, Truecaller lets you recognize who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller desired To collect tales of their customers in a creative manner. The main goal was to understand how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all of the information, and this is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather pricey. The package of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several different stations.
Struta Doesn’t possess the site popups feature. The assortment of templates is also less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead data analysis which may be used for turning leads into loyal customers. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I would vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might entice users. But I am convinced those that are unwilling to compromise their marketing requirements, will proceed and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For instance, Wishpond provides global stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ travel, and demographics such as age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more advanced than Wishpond and has a great deal of attributes, it is more expensive. For an enterprise, Aritic PinPoint provides account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services begin from zero and move on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the amount of users or team members can also be strictly limited to one. In cases where multiple users are desired, a cost of around $29 per each month is viable; unlike Wishpond which can provide a number of users with restricted access to data.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a very simple to use the tool. Now that you are aware of each of the Features, perks and pricing plans, you must start using the application. You can Always start with the 14-day trial period for the program that is appropriate for you. Allow me to Understand your views about this particular tool, and if you come across another better Alternative to Wishpond. High Converting Landing Page Design