Introduction How To Build A Landing Page
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies every year that have sufficient potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. How To Build A Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a nod to The way the nature of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your marketing needs. The highlight of this tool is lead creation and the next analytical procedure. Wishpond can help in creating interactive landing pages and design contests, track leads, send emails, and do much more.
Wishpond Enables you to know”where exactly” and”the way” to step forward. To put it differently, it’s”fully automated” and”free forever” advertising tool which catalyses the simplest process of generating and nurturing leads.
In this website, I Will help you through the minute details of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for all marketers. With no much-a-do, here are the main features of Wishpond. How To Build A Landing Page
Wishpond Review — Quality Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you can create several variations of your form and run A/B test. All these forms are simple to make , print and share it (site, blog, Facebook Page). You might even print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu to get a very long list of alternatives. This keeps your kind short.
Multiple test boxes for leads to Go for over one alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to grab the attention of Those prospects which are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless task. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you desire, for instance, you can choose on which pages the popups will look and where it will not. How To Build A Landing Page
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desirable outcomes before finalising one. Additional important features include Social Share Buttons. You can add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies A separate section for lead data direction where you are able to see all your visitors and their information. It may be sorted to various lists in accordance with the category you desire. It’s five Chief regions:
Stats provides a global Summary of activity taking Place within all your Wishpond campaigns through different links. The analytics supplies metric information to pay attention to the number of leads opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With every click on a lead, you can get all the details of the guide, such as their actions, profile information and which lists they are part of.
Visitors include those who viewed the page but did Not convert in your form. With the use of the system of collecting visitor information, it is possible to track even before they’ve converted. When they finally fill out one of your types, all of the tracking data related to their accounts merges into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is among the most important part and also a place to come back and check for distinct listing segments especially if you are creating different smart lists and static lines with marketing automation
Lead Properties lets you see all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. One minor issue which I faced while using the editor would be I had to click many times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it for two or three times. But what I got in the end is a thoroughly professional landing page. I guess with all the outcome; I could can click few times extra! Each of the templates are cellular responsive. With more than 100 templates, you can create a high converting landing page for virtually any business.
You can run A/B Evaluations for multiple variations of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Based on the accurate findings, you can zero upon the best edition of your landing page. You will need no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your own domain and sub-domains.
You can add Auto-submit links to your emails. This allows your prospects to register immediately for a workshop or webinar or enjoys of these by simply clicking on the link. They do not need to provide any other additional information.
Events and Marketing
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to enter your contest. I have already discussed the customizable forms over. It’s possible to take advantage of this feature here as well.
To help you make Your competitions interesting and far-fetched, Wishpond comprises ten additional apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms like Facebook, Twitter, or in your site. Be it any stage, your promotions and contests will look good on laptops, tablets and phones. It is possible to find more enjoys and follows by incorporating a Facebook Like a Twitter follow alternative. How To Build A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, plus much more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk program UserVoice, and also with SurveyMonkey for effective polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars for your prospects as soon as they register on a few of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or want to send customized emails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your own leads and segment them based on their actions. Add to this; you get real-time analytics that will help you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the info you’ve got on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond offers — Basic, Pro and Development. Aside from the typical attributes, the Basic plan has a limit on the prospects up to 1000, Email advertising a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 greatest contributes with unlimited users and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for all. You may sign up for a FREE 14-Day trial for any of the plans before paying. How To Build A Landing Page
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, owners or internet advertising experts. It provides a recurring 30% commission with no payment for your service. You get consistent online payouts that will be easily tracked through GetAmbassador. When you sign up as an affiliate, you will be provided with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor purchases a subscription, either on the same trip or later, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools such as GetAmbassador and Tracking Dashboard which allows you to monitor all of your activities including clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such company is TrueCaller. A common title, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather stories of their customers in a creative manner. The main aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to gather all of the info, which is what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media throughout the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong competitors. In this case, I think Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are rather expensive. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Does not have the website popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a lack of lead data analysis that may be used for turning leads to loyal clients. I believe with Strutta, I needed to invest more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those who are reluctant to compromise their marketing requirements, will go ahead and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares all the attributes present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For example, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behaviour, events, stage where the lead/customer is currently in with regards to the buyers’ travel, and demographics like age, sex, linking date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of features, it is costlier. For an enterprise, Aritic PinPoint provides account-based advertising which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services start from zero and move on to $29 for the simple plan. The Enterprise program at $499 gives you access to all the attributes. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or group members can also be strictly restricted to one. In cases where multiple users are desired, a cost of around $29 per each month is achievable; unlike Wishpond that can provide a number of users with limited access to data.
This brings us The close of the review of Wishpond. This tool is perfect for a marketer, and that I Must say it’s a really easy to use the tool. Now that you are aware of each of the Features, pricing and perks strategies, you must start using the tool. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Let me Know your views about this tool, and also if you come across another better Option to Wishpond. How To Build A Landing Page