Introduction How To Generate Qualified Leads
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms annually that have enough potential to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got showcased. How To Generate Qualified Leads
The addition of Wishpond on the Ready to Rocket list is a nod to The way the character of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising needs. The highlight of this tool is lead generation and the next analytical procedure. Wishpond helps in building interactive landing pages and design contests, track prospects, send mails, and do much more.
Wishpond Allows one to know”where precisely” and”how” to step ahead. To put it differently, it is”fully automated” and”free forever” marketing tool which catalyses the easiest procedure for generating and nurturing prospects.
In this website, I Will walk you through the minute information of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. How To Generate Qualified Leads
Wishpond Review — Quality Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form building is very simple with the drag and drop builder. Like landing pages, you may make several variations of your form and run A/B test. These forms are simple to create, publish and share it (site, blog, Facebook Page). You can even print on wishpond.com and discuss it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple check boxes for leads to opt for over 1 alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your own forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those prospects which are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a specific quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you desire, for instance, you can decide on which pages the popups will appear and at which it will not. How To Generate Qualified Leads
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable outcomes before finalising one. Additional key features include Social Share Buttons. It’s possible to add social sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond supplies Another section for direct data management where you are able to see all your customers and their data. It may be sorted to different lists as per the category you desire. It has five Chief regions:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric information to take note of the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent action. With each click on a direct result, you can get all the specifics of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the usage of this system of collecting visitor data, you can monitor even before they’ve converted. When they finally fill out one of your forms, all of the tracking data associated with their account merges into their new lead profiles.
Lists allow you to see which leads are a part of which lists. This is one of the most important section and a place to come back and check for different listing sections especially If You’re creating different smart lists and inactive lines with marketing automation
Lead Properties lets you see all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One minor issue that I faced when using the editor would be , I had to click many times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it for two or three times. But what I got at the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times additional! Each of the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Depending on the accurate findings, you can zero on the very best version of your landing page. You will need no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain name and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register instantly for a workshop or webinar or enjoys of these by simply clicking on the link. They do not need to give any other additional details.
Contests and Advertising
You can run Exciting contests and promotions on Wishpond. You can collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote methods. This eases likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable forms above. You can use this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on social media platforms like Facebook, Twitter, or on your site. Be it any platform, your own promotions and competitions will look great on laptops, tablets and phones. It is possible to find more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. How To Generate Qualified Leads
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of leads between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond integrates Using a help desk app UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your leads once they sign up on a few of your own campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 additional programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or want to send customized mails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real-time analytics to assist you measure the performance of your automated workflow. You can use merge tags to customize your emails based on the information you have on your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond offers — Basic, Pro and Development. Aside from the typical features, the Basic program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 using one user which has a price tag of $45 for each month.
The Development Plan is for $129/month using 10000 greatest leads with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for some of those programs before paying. How To Generate Qualified Leads
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet that’s a beneficial tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive screen and PPV marketing research tool which analyses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, bloggers or online advertising pros. It provides a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts that can be easily tracked through GetAmbassador. When you join as an affiliate, you will be provided with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately link it with your own affiliate accounts; and when the visitor purchases a subscription, either about precisely the exact same visit or later, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which allows you to monitor all of your tasks including clicks, commission, and earnings. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your customers superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such firm is TrueCaller. A common name, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller wanted To collect tales of the users in a creative manner. The main goal was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact those users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to collect all information, which is what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their plans are rather pricey. The bundle of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with few different channels.
Struta Doesn’t possess the site popups feature. The variety of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead data analysis that can be used for turning leads into loyal customers. I believe with Strutta, I had to spend more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I would still vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might entice users. But I am sure those that are unwilling to compromise their advertising requirements, will go ahead and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the features present in Wishpond. But, Aritic PinPoint displays a much richer attribute record. For instance, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behavior, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics such as age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a great deal of attributes, it’s costlier. For an enterprise, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services start from zero and move on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or group members is also strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per each month is viable; unlike Wishpond which may provide multiple users with limited access to data.
This brings us to The end of the review of Wishpond. This tool Is Ideal for a marketer, also I Must say it is a really easy to use the tool. Now that you are aware of all the Features, pricing and perks plans, you must begin using the tool. You can Always start with the 14-day trial period for the plan that suits you. Let me Understand your views about this particular tool, and also if you come across another better Option to Wishpond. How To Generate Qualified Leads