Introduction How To Generate Quality Leads
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms every year which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation program , got featured. How To Generate Quality Leads
The inclusion of Wishpond on the Ready to Rocket list is a testament to How the character of digital advertising is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in creating interactive landing pages and design contests, track prospects, send mails, and do much more.
Wishpond Allows one to know”where precisely” and”how” to step forward. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the simplest procedure for generating and nurturing leads.
In this blog, I Will help you through the minute details of the tool, write Wishpond review. According to my user expertise, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main characteristics of Wishpond. How To Generate Quality Leads
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are numerous Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you may make multiple versions of your form and conduct A/B test. These forms are easy to create, print and discuss it (website, site, Facebook Page). You might also print on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a long list of options. This keeps your form short.
Multiple test boxes for leads to Go for more than one alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to grab the attention of Those prospects that are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a particular quantity of time on your site.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you wish, for example, you can choose on which pages the popups will appear and at which it won’t. How To Generate Quality Leads
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desired results before finalising one. Other important attributes include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data management where you can see all of your visitors and their data. It can be sorted into different lists as per the category you desire. It’s five main regions:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With every click on a direct result, you can get all the specifics of the guide, such as their activities, profile data and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of the system of collecting customer information, it is possible to track even before they’ve converted. When they finally fill out among your types, all the monitoring data associated with their account merges to their new lead profiles.
Lists Permit You to see which leads are a part of that lists. This is among the most important section and also a place to come back and look for different listing segments especially if you are creating different clever lists and inactive lines with marketing automation
Lead Properties lets you view All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. 1 slight issue which I faced while using the editor is, I had to click many times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it to get a couple of times. However, what I got in the end is a thoroughly professional landing page. I guess with the result; I could manage to click few times additional! Each of the templates are mobile responsive. With over 100 templates, you may produce a high-definition landing page for any business.
You can conduct A/B Tests for multiple variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Based on the precise findings, you can zero upon the very best version of your landing page. You will need no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to build your landing page directly within WP dashboard. In the same way, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your prospects to register instantly for a training or marathon or likes of such by simply clicking on the hyperlink. They don’t need to give any other additional details.
Events and Promotions
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward contests, the entrants get rewarded when they refer their buddies to get into your contest. I’ve discussed the customizable forms over. You can take advantage of this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond comprises ten additional apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms such as Facebook, Twitter, or on your site. Be it any platform, your promotions and competitions will look good on desktops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. How To Generate Quality Leads
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk app UserVoice, and also with SurveyMonkey for effective polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects once they register on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 other programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re looking for trickle email campaigns or wish to send customized mails, Wishpond has all the features prepared for you.
In Addition, you Can add dents to your own leads and segment them based on their activities. Add to this; you get real time analytics that will assist you measure the performance of your automatic workflow. You can use combine tags to personalize your emails depending on the info you have on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three distinct programs Wishpond offers — Basic, Pro and Development. Aside from the common features, the Basic plan has a limit on the leads up to 1000, Email marketing per month up to 10,000 with a single user that has a price tag of $45 for each month.
The Development program is for $129/month using 10000 greatest contributes with unlimited customers and all the other notable features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. How To Generate Quality Leads
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough screen and PPV advertising research tool that analyses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, owners or online advertising pros. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts that will be readily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a exceptional tracking link. If Wishpond receives any visitor through your affiliate link, it will directly link it with your affiliate accounts; and if the visitor buys a subscription, either on precisely the same visit or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you get a more than marginal access to innovative marketing tools like GetAmbassador and Tracking Dashboard that allows you to monitor all of your tasks such as clicks, commission, and earnings. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, participate efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. One such company is TrueCaller. A common name, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a part of the success story.
TrueCaller desired To gather tales of the customers in a creative manner. The main goal was to understand how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all information, which is what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to give Wishpond a tough competition. But here I will just tell you why I will vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their strategies are quite expensive. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several different channels.
Struta Doesn’t possess the site popups feature. The variety of templates is also less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis that can be used for turning leads to loyal customers. I believe with Strutta, I had to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I’d still vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might attract users. But I am convinced those that are reluctant to compromise their advertising requirements, will proceed and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the features present in Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For instance, Wishpond provides international stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behavior, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics like age, gender, linking date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is much more sophisticated than Wishpond and has a great deal of features, it’s more expensive. For an enterprise, Aritic PinPoint provides account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, together with Shortstack the amount of users or group members is also strictly restricted to one. In circumstances where multiple users are desired, a price of around $29 per each month is viable; unlike Wishpond that may provide multiple users with restricted access to data.
This brings us to The close of the inspection of Wishpond. This tool is perfect for a marketer, also that I Must say it is a very easy to use the application. Now That You’re aware of each of the Features, perks and pricing strategies, you must start using the application. You can Always start with the 14-day trial period to the plan that suits you. Let me Understand your views about this particular tool, and also if you happen across another better Alternative to Wishpond. How To Generate Quality Leads