Intro How To Make A Good Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year which have enough potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. How To Make A Good Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a nod to The way the nature of digital marketing is shifting, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the marketing business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your marketing requirements. The highlight of this tool is lead creation and the following analytical process. Wishpond can help in creating interactive landing pages and layout contests, track leads, send emails, and do so much more.
Wishpond Enables you to know”where precisely” and”the way” to measure forward. To put it differently, it’s”fully automated” and”free forever” marketing tool that catalyses the easiest procedure for generating and nurturing leads.
In this website, I Will walk you through the second information of the tool, write Wishpond review. Based on my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the primary characteristics of Wishpond. How To Make A Good Landing Page
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms to your landing page. There are many Flexible templates to select from. Form building is quite easy with the drag and drop builder. Like landing pages, you may create multiple versions of your form and conduct A/B test. All these forms are easy to make , publish and share it (site, blog, Facebook Page). You can even print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a very long list of options. This keeps your kind short.
Multiple test boxes for leads to Go for more than 1 option that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to catch the attention of Those prospects that are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a specific amount of time on your site.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You can target your popups as you desire, for instance, you can decide on which pages the popups will appear and where it will not. How To Make A Good Landing Page
A/B testing feature is available in popups too. You can test and determine which one is Giving you desirable results before finalising one. Other key attributes include Social Share Buttons. You can add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for lead data management where you can see all of your visitors and their information. It may be sorted into different lists as per the category you desire. It’s five main areas:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric info to pay attention to the amount of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Various leads sorted by most recent activity. With every click on a direct result, you can receive all the details of the guide, such as their actions, profile information and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of the system of collecting visitor data, it is possible to monitor even before they have converted. When they eventually fill out one of your types, all the tracking data related to their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are a part of which lists. This is among the most important part and a place to come back and look for distinct listing segments especially if you are creating different smart lists and static lines using marketing automation
Lead Properties enables you to see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job simple. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social networking programs, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. One minor issue that I faced while using the editor isI had to click many times to pick a text. You need to double click it to select and edit, but I guess that I double-clicked it to get two or three times. However, what I got in the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for any industry.
You can run A/B Evaluations for numerous variations of your landing page. Wishpond conducts the test for you and gives you comprehensive reports. Depending on the accurate findings, you can zero on the very best version of your landing page. You’ll require no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, it is simple to publish your landing page in your own domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your leads to register immediately for a workshop or webinar or likes of such by simply clicking on the link. They do not have to give any other additional information.
Events and Marketing
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types above. You can take advantage of this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond includes ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social networking platforms like Facebook, Twitter, or in your own site. Be it any stage, your promotions and competitions will look great on laptops, mobiles and tablets. You can find more enjoys and follows by incorporating a Facebook Like button or a Twitter follow option. How To Make A Good Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of leads involving your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates With a help desk program UserVoice, and also with SurveyMonkey for effective surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can help you run smooth webinars to your leads as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send customized mails, Wishpond has all the features ready for you.
In Addition, you Can add dents to your leads and segment them based on their actions. Add to this; you get real-time analytics that will assist you measure the performance of your automated workflow. You can use merge tags to personalize your emails based on the information you have on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Aside from the typical features, the fundamental plan has a limit on the prospects up to 1000, Email advertising a month up to 10,000 using one user that comes with a price tag of $45 for monthly.
The Development Plan is for $129/month using 10000 maximum leads with unlimited customers and all the other prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. How To Make A Good Landing Page
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough screen and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to website owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for the service. You receive consistent online payouts which can be readily monitored through GetAmbassador. When you sign up as an affiliate, you’ll be provided with a exceptional tracking link. When Wishpond receives any visitor via your affiliate link, it will directly associate it with your affiliate accounts; and when the visitor buys a subscription, either about the exact same trip or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative advertising tools such as GetAmbassador and Tracking Dashboard that allows you to track all of your tasks including clicks, commission, and earnings. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate effectively in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the client accounts they’re working on.
Show your customers superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. One such company is TrueCaller. A common title, Truecaller lets you identify who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To gather stories of their customers in a creative manner. The main goal was to know how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, which is what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I shall only tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their strategies are rather pricey. The package of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with several other channels.
Struta Does not possess the site popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a lack of lead information analysis which can be used for turning leads to loyal customers. I believe with Strutta, I had to invest more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I would still vouch for the multiple marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise their advertising requirements, will proceed and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ journey, and demographics such as age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Additionally, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to join and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a great deal of features, it is more expensive. For an enterprise, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all of the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the price! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, together with Shortstack the amount of consumers or team members can also be strictly limited to one. In cases where multiple users are wanted, a price of around $29 per each month is viable; unlike Wishpond that may provide a number of users with restricted access to info.
This brings us The end of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it is a really simple to use the tool. Now that you are aware of each of the Features, perks and pricing strategies, you must begin using the tool. You can Always begin with the 14-day trial period for the program that suits you. Allow me to Understand your views about this particular tool, and if you come across another better Option to Wishpond. How To Make A Good Landing Page