Intro How To Make A Great Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies annually that have enough capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got showcased. How To Make A Great Landing Page
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the character of electronic marketing is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your marketing needs. The highlight of this tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and design competitions, track leads, send mails, and do much more.
Wishpond Allows one to understand”where exactly” and”the way” to step forward. In other words, it is”completely automated” and”free forever” advertising tool that catalyses the simplest procedure for nurturing and generating prospects.
In this blog, I Will help you through the minute information of the tool, write Wishpond review. According to my user experience, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main features of Wishpond. How To Make A Great Landing Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds to your landing page. There are numerous Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you can make several versions of your form and run A/B test. All these forms are simple to make , print and share it (site, site, Facebook Page). You can also publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu for a long list of alternatives. This keeps your form short.
Multiple check boxes for prospects to opt for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to catch the attention of Those prospects which are just about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a particular amount of time on your site.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to aim your popups as you wish, for instance, you can choose on which pages the popups will look and at which it won’t. How To Make A Great Landing Page
A/B testing feature can be found in popups as well. You can test and see which one is Giving you desired outcomes before finalising one. Additional important attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for lead data management where you are able to see all your customers and their information. It may be sorted into different lists in accordance with the category you want. It’s five main regions:
Stats provides an international Summary of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent action. With every click on a lead, you can receive all the details of the guide, such as their activities, profile information and which lists they are part of.
Visitors include those who viewed the page but did Not convert in your form. With the usage of this system of collecting visitor information, it is possible to monitor even before they’ve converted. When they finally fill out among your types, all the tracking data associated with their account unifies to their new lead profiles.
Lists allow you to see which prospects are part of which lists. This is among the most important section and a place to come back and look for distinct list sections especially if you are creating different clever lists and static lines using marketing automation
Lead Properties enables you to see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task simple. Along with the pre-built templates, you can just drag and drop elements to create your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 minor issue which I faced while using the editor would be I needed to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it to get a couple of times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are cellular responsive. With over 100 templates, you may produce a high-definition landing page for any industry.
You can run A/B Tests for multiple variations of your landing page. Wishpond runs the test for you and provides you detailed reports. Based on the precise findings, you can zero upon the best version of your landing page. You will need no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register instantly for a training or marathon or likes of such by just clicking on the hyperlink. They don’t need to give any other additional information.
Events and Marketing
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to get into your contest. I’ve discussed the customizable types above. It’s possible to use this feature here too.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten other programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms such as Facebook, Twitter, or in your own site. Be it any platform, your promotions and contests will look great on laptops, tablets and phones. You can find more enjoys and follows by adding a Facebook Like button or a Twitter follow option. How To Make A Great Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects involving your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars to your leads once they register on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 other programs.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking drip email campaigns or want to send personalized mails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real time analytics to assist you measure the performance of your automated workflow. It is possible to use merge tags to customize your emails based on the information you’ve got in your database. Wishpond integrates with various email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Aside from the typical attributes, the fundamental program has a limitation on the leads up to 1000, Email advertising a month up to 10,000 with one user which comes with a price tag of $45 for each month.
The Development program is for $129/month with 10000 maximum contributes with unlimited users and all the other prominent features of Pro and Fundamental packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You may sign up for a FREE 14-Day trial for any of the plans before paying. How To Make A Great Landing Page
Special Rewards From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough screen and PPV advertising research tool which assesses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, bloggers or online marketing pros. It supplies a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts that can be easily tracked through GetAmbassador. When you join an affiliate, you’ll be provided with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will directly associate it with your own affiliate account; and if the visitor purchases a subscription, either about precisely the same visit or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to ingenious marketing tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all your tasks such as clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to await a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clients.
Collaborate easily with your group with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such firm is TrueCaller. A common name, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a part of the success story.
TrueCaller wanted To collect tales of their customers in a creative way. The main aim was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to gather all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond from these four apps:
Wishpond vs. Strutta
Strutta doesn’t Provide any free support, and their plans are rather expensive. The bundle of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, along with few other channels.
Struta Does not possess the website popups feature. The variety of templates can also be less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a deficiency of lead information analysis that can be used for turning leads into loyal clients. I think with Strutta, I had to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d vouch for the multiple advertising apps from Wishpond. Wishpond offers advertising automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might attract users. But I am convinced those who are unwilling to compromise their advertising requirements, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the attributes present in Wishpond. But, Aritic PinPoint exhibits a much richer feature record. For instance, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on direct behavior, events, stage where the lead/customer is currently in with regards to the buyers’ journey, and demographics like age, gender, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. It’s possible to join and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a great deal of features, it’s more expensive. For an organization, Aritic PinPoint provides account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And now has all of the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services begin from zero and move on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of users or team members is also strictly restricted to one. In circumstances where multiple users are wanted, a price of around $29 per each month is achievable; unlike Wishpond which may provide multiple users with restricted access to data.
This brings us The close of the review of Wishpond. This tool Is Ideal for a marketer, also that I Must say it’s a really easy to use the tool. Now that you are aware of all the Features, pricing and perks plans, you must start using the application. You can Always start with the 14-day trial period for the plan that is appropriate for you. Let me Know your views about the tool, and also if you happen across another better Alternative to Wishpond. How To Make A Great Landing Page