Intro How To Promote Your Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually that have enough capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. How To Promote Your Landing Page
The addition of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic advertising is shifting, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic marketing is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising requirements. The highlight of the tool is lead generation and the following analytical process. Wishpond helps in building interactive landing pages and layout competitions, track leads, send emails, and do much more.
Wishpond Enables you to understand”where precisely” and”how” to measure forward. In other words, it’s”completely automated” and”free forever” marketing tool which catalyses the simplest process of generating and nurturing prospects.
In this blog, I Will walk you through the second information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main characteristics of Wishpond. How To Promote Your Landing Page
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form construction is very simple with the drag and drop builder. Like landing pages, you may create multiple variations of your own form and run A/B test. All these forms are simple to make , print and discuss it (site, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to opt for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those prospects that are about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a particular quantity of time on your site.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will look and at which it will not. How To Promote Your Landing Page
A/B testing feature is available in popups too. You can test and determine which one is Giving you desired results before finalising one. Other important features include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond provides Another section for lead data direction where you can see all your visitors and their information. It may be sorted into different lists in accordance with the category you desire. It has five main regions:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the amount of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With each click on a direct result, you can get all the specifics of the guide, such as their actions, profile data and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of the system of collecting visitor information, you can monitor even before they’ve converted. When they finally fill out one of your types, all of the tracking data related to their accounts merges into their new lead profiles.
Lists allow you to see which leads are a part of that lists. This is among the most important section and a place to come back and check for distinct list segments especially If You’re creating different clever lists and inactive lines using marketing automation
Lead Properties lets you view All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social networking buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 minor issue that I faced while using the editor would be , I needed to click many times to pick a text. You have to double click it to select and edit, but I guess I double-clicked it for two or three times. However, what I got in the end is a totally professional landing page. I guess with the result; I could can click few times extra! All the templates are cellular responsive. With over 100 templates, you can create a high-definition landing page for any business.
You can run A/B Tests for multiple variants of your landing page. Wishpond runs the exam for you and gives you comprehensive reports. Based on the accurate findings, you can zero on the best edition of your landing page. You will require no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your emails. This lets your leads to register immediately for a training or marathon or likes of such by just clicking on the hyperlink. They do not need to give any other additional details.
Events and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to get into your contest. I’ve already discussed the customizable types above. You can use this feature here too.
To Assist You make Your contests interesting and far-fetched, Wishpond includes ten other apps that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms like Facebook, Twitter, or on your own site. Be it any platform, your promotions and contests will look good on desktops, mobiles and tablets. You can get more likes and follows by adding a Facebook Like a Twitter follow alternative. How To Promote Your Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing app and Wishpond account. This is eased by apps like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars for your prospects once they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 additional apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are looking for drip email campaigns or want to send personalized mails, Wishpond has all of the features prepared for you.
Not only this, you Can add dents to your leads and section them according to their actions. Add to the; you get real-time analytics to assist you measure the performance of your automatic workflow. You can use merge tags to personalize your emails depending on the info you have in your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct plans Wishpond offers — Basic, Pro and Growth. Apart from the typical attributes, the fundamental plan has a limit on the leads up to 1000, Email advertising a month up to 10,000 using a single user which comes with a price tag of $45 for monthly.
The Growth program is for $129/month using 10000 maximum contributes with unlimited customers and the rest of the notable features of Pro and Fundamental packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for everybody. You may sign up for a FREE 14-Day trial for some of the programs before paying. How To Promote Your Landing Page
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool that analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that can be easily monitored through GetAmbassador. When you join an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor through your affiliate link, it will directly associate it with your own affiliate accounts; and if the visitor purchases a subscription, either about the same trip or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools like GetAmbassador and Tracking Dashboard which permits you to monitor all your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients superbly designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such company is TrueCaller. A very common title, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller wanted To gather stories of the users in a creative manner. The most important goal was to know how each user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the information, which is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In this case, I think Rafflecopter, Strutta, and Shortstack possess the potential to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are quite pricey. The package of $249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with few other stations.
Struta Doesn’t possess the website popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d still vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might attract users. But I am sure those that are reluctant to compromise with their advertising requirements, will proceed and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For instance, Wishpond provides international stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You receive deep e mail segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ journey, and demographics like age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards promotion. It’s possible to connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a great deal of attributes, it’s more expensive. For an enterprise, Aritic PinPoint provides account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, together with Shortstack the number of users or team members can also be strictly limited to one. In circumstances where multiple users are wanted, a cost of about $29 per month is viable; unlike Wishpond that may provide multiple users with limited access to data.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it is a very easy to use the tool. Now that you are aware of all the Features, pricing and perks strategies, you must begin using the application. You can Always start with the 14-day trial period to the plan that is appropriate for you. Let me Understand your views about the particular tool, and if you come across another better Option to Wishpond. How To Promote Your Landing Page