Intro How To Set Up A Landing Page
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms every year that have enough capacity to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. How To Set Up A Landing Page
The inclusion of Wishpond on the Ready to Rocket list is a testament to The way the character of digital advertising is shifting, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of digital marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your marketing requirements. The highlight of the tool is lead generation and the following analytical procedure. Wishpond helps in creating interactive landing pages and design competitions, track prospects, send mails, and do much more.
Wishpond Allows one to know”where exactly” and”the way” to step ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the simplest procedure for generating and nurturing leads.
In this website, I Will walk you through the minute details of the tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main characteristics of Wishpond. How To Set Up A Landing Page
Wishpond Review — Attribute Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms to your landing page. There are numerous Flexible templates to choose from. Form construction is quite simple with the drag and drop builder. Like landing pages, you may make several variations of your own form and run A/B test. All these forms are easy to make , print and share it (website, site, Facebook Page). You might also publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for more than one alternative that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the last attempt to catch the attention of Those prospects that are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a particular amount of time on your site.
Entrance pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You can aim your popups as you wish, for example, you can choose on which pages the popups will look and at which it won’t. How To Set Up A Landing Page
A/B testing feature can be found in popups too. You can examine and determine which one is Giving you desired outcomes before finalising one. Additional key features include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides Another section for lead data management where you are able to see all of your customers and their data. It may be sorted into various lists in accordance with the category you want. It’s five main areas:
Stats provides a global Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric info to take note of the amount of prospects opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent activity. With each click on a direct result, you can get all the specifics of the guide, such as their activities, profile data and which lists they’re part of.
Visitors include those who viewed the page but did Not convert in your form. With the use of this system of collecting customer information, it is possible to monitor even before they have converted. When they finally fill out one of your forms, all the tracking data associated with their accounts unifies to their new lead profiles.
Lists allow you to see which prospects are part of that lists. This is one of the most important part and also a place to come back and check for distinct list segments especially If You’re creating different smart lists and inactive lines with marketing automation
Lead Properties lets you view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your task simple. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, picture, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One slight issue which I faced while using the editor isI had to click several times to pick a text. You need to double click it to select and edit, but I guess I double-clicked it for two or three times. But what I got at the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! All the templates are cellular responsive. With more than 100 templates, you may produce a high-definition landing page for virtually any industry.
You can run A/B Tests for numerous variations of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Based on the accurate findings, you can zero upon the very best edition of your landing page. You’ll need no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register immediately for a training or marathon or likes of these by just clicking on the hyperlink. They do not need to provide any other additional information.
Events and Promotions
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to get into your contest. I have discussed the customizable types over. It’s possible to take advantage of this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or in your site. Be it any stage, your own promotions and contests will look good on desktops, tablets and phones. You can get more likes and follows by incorporating a Facebook Like a Twitter follow alternative. How To Set Up A Landing Page
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations with Webinar programs like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars to your leads as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns provides access to more than 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send customized mails, Wishpond has all the features ready for you.
Not only this, you Can add dents to your leads and section them based on their activities. Add to this; you get real time analytics to assist you measure the performance of your automatic workflow. You can use combine tags to customize your emails based on the information you have in your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three different programs Wishpond provides — Basic, Pro and Growth. Aside from the typical features, the Basic plan has a limit on the leads up to 1000, Email marketing a month up to 10,000 with one user that comes with a price tag of $45 for monthly.
The Development Plan is for $129/month with 10000 maximum leads with unlimited users and all the other notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You may register for a FREE 14-Day trial for any of those programs before paying. How To Set Up A Landing Page
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive screen and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, owners or internet advertising experts. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts that will be readily tracked through GetAmbassador. When you join as an affiliate, you will be given with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately associate it with your own affiliate account; and when the visitor purchases a subscription, either on the same visit or afterwards, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard that allows you to monitor all of your tasks including clicks, commission, and earnings. Banner ads are easily posted on sites or websites. Case Studies and Testimonials are employed in sites, blogs, and landing pages. You get access to affiliate a landing page in which you can go through the templates, engage effectively in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to await a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly within this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make nice popup forms for your clients.
Collaborate easily with your group with numerous user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. One such firm is TrueCaller. A very common name, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller desired To collect tales of the customers in a creative manner. The most important goal was to know how every user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all of the information, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media throughout the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I shall just tell you why I will vote for Wishpond from those four apps:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their plans are quite pricey. The package of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with few other channels.
Struta Doesn’t have the website popups feature. The variety of templates can also be less. No advertising automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There is a deficiency of lead information analysis that may be used for turning leads into loyal customers. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I’d vouch for the numerous marketing apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program which may attract users. But I am convinced those who are unwilling to compromise with their marketing needs, will go ahead and’purchase’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond offers international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards marketing. It’s possible to join and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a great deal of features, it is more expensive. For an organization, Aritic PinPoint offers account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services begin from zero and move on to $29 for your simple plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of consumers or team members is also strictly restricted to one. In cases where multiple users are desired, a price of around $29 per month is achievable; unlike Wishpond that may provide a number of users with limited access to info.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, also I Must say it is a really easy to use the tool. Now That You’re aware of each of the Attributes, pricing and perks plans, you must start using the tool. You can Always begin with the 14-day trial period for the program that suits you. Allow me to Know your views about the particular tool, and if you happen across another better Option to Wishpond. How To Set Up A Landing Page