Introduction Increase Qualified Leads
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology firms every year which have sufficient capacity to conquer their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Increase Qualified Leads
The addition of Wishpond on the Ready to Rocket record is a nod to The way the character of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic advertising is evolving to get better and smarter. Wishpond fits perfectly in the present market. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising requirements. The highlight of the tool is lead generation and the next analytical procedure. Wishpond can help in creating interactive landing pages and layout contests, track leads, send mails, and do much more.
Wishpond Allows one to know”where precisely” and”how” to step forward. To put it differently, it is”fully automated” and”free forever” advertising tool which catalyses the easiest process of nurturing and generating prospects.
In this blog, I Will walk you through the second information of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. Increase Qualified Leads
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you can create multiple versions of your own form and run A/B test. These forms are easy to make , publish and discuss it (site, site, Facebook Page). You might even publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a very long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for over one alternative that Suits them.
Hidden areas to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit intent: This pop up is the final attempt to catch the attention of Those leads that are about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a specific quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you desire, for example, you can decide on which pages the popups will look and at which it will not. Increase Qualified Leads
A/B testing feature can be found in popups too. You can test and see which one is Giving you desirable outcomes before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond provides A separate section for direct data management where you are able to see all of your customers and their information. It can be sorted to various lists as per the category you desire. It’s five Chief areas:
Stats provides an international Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the amount of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent action. With every click on a direct result, you can receive all the details of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of this system of collecting customer data, it is possible to monitor even before they have converted. When they finally fill out among your types, all the tracking data associated with their account unifies to their new lead profiles.
Lists allow you to see which prospects are part of which lists. This is among the most important section and also a place to come back and look for distinct list segments especially If You’re creating different smart lists and static lines with marketing automation
Lead Properties lets you view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. One minor issue that I faced when using the editor is, I needed to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get a couple of times. However, what I got in the end is a thoroughly professional landing page. I guess with all the outcome; I could can click few times additional! Each of the templates are mobile responsive. With over 100 templates, you may create a high converting landing page for any business.
You can run A/B Tests for multiple variants of your landing page. Wishpond conducts the test for you and provides you detailed reports. Depending on the accurate findings, you can zero upon the best edition of your landing page. You will require no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your emails. This lets your prospects to register instantly for a training or marathon or likes of these by just clicking on the link. They don’t need to give any other additional information.
Contests and Advertising
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these benefit competitions, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any platform, your own promotions and competitions will look good on desktops, mobiles and tablets. It is possible to get more likes and follows by adding a Facebook Like button or a Twitter follow option. Increase Qualified Leads
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk program UserVoice, and also with SurveyMonkey for effective polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars to your leads as soon as they register on a few of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re looking for drip email campaigns or wish to send personalized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your leads and segment them according to their activities. Add to this; you get real time analytics that will help you measure the performance of your automated workflow. It is possible to use merge tags to customize your emails based on the information you have on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the typical features, the fundamental plan has a limitation on the leads up to 1000, Email advertising per month up to 10,000 using a single user that has a price tag of $45 for each month.
The Growth program is for $129/month using 10000 maximum leads with unlimited users and the rest of the prominent features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for all. You may sign up for a FREE 14-Day trial for any of those programs before paying. Increase Qualified Leads
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail these offers:
30 Days free for Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough screen and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for the service. You get consistent online payouts that will be easily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a unique tracking link. If Wishpond receives any visitor through your affiliate link, it will immediately associate it with your affiliate accounts; and when the visitor buys a subscription, either on precisely the same trip or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which permits you to monitor all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are used in sites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and post Banner ads that can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll need to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your customers superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a part of the success story.
TrueCaller wanted To collect tales of the customers in a creative way. The main aim was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a tough competition. But here I shall only tell you why I will vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their strategies are rather pricey. The bundle of 249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other stations.
Struta Doesn’t have the website popups feature. The assortment of templates can also be less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I would still vouch for the numerous marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise their marketing needs, will go ahead and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond provides international stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behaviour, events, stage where the lead/customer is presently in with regards to the buyers’ journey, and demographics like location, age, gender, joining date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to join and nurture your prospects via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a great deal of attributes, it’s costlier. For an organization, Aritic PinPoint offers account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of consumers or team members can also be strictly restricted to one. In circumstances where multiple users are desired, a cost of about $29 per each month is achievable; unlike Wishpond that can provide multiple users with restricted access to info.
This brings us The close of the inspection of Wishpond. This tool Is Ideal for a marketer, and I Must say it is a really simple to use the application. Now That You’re aware of each of the Features, pricing and perks strategies, you must begin using the tool. You can Always start with the 14-day trial period to the program that suits you. Let me Know your views about the particular tool, and if you come across another better Option to Wishpond. Increase Qualified Leads