Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms annually which have sufficient potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Justuno
The addition of Wishpond on the Ready to Rocket list is a testament to How the nature of electronic marketing is shifting, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your marketing requirements. The highlight of the tool is lead creation and the following analytical process. Wishpond can help in building interactive landing pages and design contests, track prospects, send mails, and do much more.
Wishpond Enables you to understand”where exactly” and”how” to measure ahead. To put it differently, it is”fully automated” and”free forever” advertising tool that catalyses the simplest process of generating and nurturing prospects.
In this website, I Will help you through the second details of this tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. Justuno
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable kinds for your landing page. There are numerous Flexible templates to select from. Form building is very simple with the drag and drop builder. Like landing pages, you may make several variations of your form and run A/B test. These forms are simple to create, print and discuss it (site, site, Facebook Page). You might also publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a very long list of options. This keeps your form short.
Multiple check boxes for leads to opt for more than 1 alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to grab the attention of Those prospects which are about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific amount of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you wish, for example, you can decide on which pages the popups will appear and at which it won’t. Justuno
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desired results before finalising one. Other key attributes include Social Share Buttons. You can add societal sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you are able to see all your visitors and their information. It may be sorted to various lists as per the category you desire. It’s five Chief regions:
Stats provides an international overview of action taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the amount of prospects opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive view of Different leads sorted by most recent action. With each click on a direct result, you can receive all the specifics of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert on your form. With the usage of the system of collecting customer data, you can monitor even before they’ve converted. When they eventually fill out one of your types, all of the tracking data associated with their account unifies into their new lead profiles.
Lists Permit You to see which leads are part of that lists. This is one of the most important section and also a place to come back and check for different list sections especially if you are creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to see All of the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task simple. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. 1 minor issue which I faced while using the editor is, I needed to click many times to pick a text. You have to double click it to select and edit, but I figure I double-clicked it for two or three times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! All the templates are mobile responsive. With more than 100 templates, you can produce a high converting landing page for any industry.
You can run A/B Tests for numerous variations of your landing page. Wishpond conducts the test for you and gives you comprehensive reports. Depending on the precise findings, you can zero upon the best edition of your landing page. You will require no coding knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your prospects to register instantly for a workshop or webinar or enjoys of these by simply clicking on the hyperlink. They don’t need to give any other additional details.
Events and Promotions
You can run Exciting contests and promotions on Wishpond. You can collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types above. It’s possible to use this feature here as well.
To help you make Your contests interesting and far-fetched, Wishpond includes ten other programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms like Facebook, Twitter, or in your own site. Be it any platform, your own promotions and contests will look great on laptops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Justuno
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by programs like:
Wishpond integrates With a help desk program UserVoice, and also with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will allow you to run smooth webinars to your prospects once they sign up on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 additional apps.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your own leads and segment them according to their activities. Add to the; you get real-time analytics that will assist you assess the performance of your automated workflow. It is possible to use merge tags to personalize your emails depending on the information you’ve got on your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct programs Wishpond offers — Basic, Pro and Development. Apart from the typical attributes, the Basic program has a limitation on the leads up to 1000, Email marketing a month up to 10,000 using one user which has a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Basic packages. Along with all of that, Priority Support and Training Training Program is also provided. And as consistently Customer Service is free for all. You can register for a FREE 14-Day trial for some of those programs before paying. Justuno
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough display and PPV advertising research tool that analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, owners or online advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that can be readily monitored through GetAmbassador. When you join an affiliate, you’ll be given with a unique tracking link. If Wishpond receives any visitor through your affiliate link, it will directly link it with your affiliate accounts; and if the visitor purchases a subscription, either on precisely the exact same visit or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to ingenious advertising tools like GetAmbassador and Tracking Dashboard which allows you to track all your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your customers superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such company is TrueCaller. A common name, Truecaller lets you recognize who is calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather stories of the users in a creative way. The most important goal was to know how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to get hold of the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all of the information, and this is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that show the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I will only tell you why I’ll vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their plans are quite pricey. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and few different channels.
Struta Does not possess the site popups feature. The variety of templates can also be less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead data analysis that may be used for turning leads into loyal customers. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I would vouch for the numerous marketing programs from Wishpond. Wishpond offers marketing automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might attract users. But I am sure those who are unwilling to compromise their advertising needs, will proceed and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. However, Aritic PinPoint exhibits a much richer attribute record. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on lead behavior, events, period where the lead/customer is currently in with respect to the buyers’ travel, and demographics like location, age, gender, joining date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. You can join and nurture your leads via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it’s more expensive. For an organization, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of users or group members can also be strictly limited to one. In cases where multiple users are wanted, a price of around $29 per month is viable; unlike Wishpond that may provide multiple users with limited access to data.
This brings us to The close of the inspection of Wishpond. This tool is perfect for a marketer, and I Must say it’s a very easy to use the application. Now that you are aware of all the Features, perks and pricing strategies, you must start using the application. You can Always start with the 14-day trial period for the plan that suits you. Let me Understand your views about this particular tool, and if you come across another better Option to Wishpond. Justuno