Introduction Killer Landing Pages
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies every year that have enough potential to conquer their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Killer Landing Pages
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the character of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of digital marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your marketing needs. The highlight of the tool is lead creation and the following analytical procedure. Wishpond helps in building interactive landing pages and design competitions, track prospects, send mails, and do much more.
Wishpond Enables you to understand”where precisely” and”the way” to measure ahead. In other words, it’s”completely automated” and”free forever” marketing tool that catalyses the easiest process of generating and nurturing leads.
In this blog, I Will walk you through the second information of the tool, write Wishpond review. According to my user experience, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. Killer Landing Pages
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms to your landing page. There are many Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you can make multiple versions of your own form and run A/B test. These forms are easy to create, print and discuss it (site, site, Facebook Page). You can also print on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu for a long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to opt for more than one alternative that Suits them.
Hidden fields to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those prospects that are about to leave your website.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a particular amount of time on your website.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will look and at which it won’t. Killer Landing Pages
A/B testing feature is available in popups too. You can test and determine which one is Giving you desirable outcomes before finalising one. Other important attributes include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond provides Another section for direct data direction where you can see all of your customers and their information. It can be sorted to various lists as per the category you want. It has five Chief areas:
Stats provides a global Summary of action taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent activity. With every click on a direct result, you can get all the details of the lead, including their actions, profile information and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of the system of collecting customer data, you can track even before they’ve converted. When they finally fill out among your forms, all the tracking data related to their account merges to their new lead profiles.
Lists allow you to see which leads are a part of which lists. This is one of the most important section and a place to come back and check for distinct listing sections especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to view all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One slight issue which I faced while using the editor isI needed to click several times to select a text. You need to double click it to select and edit, but I figure I double-clicked it for a couple of times. However, what I got in the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you can produce a high converting landing page for any industry.
You can run A/B Tests for numerous variations of your landing page. Wishpond conducts the exam for you and provides you detailed reports. Depending on the accurate findings, you can zero on the very best edition of your landing page. You’ll require no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your own domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This lets your leads to register immediately for a workshop or webinar or likes of these by just clicking on the link. They don’t have to give any other additional details.
Contests and Advertising
You can conduct Exciting contests and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to get into your contest. I have already discussed the customizable types over. It’s possible to take advantage of this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond includes ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social networking platforms such as Facebook, Twitter, or in your own site. Be it any stage, your own promotions and competitions will look good on desktops, mobiles and tablets. It is possible to find more enjoys and follows by adding a Facebook Like button or a Twitter follow alternative. Killer Landing Pages
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond integrates With a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars for your leads as soon as they register on a few of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or wish to send personalized emails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real-time analytics to help you measure the performance of your automated workflow. It is possible to use merge tags to customize your emails based on the information you’ve got on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three different plans Wishpond provides — Basic, Pro and Growth. Apart from the typical features, the Basic plan has a limitation on the prospects up to 1000, Email advertising a month up to 10,000 with one user which has a price tag of $45 for monthly.
The Growth program is for $129/month using 10000 greatest contributes with unlimited users and the rest of the prominent features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You can register for a FREE 14-Day trial for any of the plans before paying. Killer Landing Pages
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a client, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough screen and PPV advertising research tool which assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or online marketing pros. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which can be readily monitored through GetAmbassador. When you join as an affiliate, you will be provided with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will directly associate it with your affiliate accounts; and if the visitor buys a subscription, either about the same trip or afterwards, you will be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to ingenious advertising tools like GetAmbassador and Tracking Dashboard which allows you to track all of your activities such as clicks, commission, and revenue. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, participate effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will need to await a short time!
Wishpond for Agencies
Wishpond supplies A simple software for bureaus . Agencies have multiple clients to deal with, and Wishpond fits perfectly in this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clients.
Collaborate easily with your group with multiple user accounts. The Governance option enables you to restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller wanted To collect stories of the users in a creative manner. The main aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, which is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other strong opponents. In this case, I think Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are rather pricey. The bundle of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with few different channels.
Struta Does not have the website popups feature. The variety of templates can also be less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead data analysis that can be used for turning leads to loyal clients. I believe with Strutta, I had to invest more time. On the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d vouch for the numerous marketing programs from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise with their marketing needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the features within Wishpond. However, Aritic PinPoint exhibits a much richer feature list. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on direct behaviour, events, period where the lead/customer is currently in with regards to the buyers’ journey, and demographics like location, age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. It’s possible to connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and contains a lot of features, it’s more expensive. For an enterprise, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to assist their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the cost! Their services begin from zero and move on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or group members is also strictly restricted to one. In circumstances where multiple users are desired, a price of about $29 per month is achievable; unlike Wishpond that may provide multiple users with limited access to data.
This brings us The end of the review of Wishpond. This tool is perfect for a marketer, also that I Must say it is a very simple to use the application. Now That You’re aware of each of the Attributes, perks and pricing plans, you must start using the application. You can Always start with the 14-day trial period to the plan that is appropriate for you. Let me Know your views about the tool, and if you happen across another better Option to Wishpond. Killer Landing Pages