Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms every year that have enough capacity to conquer their peers. This year, Wishpond Technologies, that technical in marketing automation software, got showcased. Lander
The inclusion of Wishpond on the Ready to Rocket list is a nod to How the character of digital advertising is changing, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the marketing industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all your advertising needs. The highlight of the tool is lead creation and the next analytical process. Wishpond helps in creating interactive landing pages and layout competitions, track prospects, send mails, and do much more.
Wishpond Enables one to know”where exactly” and”how” to step forward. In other words, it’s”fully automated” and”free forever” advertising tool which catalyses the easiest process of nurturing and generating prospects.
In this blog, I Will walk you through the second information of this tool, write Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Lander
Wishpond Review — Quality Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms for your landing page. There are numerous Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you may make multiple versions of your form and conduct A/B test. All these forms are easy to make , publish and discuss it (website, blog, Facebook Page). You can even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for more than one option that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those leads which are just about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a specific quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Also, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to aim your popups as you wish, for instance, you can choose on which pages the popups will look and where it won’t. Lander
A/B testing feature can be found in popups too. You can test and determine which one is Giving you desired results before finalising one. Other important features include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond provides Another section for lead data management where you are able to see all your customers and their data. It may be sorted into various lists in accordance with the category you want. It’s five main regions:
Stats provides an international overview of action taking Place within all your Wishpond campaigns through different links. The analytics supplies metric information to pay attention to the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a comprehensive view of Various leads sorted by most recent action. With every click on a lead, you can get all the specifics of the lead, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of this system of collecting customer data, you can monitor even before they have converted. When they finally fill out one of your forms, all the monitoring data associated with their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are a part of which lists. This is among the most important section and also a place to come back and look for different list segments especially If You’re creating different smart lists and static lines with marketing automation
Lead Properties enables you to see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. 1 slight issue that I faced when using the editor would be I had to click several times to pick a text. You need to double click it to select and edit, but I guess I double-clicked it for a couple of times. But what I got in the end is a totally professional landing page. I guess with the result; I could can click few times extra! All the templates are mobile responsive. With more than 100 templates, you may produce a high-definition landing page for virtually any business.
You can run A/B Evaluations for multiple variations of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Based on the precise findings, you can zero upon the best version of your landing page. You will need no programming knowledge to make such interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register immediately for a workshop or webinar or likes of these by simply clicking on the hyperlink. They don’t have to give any other additional details.
Events and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I’ve discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social networking platforms such as Facebook, Twitter, or in your site. Be it any platform, your promotions and competitions will look great on laptops, tablets and phones. It is possible to get more likes and follows by incorporating a Facebook Like a Twitter follow option. Lander
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and much more. Below is the listing of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars for your prospects once they sign up on one of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 other programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re seeking drip email campaigns or want to send customized emails, Wishpond has all the features prepared for you.
In Addition, you Can add dents to your own leads and segment them based on their activities. Add to the; you get real-time analytics that will help you measure the performance of your automatic workflow. You can use merge tags to personalize your emails based on the information you have in your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond provides — Basic, Pro and Development. Apart from the typical features, the Basic program has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Development Plan is for $129/month with 10000 maximum leads with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for everybody. You can sign up for a FREE 14-Day trial for any of those plans before paying. Lander
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a beneficial tool to book appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive display and PPV marketing research tool which analyses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, bloggers or online advertising experts. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that can be readily tracked through GetAmbassador. When you sign up as an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives any visitor via your affiliate link, it will directly link it with your affiliate account; and if the visitor buys a subscription, either on precisely the exact same visit or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your tasks including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you’ll need to await a short time!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to restrict users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. One such firm is TrueCaller. A common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To gather tales of their users in a creative manner. The most important goal was to know how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to contact those users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to gather all of the info, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, also benefited highly from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are quite expensive. The package of 249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, and several other channels.
Struta Doesn’t have the website popups feature. The assortment of templates can also be less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead information analysis that can be used for turning leads into loyal clients. I think with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I’d vouch for the numerous marketing apps from Wishpond. Wishpond offers advertising automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might entice users. But I am convinced those that are unwilling to compromise with their marketing needs, will go ahead and’buy’ a plan which suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond provides international stats for all the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on direct behavior, events, stage where the lead/customer is currently in with respect to the buyers’ journey, and demographics like location, age, sex, joining date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards promotion. It’s possible to join and nurture your leads via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Considering that Aritic PinPoint is much more sophisticated than Wishpond and contains a great deal of features, it’s costlier. For an enterprise, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to help their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply taking a look at the cost! Their services start from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, with Shortstack the amount of users or team members can also be strictly limited to one. In circumstances where multiple users are desired, a price of around $29 per each month is viable; unlike Wishpond that can provide multiple users with restricted access to data.
This brings us The end of the inspection of Wishpond. This tool Is Ideal for a marketer, also that I Must say it is a really easy to use the application. Now That You’re aware of each of the Features, pricing and perks plans, you must start using the application. You can Always begin with the 14-day trial period to the program that suits you. Let me Know your views about the particular tool, and also if you happen across another better Option to Wishpond. Lander