Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms annually that have enough capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. Landerapp
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic marketing is changing, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of digital marketing is evolving to get smarter and better. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all your advertising requirements. The highlight of the tool is lead generation and the following analytical process. Wishpond helps in creating interactive landing pages and design competitions, track prospects, send emails, and do much more.
Wishpond Allows you to know”where exactly” and”how” to step ahead. To put it differently, it is”completely automated” and”free forever” advertising tool that catalyses the easiest procedure for generating and nurturing prospects.
In this website, I Will walk you through the minute details of the tool, write Wishpond review. Based on my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. Landerapp
Wishpond Review — Attribute Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms for your landing page. There are many Flexible templates to select from. Form building is quite easy with the drag and drop builder. Like landing pages, you may make several variations of your own form and conduct A/B test. These forms are easy to make , publish and discuss it (site, blog, Facebook Page). You might even publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple check boxes for prospects to Go for over one alternative that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop up is the last attempt to catch the attention of Those leads that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a specific quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and highly mobile responsive. You can aim your popups as you wish, for example, you can choose on which pages the popups will appear and at which it won’t. Landerapp
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desired outcomes before finalising one. Other key features include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond supplies Another section for lead data management where you can see all of your customers and their information. It can be sorted to various lists in accordance with the category you desire. It has five main regions:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With every click on a lead, you can get all the specifics of the guide, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of this system of collecting customer information, you can monitor even before they have converted. When they finally fill out one of your types, all of the monitoring data related to their accounts unifies into their new lead profiles.
Lists allow you to see which leads are a part of that lists. This is among the most important section and a place to come back and look for different listing sections especially If You’re creating different clever lists and inactive lines with marketing automation
Lead Properties enables you to view All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of the landing page. 1 minor issue that I faced while using the editor would be , I needed to click several times to select a text. You have to double click it to select and edit, but I guess that I double-clicked it for a couple of times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times additional! All the templates are cellular responsive. With over 100 templates, you may create a high converting landing page for virtually any business.
You can conduct A/B Evaluations for multiple variations of your landing page. Wishpond runs the test for you and provides you comprehensive reports. Depending on the accurate findings, you can zero on the best edition of your landing page. You will require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, it is simple to publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your leads to register instantly for a training or marathon or likes of such by simply clicking on the hyperlink. They don’t have to provide any other additional information.
Events and Promotions
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to get into your contest. I’ve already discussed the customizable forms over. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond comprises ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms such as Facebook, Twitter, or in your site. Be it any stage, your own promotions and contests will look good on desktops, mobiles and tablets. It is possible to find more likes and follows by incorporating a Facebook Like a Twitter follow option. Landerapp
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the listing of tools Wishpond integrates with:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects involving your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for effective polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can help you run smooth webinars to your prospects once they sign up on a few of your own campaigns.
Additional integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 additional programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or wish to send personalized mails, Wishpond has all the features ready for you.
Not only this, you Can add scores to your leads and segment them according to their actions. Add to this; you get real time analytics that will assist you assess the performance of your automated workflow. You can use merge tags to personalize your emails based on the info you have on your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different programs Wishpond provides — Basic, Pro and Development. Aside from the common features, the Basic program has a limitation on the leads up to 1000, Email marketing per month up to 10,000 with one user which comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum contributes with unlimited customers and all the other notable features of Pro and Basic packages. Along with all of that, Priority Support and Training Training Program is also provided. And as always Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for some of the plans before paying. Landerapp
Special Benefits From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a thorough screen and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or internet marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts which will be easily tracked through GetAmbassador. When you sign up as an affiliate, you will be given with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will directly associate it with your own affiliate account; and if the visitor purchases a subscription, either on the same visit or afterwards, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your activities including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, participate efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple clients to deal with, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. 1 such company is TrueCaller. A very common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a part of this success story.
TrueCaller wanted To gather stories of the users in a creative way. The most important goal was to understand how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact the consumers’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a contest to collect all info, and this is what occurred:
Over 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a difficult competition. But here I will just tell you why I will vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are rather expensive. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several different stations.
Struta Doesn’t have the site popups feature. The variety of templates can also be less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a deficiency of lead data analysis which can be used for turning leads into loyal clients. I think with Strutta, I needed to invest more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d vouch for the multiple advertising programs from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am convinced those who are unwilling to compromise their advertising requirements, will proceed and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares all the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute list. For instance, Wishpond offers global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behaviour, events, period where the lead/customer is presently in with respect to the buyers’ journey, and demographics like age, gender, linking date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Additionally, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a great deal of attributes, it is costlier. For an organization, Aritic PinPoint offers account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their site with GDPR related Info And today has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services start from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or group members can also be strictly limited to one. In circumstances where multiple users are desired, a cost of around $29 per each month is viable; unlike Wishpond that may provide multiple users with limited access to info.
This brings us The close of the inspection of Wishpond. This instrument is perfect for a marketer, and that I Must say it is a really easy to use the application. Now That You’re aware of all the Attributes, pricing and perks plans, you must begin using the application. You can Always begin with the 14-day trial period for the plan that suits you. Allow me to Understand your views about the tool, and if you happen across another better Alternative to Wishpond. Landerapp