Introduction Landing P
Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms annually which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. Landing P
The addition of Wishpond on the Ready to Rocket list is a testament to The way the character of electronic marketing is shifting, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic marketing is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters nearly all of your marketing needs. The highlight of the tool is lead generation and the following analytical procedure. Wishpond can help in creating interactive landing pages and design contests, track prospects, send emails, and do so much more.
Wishpond Allows one to understand”where precisely” and”how” to measure forward. To put it differently, it’s”completely automated” and”free forever” marketing tool which catalyses the simplest process of nurturing and generating leads.
In this website, I Will help you through the second information of this tool, write Wishpond review. Based on my user experience, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the main features of Wishpond. Landing P
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are numerous Flexible templates to choose from. Form building is quite easy with the drag and drop builder. Like landing pages, you can make several versions of your own form and run A/B test. All these forms are easy to create, publish and discuss it (website, site, Facebook Page). You can even print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and files.
Drop down menu to get a long list of alternatives. This keeps your kind short.
Multiple check boxes for leads to Go for over 1 option that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to catch the attention of Those leads that are about to leave your site.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a particular amount of time on your site.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click on popups: All these pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you desire, for example, you can choose on which pages the popups will appear and where it won’t. Landing P
A/B testing feature can be found in popups as well. You can examine and determine which one is Giving you desired results before finalising one. Other key features include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data management where you can see all of your customers and their information. It may be sorted into various lists in accordance with the category you want. It has five main regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With every click on a lead, you can get all the details of the lead, including their activities, profile information and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of this system of collecting customer data, you can monitor even before they have converted. When they finally fill out among your forms, all of the monitoring data associated with their account merges to their new lead profiles.
Lists Permit You to see which leads are a part of that lists. This is among the most important part and a place to come back and check for distinct listing sections especially If You’re creating different smart lists and static lines using marketing automation
Lead Properties lets you see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, picture, video, social networking buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. One slight issue which I faced while using the editor would be I needed to click many times to select a text. You need to double click it to select and edit, but I guess that I double-clicked it to get two or three times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could manage to click few times additional! Each of the templates are cellular responsive. With more than 100 templates, you may produce a high converting landing page for virtually any business.
You can run A/B Tests for multiple variants of your landing page. Wishpond conducts the test for you and gives you detailed reports. Based on the precise findings, you can zero upon the very best edition of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You can do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This allows your leads to register instantly for a workshop or webinar or likes of such by just clicking on the hyperlink. They don’t have to give any other additional information.
Events and Marketing
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This eases likes and share. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I have discussed the customizable types above. You can use this feature here too.
To Assist You create Your contests interesting and far-fetched, Wishpond includes ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal media platforms like Facebook, Twitter, or in your site. Be it any platform, your promotions and contests will look good on laptops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Landing P
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the listing of resources Wishpond integrates with:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk program UserVoice, and also with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re looking for trickle email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your own leads and section them based on their actions. Add to the; you get real time analytics that will help you assess the performance of your automatic workflow. It is possible to use merge tags to personalize your emails based on the information you’ve got in your database. Wishpond integrates with various email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three different programs Wishpond provides — Basic, Pro and Growth. Apart from the common features, the Basic plan has a limit on the prospects up to 1000, Email marketing a month up to 10,000 with one user which comes with a price tag of $45 for each month.
The Development program is for $129/month using 10000 greatest contributes with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can register for a FREE 14-Day trial for some of the programs before paying. Landing P
Special Perks From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive screen and PPV marketing research tool which analyses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, owners or online marketing experts. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which can be easily monitored through GetAmbassador. When you join as an affiliate, you’ll be provided with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will immediately associate it with your affiliate accounts; and when the visitor purchases a subscription, either on precisely the exact same visit or later, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools such as GetAmbassador and Tracking Dashboard which permits you to track all your activities such as clicks, commission, and revenue. Banner ads can be easily posted on sites or sites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to wait for a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly within this situation. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to limit users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. 1 such company is TrueCaller. A common name, Truecaller lets you recognize who’s calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller desired To collect tales of their customers in a creative way. The main goal was to know how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to gather all info, and this is exactly what happened:
Over 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without assessing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their plans are rather pricey. The bundle of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and several other channels.
Struta Does not possess the site popups feature. The variety of templates can also be less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead data analysis that can be used for turning leads to loyal customers. I think with Strutta, I needed to invest more time. On the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I believe Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I’d vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am sure those who are reluctant to compromise with their marketing needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the attributes within Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on direct behavior, events, stage in which the lead/customer is currently in with respect to the buyers’ travel, and demographics such as location, age, gender, joining date, etc.. Email campaigns are advanced because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to join and nurture your leads via emails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing department. Considering that Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a lot of attributes, it is costlier. For an organization, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the price! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the deficiency of real-time testing for customized designs. Another point of difference is, with Shortstack the number of consumers or team members is also strictly restricted to one. In cases where multiple users are desired, a cost of about $29 per month is achievable; unlike Wishpond which may provide a number of users with limited access to info.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, and that I Must say it’s a really simple to use the tool. Now that you are aware of each of the Features, pricing and perks strategies, you must start using the tool. You can Always start with the 14-day trial period to the plan that suits you. Let me Know your views about this tool, and if you come across another better Alternative to Wishpond. Landing P