Introduction to Leadpages Landing Page Analysis
There have been substantial Innovations in the marketing industry over the years. And yet, marketers are still jump to Publish landing pages and pop-ups to create new leads. Landing Page Analysis
For Less tech-savvy individuals, however, creating a landing page from scratch is not an option. You could say the exact same for entrepreneurs with little to no advertising dollars to spare.
That’s where Leadpages comes in. As you’ll find within this Leadpages review, the web-based platform guarantees to give you the tools you’ll need to publish high-converting landing pages for your lead-generation campaigns.
Leadpages is designed to help users make Beautiful landing pages — all without the need for coding or design experience. Through these landing pages, users will be able to prompt users to supply their email or other pertinent information.
In the Core of Leadpages is your Leadpage Editor, an easy-to-use Tool that enables users to work with templates and edit the information as needed. You’ll see later how the editor works.
On top of that, the organization also offers additional Attributes to help their customers make the most of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Is still a go-to resource for users who need landing pages quickly. Here are some of the attributes the company has to offer you.
Leadpages (Landing Page Creator)
The Landing Page Creator makes use of drag-and-drop Performance which makes it easier for customers to make custom landing pages that suits their needs.
To get you started, there are over 100 templates to Select from and may be filtered by industry. The templates are sorted by conversion rate that’s very helpful. It provides users with an opportunity to pick a proven template based on Leadpages’ data.
Do note, however, that There Are Lots of factors which Influence conversion rate. Since the templates are customizable, it is hard to attribute conversion into the template by itself. For what it’s worth, Leadpages assert it as its strongest and unique sorting attribute.
The templates are a mix of in-house and third-party offerings. Any template that’s not developed by Leadpages itself wants to be paid for to use. Hosting is included in your subscription.
You can perform A/B testing so you can determine Which landing pages work great. You can evaluate your performance during the built in analytics (you are able to integrate it with Facebook Pixel and Google Analytics).
Flyers are responsive so mobile users shouldn’t Have a problem viewing your landing pages when they are on their phones. Landing Page Analysis
You will see how Leadpages work later down the article.
If you have ever come across those pop-up boxes which Appear just as you’re about to leave a website, you’ve probably encountered Leadboxes.
This nifty box can either pop up automatically or Be triggered by a state you set. The most popular affliction is arguably the 2-step opt-in where a visitor has to click a button to your own pop-up box to appear.
If done right, Leadboxes could raise engagement And bring about more leads for your company. As with all the landing pages, there’s a drag-and-drop editor for Leadboxes to make it easier for consumers to get up and running in minutes.
To create one, click on”Create a Leadbox.”
From here, you can edit the leadbox in your Bidding. It has a drag-and-drop editor that makes coming up with a design for your leadbox very simple.
The Leadbox Layout enables you to fix the general layout Of this opt-in form. You may change the background picture, padding, time control, and other people to get the most out of your leadbox.
Leadbox Tracking enables you to capture and analyze information of your opt-in boxes to see how it Performs over time. Connect your Google Analytics or Visual Website Optimizer to collect information that can allow you to make sense of your boxes.
Another Helpful feature should you want it, Leaddigits lets your audience opt-in to your email list through texting.
The rationale behind this one is build a text list. Thus, instead of just collecting email addresses, it is possible to get people on a list with their phone numbers. This might be incredibly valuable especially with the younger generation that is more likely to text than just email.
Leadlinks are hyperlinks which you insert into your Broadcast emails by your email service provider.
Once the recipient clicks on that linkthey are Instantly registered. They will not be required to enter additional info. This is especially practical for training registration and the like.
After a quick registration process, you’ll enter The dashboard and be encouraged to make your very first campaign. By default, you’re taken to Leadpages at which you are able to make a landing page. You can access the site’s other attributes through the navigation bar.
To Begin your first landing page, click on the Let’s Do It button. The site will walk you through the procedure by asking you questions about the essence of your landing page. You will be granted access to all the available templates not long after. As an alternative, you can access the templates straight through the navigation bar.
Now, it is important to note that there Are two types of templates out there. First, you’ve got drag-and-drop templates that are more customizable and contemporary. Then you’ve got your regular templates which are tried and tested to ensure high conversion rates.
The best way to create a landing page will depend on which Type of template you select (drag or regular ).
Standard templates are simple with little Room for modification. You’ll have the ability to edit the text and replace the sample pictures but will not be able to move any of those elements around. You may elect to conceal any element that you have no use for but users will need to do so with caution. Hiding elements can result in apparently empty spaces.
You can click on the navigation buttons to preview Exactly what the landing page would look like on a tablet or telephone.
To include SEO and monitoring information, simply click The Lead Page Options button located on the left-hand sidebar. Use this to add metadata information in addition to monitoring codes.
As Soon as You’re done, you can go ahead and save your Operate or have it published. If you haven’t connected your email service provider together with your Leadpages account by this stage, you will be prompted to do so. You won’t have the ability to save the emails you collect otherwise. Landing Page Analysis
Drag-and-drop templates operate somewhat differently. Right off the bat, you’ll notice that you have additional options. The sidebar houses four buttons: widgets, page layout, page style, and page monitoring.
By dragging and dropping widgets into your landing Webpage, you’re ready to add new elements to edit. It’s possible to add text, headlines, images, videos, buttons, and more. It’s here where you’ll encounter among Leadpages’ most notorious kinks. The website’s drag-and-drop performance is flawed.
Putting elements where you need them can be a nuisance. For starters, you may only set them in areas the template permits you to. You will find grids where widgets can be inserted while some other places are off limits. Then there is the issue with precision. The widgets tend to snap into place. And as is the case during our testing, they wind up nowhere near its planned destination.
Editing the text and images, however, is a breeze. Click here on any placeholder text and then substitute the present one . You can resize and move parts.
Page Layout lets you make changes to every part of your landing page. Here You can fine-tune the appearance of your webpage as you would through CSS just simpler.
For example, clicking on the Page Layout icons Shows you the various section the page has. With this template, you will find two segments — the content body and the footer.
If You Would like to change the background, click on “Section Design” and make the necessary changes out of here.
Page Style lets you play with your font in Addition to add custom CSS for much more Advanced users.
Page Tracking works the exact same manner as in standard templates. Only this time, you Can integrate it using Facebook and Google Analytics.
You’ll find All of Your stored landing pages in the dashboard. You may return and make further edits, rename the file, produce a split test (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Guru and Advanced plan associates.
Customer support does exist but priority is given To innovative subscribers. They have access to some 1-on-1 Quick Start Call as well as free virtual workshops. Those below the standard plan might have to make do with chat service (9 AM to 5 PM Central time during weekdays) or open a support ticket.
It is possible to print your landing pages by themselves or under your domain . But, publishing under a Subdomain can potentially turn off your audience. It is advisable to publish under your own domainname.
To do that, click on the user icon on the top-right Part of the display to start the drop-down menu. Choose”Domains” to load the webpage where you are able to join your domainname.
From here, Leadpages will guide you to the process Of connecting your domain.
The dynamic HTML options Allow You to publish the Landing page on any website. However, there are ways to incorporate the tool in other CMS like WordPress, Squarespace, and other popular content management systems.
Users may register on a monthly, yearly, or Two-year basis with the two-year strategy being the very cost effective provided you are in for the long haul. There are 3 tiers to choose from: standard, expert, as well as innovative.
At $25/month, Leadpages is affordable enough for startups and one-man showrunners. The advantages of having the ability to design and deploy landing pages for direct generation compensate for the cost. However $48/month could be a steep price to pay given the small perks you unlock at the level. Unless you have a true demand for internet sales and payments and A/B testing, then you are better off with the most basic plan. It also ought to be sufficient to help you get more with your blog or website.
Leadlinks and Leaddigits are also unavailable If you don’t subscribe to the expert or innovative plan that’s really a bummer.
Advantages and Disadvantages OF Selecting Leadpages
Honestly, there’s a lot to enjoy about Leadpages. However, the tool is far from ideal. Let’s break down the advantages and disadvantages. Landing Page Analysis
Benefit #1: Easy-to-Use
For the average user, Leadpages will be more than Enough to fulfill your lead generation objectives. In the end of the day, all you will need is a searchable landing page which will wow your audience. Leadpages is more than capable of getting the job done. It does not need any prior coding or design experience.
Benefit #2: number of available Templates
The sheer number of templates that are available would be More than sufficient to get you started on the ideal path. There’s a template for almost every circumstance. Options vary from webinar webpages, thank you pages, product launching webpages, checkout pages, as well as 404 pages. Leadpages assert they’ve at least 160 free templates in their library.
Advantage #3: quick and easy integration
You can use Leadpages no matter what CMS you are using. It can support WordPress, Joomla, Squarespace, and much more.
Advantage #4:: Leadboxes
The Majority of the Leadpages inspection was concentrated on The landing page builder however let’s not forget that readers also get access to Leadboxes. There is no denying that pop-up boxes are effective and could lead to conversions which would otherwise be missed if not for Leadboxes.
Weak Spot #1: problems with the Landing Page Builder
The drag-and-drop performance issues Will Need to be addressed. People who are very particular about their landing page designs can struggle with the tool’s interface. The tool may also slow down every now and which can be troublesome particularly for people that are looking for a tight deadline.
Weak place #2: limited customization in standard templates
Leadpages themselves promote users not utilize their standard templates. There is hardly any customization choices. The deficiency of drag-and-drop feature is unavailable for standard templates. Thus, even in case you decide to locate a template worth using in their dated selections, you’d be not able to personalize them as you see fit.
Weak place #3: A/B testing just for pro users and above
There is no denying the importance of A/B testing. It’s the only real way to see that pages are working and which ones need refinement. Unfortunately, standard users have no access to A/B testing and will need to upgrade to a greater plan to generate use of this feature.
Leadpages is a Fantastic deal for startups awarded the Reasonable $25 entry point. If you need sleek, responsive landing pages fast and would help you improve your conversion funnel and make more money, the tool will be more than capable of delivering exactly that. But, there are lots of alternatives out there that do pretty much the same thing. Maybe not on exactly the same level, but you do have options.
Large-scale businesses are likely to have in-house Solutions to creating landing pages to their lead generation campaigns. The $199/month innovative plan seems too steep of a price point even for large corporations.
The good thing about Leadpages is that they have a No cost 14-day trial period so that you may check the tool out to yourself (even though you Do need to provide your credit card information). While Leadpages does have its Merits, the abundance of landing page solutions out from the marketplace along with The quirks of Leadpages’ builder tool makes it challenging to recommend. Landing Page Analysis