Introduction Landing Page Conversion Rate
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies every year which have sufficient capacity to conquer their peers. This past year, Wishpond Technologies, that technical in marketing automation program , got showcased. Landing Page Conversion Rate
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the character of digital advertising is shifting, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the marketing business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your advertising needs. The highlight of this tool is lead generation and the next analytical process. Wishpond can help in creating interactive landing pages and layout contests, track leads, send emails, and do much more.
Wishpond Allows one to understand”where exactly” and”how” to measure forward. In other words, it’s”fully automated” and”free forever” advertising tool which catalyses the simplest procedure for generating and nurturing leads.
In this blog, I Will walk you through the second details of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. Landing Page Conversion Rate
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form construction is quite simple with the drag and drop builder. Like landing pages, you can create several versions of your own form and conduct A/B test. All these forms are simple to make , print and share it (website, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to collect files and documents.
Drop down menu to get a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for over one alternative that Suits them.
Hidden areas to collect analytical data like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to grab the attention of Those leads which are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor has Spent a particular quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Also, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you wish, for instance, you can choose on which pages the popups will appear and at which it will not. Landing Page Conversion Rate
A/B testing feature can be found in popups too. You can test and determine which one is Giving you desired results before finalising one. Additional key features include Social Share Buttons. You can add social sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond provides A separate section for direct data direction where you are able to see all your customers and their information. It can be sorted into various lists in accordance with the category you want. It’s five main areas:
Stats provides a global overview of action taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to take note of the number of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With each click on a lead, you can get all the specifics of the lead, such as their activities, profile information and which lists they are part of.
Visitors include those who viewed the page but did Not convert on your form. With the usage of this system of collecting customer information, you can track even before they’ve converted. When they eventually fill out among your forms, all of the tracking data related to their accounts merges into their new lead profiles.
Lists allow you to see which leads are part of that lists. This is one of the most important part and a place to come back and check for distinct listing sections especially if you are creating different smart lists and static lines using marketing automation
Lead Properties lets you see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job simple. Along with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of this landing page. One minor issue which I faced while using the editor would be I needed to click many times to pick a text. You have to double click it to select and edit, but I figure I double-clicked it for two or three times. But what I got at the end is a totally professional landing page. I guess with all the result; I could can click few times extra! All the templates are cellular responsive. With over 100 templates, you may produce a high converting landing page for virtually any industry.
You can conduct A/B Evaluations for multiple variations of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Based on the accurate findings, you can zero on the very best edition of your landing page. You’ll need no coding knowledge to make these interactive and all-device-compatible landing pages.
This is not all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to construct your landing page right within WP dashboard. In the same way, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register immediately for a training or marathon or likes of such by just clicking on the hyperlink. They don’t have to give any other additional details.
Contests and Marketing
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to add share buttons for Facebook, Twitter, and Google+. You can also encourage benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to enter your contest. I have discussed the customizable forms over. It’s possible to take advantage of this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten additional apps that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social networking platforms like Facebook, Twitter, or on your own site. Be it any stage, your own promotions and competitions will look great on laptops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. Landing Page Conversion Rate
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you run smooth webinars for your leads once they register on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you’re looking for drip email campaigns or want to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your own leads and segment them according to their activities. Add to this; you get real time analytics to help you measure the performance of your automated workflow. It is possible to use combine tags to personalize your emails based on the information you’ve got on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond provides — Basic, Pro and Development. Aside from the typical attributes, the fundamental program has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 with one user which comes with a price tag of $45 for monthly.
The Development Plan is for $129/month using 10000 maximum contributes with unlimited users and all the other notable features of Pro and Basic packages. Along with all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for all. You may register for a FREE 14-Day trial for any of the plans before paying. Landing Page Conversion Rate
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail those offers:
30 Days free of Appointlet which is a helpful tool to reserve appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive screen and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or internet marketing experts. It supplies a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts that can be easily monitored through GetAmbassador. When you join as an affiliate, you will be given with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will directly associate it with your own affiliate accounts; and if the visitor buys a subscription, either on precisely the exact same trip or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities including clicks, commission, and earnings. Banner ads are easily posted on sites or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will have to await a while!
Wishpond for Agencies
Wishpond supplies A easy software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such company is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather tales of their customers in a creative manner. The most important goal was to know how every user has got or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to gather all information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the competition
400 percent increase in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a difficult competition. But here I shall just tell you why I will vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their plans are quite expensive. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Does not have the website popups feature. The assortment of templates can also be less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a lack of lead data analysis that may be used for turning leads to loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I would vouch for the multiple advertising apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program which may attract users. But I am convinced those who are unwilling to compromise their marketing needs, will proceed and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the features present in Wishpond. However, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behavior, events, period where the lead/customer is currently in with respect to the buyers’ journey, and demographics such as age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. It’s possible to connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more sophisticated than Wishpond and has a great deal of attributes, it’s more expensive. For an enterprise, Aritic PinPoint offers account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And today has all of the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, together with Shortstack the number of users or group members can also be strictly limited to one. In cases where multiple users are desired, a price of about $29 per each month is viable; unlike Wishpond which can provide a number of users with restricted access to info.
This brings us to The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, also that I Must say it is a very easy to use the application. Now That You’re aware of all the Attributes, pricing and perks plans, you must start using the tool. You can Always begin with the 14-day trial period to the plan that is appropriate for you. Let me Understand your views about this tool, and if you come across another better Alternative to Wishpond. Landing Page Conversion Rate