Introduction Landing Page Guide
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology companies annually which have enough capacity to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got featured. Landing Page Guide
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the nature of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of this tool is lead generation and the next analytical process. Wishpond helps in creating interactive landing pages and layout competitions, track prospects, send mails, and do so much more.
Wishpond Enables one to know”where precisely” and”how” to measure ahead. In other words, it is”completely automated” and”free forever” advertising tool which catalyses the simplest procedure for nurturing and generating leads.
In this blog, I Will help you through the minute details of the tool, compose Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. Landing Page Guide
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds for your landing page. There are many Flexible templates to select from. Form building is very simple with the drag and drop builder. Like landing pages, you may make multiple variations of your form and conduct A/B test. These forms are simple to make , print and share it (website, site, Facebook Page). You can even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a long list of options. This keeps your form short.
Multiple check boxes for leads to opt for more than one alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit intent: This pop up is the last attempt to grab the attention of Those prospects that are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific amount of time on your site.
Entry pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and extremely mobile responsive. You are able to target your popups as you desire, for example, you can choose on which pages the popups will appear and where it will not. Landing Page Guide
A/B testing feature can be found in popups too. You can examine and see which one is Giving you desired outcomes before finalising one. Other key attributes include Social Share Buttons. It’s possible to add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data direction where you can see all your visitors and their information. It may be sorted into various lists as per the category you want. It has five main regions:
Stats provides an international overview of activity taking Place within all your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the amount of prospects opening emails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent activity. With each click on a lead, you can receive all the specifics of the lead, including their activities, profile information and which lists they’re part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the use of this system of collecting visitor information, it is possible to track even before they have converted. When they eventually fill out one of your forms, all of the tracking data associated with their account merges into their new lead profiles.
Lists allow you to see which leads are part of which lists. This is one of the most important section and a place to come back and check for distinct list segments especially If You’re creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to view All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and the rest of the elements of the landing page. One slight issue which I faced while using the editor would be , I had to click many times to select a text. You need to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could can click few times extra! All the templates are mobile responsive. With more than 100 templates, you can create a high-definition landing page for virtually any business.
You can conduct A/B Tests for multiple variations of your landing page. Wishpond runs the test for you and provides you detailed reports. Based on the precise findings, you can zero on the very best version of your landing page. You’ll need no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, it is simple to publish your landing page in your domain and sub-domains.
You can add Auto-submit links to your emails. This allows your leads to register immediately for a workshop or webinar or likes of such by simply clicking on the hyperlink. They don’t have to provide any other additional details.
Contests and Advertising
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I have already discussed the customizable types over. You can take advantage of this feature here too.
To help you create Your contests interesting and far-fetched, Wishpond comprises ten additional programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms like Facebook, Twitter, or on your own site. Be it any platform, your own promotions and contests will look good on laptops, tablets and phones. It is possible to get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Landing Page Guide
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, and much more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond incorporates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful polls. Integrations using Webinar apps like ClickWebinar and GoToWebinar can help you run smooth webinars to your leads once they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other programs.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or wish to send personalized mails, Wishpond has all of the features prepared for you.
In Addition, you Can add dents to your leads and section them according to their activities. Add to this; you get real-time analytics to assist you assess the performance of your automatic workflow. It is possible to use combine tags to personalize your emails depending on the info you’ve got in your database. Wishpond integrates with various email advertising tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three different plans Wishpond provides — Basic, Pro and Growth. Apart from the common features, the Basic program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 with one user which has a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum contributes with unlimited customers and all the other prominent features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for everybody. You can register for a FREE 14-Day trial for some of the programs before paying. Landing Page Guide
Special Perks From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a thorough display and PPV marketing research tool which assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online advertising experts. It supplies a recurring 30% commission with no payment for the ceremony. You receive consistent online payouts which can be readily tracked through GetAmbassador. When you sign up an affiliate, you’ll be given with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor purchases a subscription, either on the same visit or afterwards, you will be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to ingenious marketing tools such as GetAmbassador and Tracking Dashboard that permits you to track all of your tasks including clicks, commission, and earnings. Banner ads can be easily posted on sites or websites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you restrict users’ access to the client accounts they are working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies across the world. 1 such firm is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To collect stories of the users in a creative way. The main aim was to understand how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all information, and this is what occurred:
More than 70K+ participants
TrueCaller became the top keyword on social media during the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I shall only tell you why I will vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are rather pricey. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t have the site popups feature. The assortment of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead data analysis that may be used for turning leads into loyal clients. I believe with Strutta, I had to invest more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry alternative, I’d still vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which is also missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan that might attract users. But I am convinced those who are unwilling to compromise with their advertising requirements, will proceed and’purchase’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature record. For instance, Wishpond offers international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the center. You receive deep e mail segmentation based on lead behaviour, events, period where the lead/customer is presently in with respect to the buyers’ travel, and demographics such as age, sex, joining date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards marketing. You can connect and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and social networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and has a lot of attributes, it is more expensive. For an organization, Aritic PinPoint offers account-based marketing which is sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to help their European clients and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the price! Their services start from zero and proceed on to $29 for your simple plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the lack of real-time testing for customized layouts. Another point of difference is, together with Shortstack the number of users or group members can also be strictly limited to one. In cases where multiple users are desired, a cost of around $29 per month is viable; unlike Wishpond that can provide multiple users with restricted access to data.
This brings us to The close of the inspection of Wishpond. This tool Is Ideal for a marketer, and I Must say it’s a very simple to use the tool. Now that you are aware of all the Attributes, perks and pricing strategies, you must start using the tool. You can Always begin with the 14-day trial period to the program that suits you. Let me Know your views about this particular tool, and if you happen across another better Alternative to Wishpond. Landing Page Guide