Introduction Landing Page Guidelines
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually which have sufficient capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation program , got featured. Landing Page Guidelines
The addition of Wishpond on the Ready to Rocket list is a testament to How the character of digital advertising is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Nature of electronic advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the Advertising industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of this tool is lead generation and the next analytical process. Wishpond can help in building interactive landing pages and layout contests, track prospects, send mails, and do so much more.
Wishpond Enables you to know”where exactly” and”the way” to step ahead. In other words, it is”fully automated” and”free forever” advertising tool which catalyses the easiest process of generating and nurturing leads.
In this blog, I Will help you through the second information of this tool, write Wishpond review. Based on my user expertise, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the primary characteristics of Wishpond. Landing Page Guidelines
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms to your landing page. There are many Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make multiple versions of your form and run A/B test. These forms are simple to create, print and discuss it (site, blog, Facebook Page). You can even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to collect files and documents.
Drop down menu to get a very long list of options. This keeps your kind short.
Multiple check boxes for leads to Go for over one option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those leads that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor has Spent a specific quantity of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless endeavor. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and extremely mobile responsive. You are able to aim your popups as you wish, for example, you can decide on which pages the popups will appear and at which it won’t. Landing Page Guidelines
A/B testing feature is available in popups as well. You can examine and see which one is Giving you desired outcomes before finalising one. Other key features include Social Share Buttons. It’s possible to add societal sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond supplies A separate section for direct data direction where you can see all of your visitors and their data. It can be sorted into various lists as per the category you desire. It has five main regions:
Stats provides an international overview of activity taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to take note of the number of leads opening emails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With every click on a lead, you can receive all the details of the guide, such as their actions, profile information and which lists they are a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of this system of collecting customer data, you can track even before they’ve converted. When they finally fill out one of your types, all of the monitoring data related to their accounts merges to their new lead profiles.
Lists Permit You to see which leads are a part of which lists. This is among the most important section and also a place to come back and check for different listing segments especially If You’re creating different clever lists and static lines with marketing automation
Lead Properties lets you view all the Customized lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social media programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One minor issue which I faced while using the editor is, I had to click several times to select a text. You have to double click it to select and edit, but I guess I double-clicked it for two or three times. But what I got at the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for virtually any industry.
You can conduct A/B Tests for numerous variations of your landing page. Wishpond runs the test for you and gives you detailed reports. Based on the precise findings, you can zero on the best version of your landing page. You will need no coding knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. Similarly, you can easily publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your emails. This lets your leads to register immediately for a training or marathon or likes of such by just clicking on the hyperlink. They don’t have to give any other additional information.
Contests and Advertising
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to get into your contest. I have already discussed the customizable types above. You can take advantage of this feature here too.
To help you create Your competitions interesting and far-fetched, Wishpond includes ten other apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms such as Facebook, Twitter, or in your own site. Be it any stage, your promotions and contests will look good on laptops, mobiles and tablets. You can get more likes and follows by incorporating a Facebook Like button or a Twitter follow option. Landing Page Guidelines
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is eased by programs like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for effective surveys. Integrations with Webinar apps like ClickWebinar and GoToWebinar will help you run smooth webinars for your leads once they sign up on one of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or want to send customized mails, Wishpond has all the features ready for you.
In Addition, you Can add scores to your own leads and section them according to their actions. Add to this; you get real-time analytics to help you assess the performance of your automated workflow. It is possible to use combine tags to customize your emails based on the information you’ve got on your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Development. Apart from the common features, the fundamental program has a limit on the leads up to 1000, Email advertising a month up to 10,000 using one user that comes with a price tag of $45 for monthly.
The Growth Plan is for $129/month with 10000 greatest contributes with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as consistently Customer Support is free for all. You may sign up for a FREE 14-Day trial for any of the programs before paying. Landing Page Guidelines
Special Benefits From Wishpond
Wishpond also Provides special perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds which is a thorough screen and PPV marketing research tool which assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, bloggers or internet advertising pros. It provides a recurring 30% commission with no payment for your ceremony. You receive consistent online payouts which will be readily monitored through GetAmbassador. When you join as an affiliate, you’ll be provided with a unique tracking link. When Wishpond receives any visitor through your affiliate link, it will directly associate it with your own affiliate accounts; and when the visitor buys a subscription, either on the same trip or later, you’ll be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal access to ingenious advertising tools such as GetAmbassador and Tracking Dashboard which allows you to track all your tasks including clicks, commission, and earnings. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are employed in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads that can be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the globe. 1 such firm is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a part of this success story.
TrueCaller wanted To collect stories of the customers in a creative manner. The main goal was to know how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a contest to collect all of the info, which is exactly what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which prove the merit of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a tough competition. But here I shall just tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free service, and their strategies are rather expensive. The bundle of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different stations.
Struta Does not have the site popups feature. The variety of templates is also less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a deficiency of lead data analysis that can be used for turning leads into loyal clients. I believe with Strutta, I needed to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. However, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I’d vouch for the numerous marketing programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am convinced those who are unwilling to compromise with their advertising requirements, will go ahead and’buy’ a plan which suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint exhibits a much richer attribute list. For example, Wishpond provides international stats for all the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You receive deep email segmentation based on lead behavior, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics like age, sex, linking date, etc.. Email campaigns are complex because of this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards promotion. You can join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it is costlier. For an enterprise, Aritic PinPoint provides account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services begin from zero and proceed on to $29 for the basic plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the lack of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of users or group members can also be strictly restricted to one. In cases where multiple users are desired, a cost of around $29 per month is viable; unlike Wishpond which can provide multiple users with limited access to data.
This brings us to The end of the review of Wishpond. This tool is perfect for a marketer, also I Must say it’s a very simple to use the application. Now that you are aware of all the Attributes, pricing and perks strategies, you must start using the tool. You can Always start with the 14-day trial period for the program that suits you. Allow me to Understand your views about this tool, and if you come across another better Option to Wishpond. Landing Page Guidelines