Introduction Landing Page Headline Best Practices
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology companies annually that have enough capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got featured. Landing Page Headline Best Practices
The addition of Wishpond on the Ready to Rocket list is a testament to The way the nature of electronic marketing is changing, and Wishpond is set to capitalize on the growing need for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of digital marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing industry, Wishpond was nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your marketing needs. The highlight of the tool is lead creation and the following analytical process. Wishpond helps in building interactive landing pages and layout contests, track leads, send emails, and do so much more.
Wishpond Enables one to know”where precisely” and”how” to measure ahead. In other words, it is”completely automated” and”free forever” marketing tool that catalyses the easiest process of nurturing and generating prospects.
In this blog, I Will walk you through the second information of the tool, write Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. With no much-a-do, here are the main features of Wishpond. Landing Page Headline Best Practices
Wishpond Review — Quality Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms for your landing page. There are many Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you can make several variations of your own form and conduct A/B test. These forms are simple to make , print and share it (site, site, Facebook Page). You might even publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for leads to opt for over one alternative that Suits them.
Hidden areas to collect analytical information like supply and referrer.
Merge tags to customize your forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit intent: This pop-up is the last attempt to grab the attention of Those leads that are about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a specific quantity of time on your website.
Entry pop-ups: The moment a visitor lands on your website, a popup appears.
Click popups: These pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for example, you can decide on which pages the popups will appear and where it will not. Landing Page Headline Best Practices
A/B testing feature is available in popups as well. You can examine and determine which one is Giving you desirable outcomes before finalising one. Other key attributes include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data direction where you can see all your visitors and their data. It can be sorted to different lists as per the category you desire. It has five main regions:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns through different links. The analytics provides metric information to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Different leads sorted by most recent activity. With every click on a direct result, you can get all the specifics of the lead, including their activities, profile information and which lists they are a part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of the system of collecting customer information, it is possible to track even before they have converted. When they finally fill out among your forms, all of the tracking data associated with their accounts unifies into their new lead profiles.
Lists allow you to see which leads are part of which lists. This is among the most important part and also a place to come back and look for different listing sections especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to see All of the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task simple. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social networking programs, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. One slight issue which I faced while using the editor isI needed to click many times to pick a text. You have to double click it to select and edit, but I figure that I double-clicked it to get a couple of times. But what I got at the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you may create a high-definition landing page for virtually any business.
You can run A/B Tests for multiple variations of your landing page. Wishpond conducts the exam for you and gives you detailed reports. Depending on the precise findings, you can zero upon the very best version of your landing page. You’ll need no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You can do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you may use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your prospects to register immediately for a training or marathon or enjoys of such by just clicking on the link. They don’t have to give any other additional information.
Events and Advertising
You can run Exciting contests and promotions on Wishpond. It’s possible to collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. You can also encourage rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to enter your contest. I’ve discussed the customizable forms above. You can take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that help with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on societal networking platforms such as Facebook, Twitter, or in your own site. Be it any stage, your own promotions and competitions will look great on laptops, mobiles and tablets. You can find more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Landing Page Headline Best Practices
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead capturing on a website and social media platforms Are going to be a cakewalk with-
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for effective polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar can help you conduct smooth webinars for your prospects as soon as they sign up on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this informative article — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are looking for trickle email campaigns or wish to send personalized emails, Wishpond has all of the features prepared for you.
Not only this, you Can add dents to your leads and section them based on their activities. Add to the; you get real-time analytics to help you measure the performance of your automatic workflow. You can use merge tags to personalize your emails based on the info you have on your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Development. Apart from the typical attributes, the fundamental plan has a limitation on the prospects up to 1000, Email advertising per month up to 10,000 with one user which comes with a price tag of $45 for each month.
The Development program is for $129/month using 10000 maximum contributes with unlimited users and all the other prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You may register for a FREE 14-Day trial for any of the programs before paying. Landing Page Headline Best Practices
Special Perks From Wishpond
Wishpond also Provides unique perks in the majority of the other services. If you are a customer, you can avail these offers:
30 Days free of Appointlet which is a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV marketing research tool that assesses competitor’s advertising strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to site owners, owners or internet marketing pros. It provides a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that will be easily monitored through GetAmbassador. When you join an affiliate, you will be given with a exceptional tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately associate it with your affiliate accounts; and if the visitor buys a subscription, either about the exact same visit or afterwards, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious marketing tools such as GetAmbassador and Tracking Dashboard that permits you to monitor all of your activities including clicks, commission, and earnings. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, engage efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond provides A simple software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly within this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such firm is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller desired To collect stories of their customers in a creative way. The main aim was to know how every user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact those consumers’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to gather all info, and this is what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media throughout the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies that show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other strong competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond out of those four programs:
Wishpond vs. Strutta
Strutta doesn’t Provide any free support, and their plans are quite pricey. The bundle of 249 $399 and $999 named Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t have the site popups feature. The variety of templates can also be less. No marketing automation or direct information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis which can be used for turning leads into loyal customers. I believe with Strutta, I needed to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry alternative, I would still vouch for the numerous marketing apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might attract users. But I am convinced those that are unwilling to compromise their advertising needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the attributes within Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For example, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behavior, events, stage in which the lead/customer is presently in with respect to the buyers’ journey, and demographics such as location, age, gender, linking date, etc.. Email campaigns are advanced due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel strategy towards promotion. It’s possible to connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more advanced than Wishpond and has a great deal of attributes, it is costlier. For an enterprise, Aritic PinPoint offers account-based marketing that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services start from zero and move on to $29 for your basic plan. The Enterprise program at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless options from Wishpond. Another severe lapse is the lack of real-time testing for customized designs. Another point of difference is, with Shortstack the number of users or team members can also be strictly restricted to one. In circumstances where multiple users are wanted, a cost of about $29 per month is achievable; unlike Wishpond which may provide multiple users with restricted access to data.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, and I Must say it is a really easy to use the tool. Now That You’re aware of each of the Features, pricing and perks strategies, you must begin using the application. You can Always begin with the 14-day trial period for the program that is appropriate for you. Let me Understand your views about the particular tool, and if you happen across another better Option to Wishpond. Landing Page Headline Best Practices