Introduction Landing Page Management System
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms annually that have enough capacity to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got showcased. Landing Page Management System
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the character of digital advertising is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all your marketing needs. The highlight of this tool is lead generation and the following analytical procedure. Wishpond helps in building interactive landing pages and layout contests, track leads, send emails, and do so much more.
Wishpond Allows one to know”where exactly” and”the way” to measure forward. To put it differently, it is”fully automated” and”free forever” marketing tool that catalyses the simplest process of generating and nurturing leads.
In this blog, I Will help you through the second details of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Landing Page Management System
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable kinds to your landing page. There are numerous Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make multiple versions of your form and run A/B test. All these forms are easy to make , print and discuss it (site, blog, Facebook Page). You can even publish on wishpond.com and discuss it. Here are a couple more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a long list of alternatives. This keeps your form short.
Multiple check boxes for leads to Go for over one option that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those leads which are just about to leave your website.
Page Scroll: When people scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a specific quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Also, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you desire, for example, you can decide on which pages the popups will look and at which it will not. Landing Page Management System
A/B testing feature is available in popups as well. You can test and determine which one is Giving you desired outcomes before finalising one. Other important attributes include Social Share Buttons. You can add societal sharing buttons to your popups (for Facebook, Twitter( and G+).
Wishpond provides Another section for lead data direction where you can see all of your customers and their data. It can be sorted into various lists in accordance with the category you desire. It has five main regions:
Stats provides an international Summary of action taking Place within all of your Wishpond campaigns via different links. The analytics supplies metric information to pay attention to the number of leads opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Various leads sorted by most recent activity. With every click on a direct result, you can receive all the specifics of the guide, such as their actions, profile information and which lists they’re a part of.
Visitors include those who viewed the page but did Not convert in your form. With the use of this system of collecting customer data, it is possible to monitor even before they have converted. When they finally fill out one of your types, all of the monitoring data associated with their account unifies to their new lead profiles.
Lists Permit You to see which prospects are part of that lists. This is among the most important section and a place to come back and check for different listing segments especially If You’re creating different smart lists and inactive lines with marketing automation
Lead Properties lets you see all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, picture, video, social media buttons, forms, etc.. Testing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 slight issue which I faced while using the editor would be I had to click many times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it to get two or three times. But what I got in the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times extra! All the templates are cellular responsive. With more than 100 templates, you may produce a high-definition landing page for any business.
You can conduct A/B Tests for numerous variations of your landing page. Wishpond runs the test for you and gives you detailed reports. Based on the accurate findings, you can zero on the best edition of your landing page. You will require no programming knowledge to create these interactive and all-device-compatible landing pages.
This is not all. You are able to do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, you can easily publish your landing page on your own domain and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your prospects to register immediately for a training or marathon or likes of such by just clicking on the link. They do not have to provide any other additional details.
Contests and Advertising
You can run Exciting competitions and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote methods. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable types above. You can take advantage of this feature here too.
To Assist You create Your competitions interesting and far-fetched, Wishpond includes ten additional programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms such as Facebook, Twitter, or on your site. Be it any stage, your own promotions and contests will look good on desktops, tablets and phones. You can get more enjoys and follows by incorporating a Facebook Like button or a Twitter follow option. Landing Page Management System
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and a whole lot more. Below is the listing of tools Wishpond integrates with:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond incorporates With a help desk app UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will help you conduct smooth webinars for your prospects as soon as they register on one of your campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 other apps.
Wishpondlets you Build your integration using the Wishpond’s REST API.
Marketing automation is A boon for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send personalized mails, Wishpond has all the features prepared for you.
Not only this, you Can add scores to your own leads and segment them according to their actions. Add to the; you get real time analytics to assist you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the information you have in your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct programs Wishpond offers — Basic, Pro and Development. Apart from the typical attributes, the Basic plan has a limitation on the leads up to 1000, Email marketing per month up to 10,000 with a single user that has a price tag of $45 for each month.
The Growth program is for $129/month with 10000 greatest leads with unlimited users and the rest of the prominent features of Pro and Basic packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for everybody. You can sign up for a FREE 14-Day trial for some of the programs before paying. Landing Page Management System
Special Benefits From Wishpond
Wishpond also Provides special perks in most of the other services. If you are a client, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive screen and PPV marketing research tool that assesses competitor’s ad strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Complimentary 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online marketing experts. It provides a recurring 30% commission with no payment for your service. You get consistent online payouts which can be easily monitored through GetAmbassador. When you sign up as an affiliate, you will be given with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor buys a subscription, either about precisely the exact same visit or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious marketing tools like GetAmbassador and Tracking Dashboard that allows you to monitor all your activities including clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can get the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll need to wait for a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to limit users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. 1 such firm is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To collect stories of the customers in a creative way. The most important aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller wanted to get hold of the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to collect all of the info, and this is what happened:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally benefited highly from Wishpond. There are many more awesome case studies which prove the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful competitors. In cases like this, I think Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a tough competition. But here I shall only tell you why I will vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their strategies are rather expensive. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Does not have the website popups feature. The variety of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis which may be used for turning leads into loyal clients. I believe with Strutta, I had to spend more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d still vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am sure those that are reluctant to compromise with their marketing needs, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. However, Aritic PinPoint displays a much richer feature list. For example, Wishpond provides international stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the core. You get deep email segmentation based on direct behavior, events, period where the lead/customer is currently in with regards to the buyers’ journey, and demographics like location, age, sex, joining date, etc.. Email campaigns are complex because of this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards promotion. It’s possible to connect and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has just SMS, landing pages, and mails. This brings us to the pricing department. Considering that Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of attributes, it is more expensive. For an organization, Aritic PinPoint provides account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all of the detail available here to assist their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services start from zero and move on to $29 for the simple plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another severe lapse is the deficiency of real time testing for customized designs. Another point of difference is, together with Shortstack the number of users or group members is also strictly limited to one. In cases where multiple users are desired, a price of about $29 per each month is viable; unlike Wishpond which may provide a number of users with restricted access to info.
This brings us to The close of the review of Wishpond. This instrument Is Ideal for a marketer, also I Must say it’s a really simple to use the tool. Now That You’re aware of all the Features, perks and pricing strategies, you must begin using the application. You can Always begin with the 14-day trial period for the program that suits you. Let me Understand your views about the particular tool, and also if you happen across another better Alternative to Wishpond. Landing Page Management System