Intro Landing Page Marketing Campaign
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket listing features the greatest British Columbia technology firms annually which have sufficient capacity to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation program , got featured. Landing Page Marketing Campaign
The addition of Wishpond on the Ready to Rocket record is a nod to The way the character of digital advertising is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic advertising is evolving to get smarter and better. Wishpond fits perfectly in the current market. As automation takes over the marketing business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all your advertising needs. The highlight of the tool is lead creation and the following analytical procedure. Wishpond helps in creating interactive landing pages and layout contests, track prospects, send emails, and do much more.
Wishpond Allows you to know”where exactly” and”how” to measure ahead. To put it differently, it is”fully automated” and”free forever” advertising tool which catalyses the easiest procedure for nurturing and generating leads.
In this website, I Will help you through the minute details of the tool, write Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Landing Page Marketing Campaign
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable kinds to your landing page. There are many Flexible templates to choose from. Form construction is quite easy with the drag and drop builder. Like landing pages, you can create multiple versions of your form and conduct A/B test. These forms are simple to make , print and share it (site, blog, Facebook Page). You might also publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field in your form to collect files and files.
Drop down menu to get a very long list of alternatives. This keeps your form short.
Multiple test boxes for prospects to Go for over one option that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to grab the attention of Those leads that are about to leave your site.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor gets Spent a particular amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You can target your popups as you wish, for instance, you can decide on which pages the popups will look and where it won’t. Landing Page Marketing Campaign
A/B testing feature is available in popups too. You can examine and determine which one is Giving you desirable results before finalising one. Additional key attributes include Social Share Buttons. You can add social sharing buttons to your popups (such as Facebook, Twitter, and G+).
Wishpond supplies Another section for direct data management where you can see all your visitors and their data. It can be sorted into different lists in accordance with the category you want. It has five Chief regions:
Stats provides an international overview of action taking Place within all of your Wishpond campaigns via different links. The analytics provides metric info to take note of the number of prospects opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With each click on a lead, you can receive all the specifics of the guide, such as their actions, profile data and which lists they’re part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the use of this system of collecting customer information, you can monitor even before they’ve converted. When they eventually fill out one of your forms, all of the tracking data associated with their accounts merges to their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is one of the most important part and also a place to come back and check for distinct list sections especially if you are creating different clever lists and inactive lines using marketing automation
Lead Properties enables you to see All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements like text boxes, image, video, social networking programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. One slight issue that I faced while using the editor would be I needed to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get two or three times. But what I got in the end is a totally professional landing page. I guess with the result; I could manage to click few times extra! All the templates are mobile responsive. With over 100 templates, you can create a high-definition landing page for virtually any industry.
You can run A/B Evaluations for multiple variants of your landing page. Wishpond runs the exam for you and provides you detailed reports. Depending on the accurate findings, you can zero upon the very best version of your landing page. You’ll need no programming knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your prospects to register instantly for a training or marathon or likes of these by simply clicking on the link. They don’t need to give any other additional information.
Contests and Advertising
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It gives an choice to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. You can also promote rewards for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to enter your contest. I’ve already discussed the customizable types over. It’s possible to take advantage of this feature here as well.
To Assist You create Your contests interesting and far-fetched, Wishpond comprises ten additional apps that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social media platforms like Facebook, Twitter, or in your own site. Be it any stage, your own promotions and contests will look good on desktops, tablets and phones. You can find more likes and follows by incorporating a Facebook Like a Twitter follow alternative. Landing Page Marketing Campaign
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and Social Networking platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects between your email marketing app and Wishpond account. This is facilitated by programs like:
Wishpond integrates With a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars to your leads as soon as they sign up on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to more than 500 additional programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are seeking drip email campaigns or wish to send personalized mails, Wishpond has all of the features ready for you.
In Addition, you Can add scores to your own leads and segment them according to their actions. Add to the; you get real time analytics to help you measure the performance of your automatic workflow. It is possible to use merge tags to customize your emails depending on the info you’ve got on your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Plans
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Apart from the common features, the Basic plan has a limit on the prospects up to 1000, Email marketing per month up to 10,000 using one user which has a price tag of $45 for monthly.
The Development program is for $129/month with 10000 maximum leads with unlimited customers and all the other prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Support is free for all. You can register for a FREE 14-Day trial for some of those programs before paying. Landing Page Marketing Campaign
Special Benefits From Wishpond
Wishpond also Provides special perks in the majority of the other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive screen and PPV marketing research tool which analyses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online marketing experts. It provides a recurring 30% commission with no payment for your service. You receive consistent online payouts which will be readily monitored through GetAmbassador. When you join an affiliate, you will be given with a exceptional tracking link. If Wishpond receives some visitor via your affiliate link, it will immediately link it with your own affiliate account; and if the visitor purchases a subscription, either about the same trip or afterwards, you will be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to innovative advertising tools like GetAmbassador and Tracking Dashboard that permits you to monitor all your activities including clicks, commission, and earnings. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page in which you can go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads that can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will have to await a while!
Wishpond for Agencies
Wishpond provides A easy software for agencies. Agencies have multiple clients to address, and Wishpond fits perfectly in this situation. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option lets you limit users’ access to the customer accounts they are working on.
Show your customers beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. One such company is TrueCaller. A common name, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller wanted To gather tales of the users in a creative way. The most important aim was to know how every user has benefitted or never benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing power within this. TrueCaller ran a competition to collect all of the information, which is what occurred:
More than 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent growth in Facebook followers
Another company, World Fishing Network, also gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful competitors. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a difficult competition. But here I will only tell you why I will vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are quite expensive. The bundle of $249 $399 and $999 named Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with several different channels.
Struta Does not possess the site popups feature. The variety of templates can also be less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There is a deficiency of lead information analysis that may be used for turning leads to loyal customers. I believe with Strutta, I had to invest more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. However, I believe Wishpond defeats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I’d vouch for the numerous marketing programs from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am convinced those who are unwilling to compromise their marketing requirements, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares all the features present in Wishpond. But, Aritic PinPoint exhibits a much richer feature record. For example, Wishpond provides international stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on direct behaviour, events, period in which the lead/customer is presently in with regards to the buyers’ travel, and demographics like location, age, gender, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards marketing. You can connect and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has only SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a lot of features, it is costlier. For an organization, Aritic PinPoint provides account-based marketing that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And today has all the detail available here to assist their European customers and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the cost! Their services begin from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the attributes. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another severe lapse is the lack of real time testing for customized layouts. Another point of difference is, with Shortstack the number of consumers or team members can also be strictly limited to one. In cases where multiple users are wanted, a price of around $29 per month is viable; unlike Wishpond that can provide a number of users with restricted access to info.
This brings us The close of the review of Wishpond. This instrument Is Ideal for a marketer, and I Must say it’s a really easy to use the application. Now That You’re aware of all the Features, perks and pricing strategies, you must start using the application. You can Always begin with the 14-day trial period for the plan that is appropriate for you. Let me Understand your views about this tool, and also if you happen across another better Option to Wishpond. Landing Page Marketing Campaign