Introduction Landing Page Platform
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket listing features the best British Columbia technology firms annually which have sufficient potential to beat their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got showcased. Landing Page Platform
The inclusion of Wishpond on the Ready to Rocket record is a nod to How the character of digital advertising is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire better and smarter. Wishpond fits perfectly in the present market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing needs. The highlight of the tool is lead creation and the following analytical process. Wishpond can help in building interactive landing pages and design contests, track prospects, send mails, and do so much more.
Wishpond Enables one to know”where precisely” and”how” to step ahead. In other words, it is”fully automated” and”free forever” advertising tool which catalyses the simplest procedure for generating and nurturing prospects.
In this blog, I Will walk you through the second information of the tool, compose Wishpond review. Based on my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Landing Page Platform
Wishpond Review — Features Highlight
The Qualities of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to select from. Form construction is very simple with the drag and drop builder. Like landing pages, you can make multiple variations of your form and run A/B test. These forms are simple to make , print and discuss it (website, blog, Facebook Page). You might even publish on wishpond.com and discuss it. Here are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu to get a very long list of alternatives. This keeps your kind short.
Multiple check boxes for prospects to opt for over one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to customize your forms.
Wishpond enables you to create six Distinct Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to grab the attention of Those leads that are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor gets Spent a particular amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or image to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and highly mobile responsive. You are able to target your popups as you wish, for instance, you can decide on which pages the popups will appear and at which it won’t. Landing Page Platform
A/B testing feature is available in popups too. You can test and determine which one is Giving you desired results before finalising one. Additional key features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter, and G+).
Wishpond supplies A separate section for direct data direction where you can see all of your visitors and their data. It can be sorted into various lists as per the category you want. It has five Chief regions:
Stats provides an international Summary of activity taking Place within all your Wishpond campaigns through different links. The analytics provides metric info to take note of the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With every click on a direct result, you can receive all the specifics of the lead, including their activities, profile data and which lists they are part of.
Visitors include those that viewed the webpage but did Not convert in your form. With the usage of this system of collecting customer data, it is possible to monitor even before they’ve converted. When they eventually fill out one of your types, all the monitoring data associated with their accounts merges into their new lead profiles.
Lists Permit You to see which prospects are a part of that lists. This is one of the most important part and also a place to come back and check for distinct list segments especially If You’re creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to view all the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social networking programs, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One slight issue that I faced while using the editor isI needed to click several times to select a text. You need to double click it to select and edit, but I guess I double-clicked it to get two or three times. However, what I got at the end is a thoroughly professional landing page. I guess with all the result; I could manage to click few times extra! All the templates are mobile responsive. With more than 100 templates, you can create a high converting landing page for virtually any business.
You can run A/B Tests for multiple variations of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Based on the accurate findings, you can zero on the very best version of your landing page. You’ll require no programming knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to build your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your own domain name and sub-domains.
You can add Auto-submit links to your own emails. This lets your prospects to register instantly for a training or marathon or likes of such by just clicking on the hyperlink. They do not need to give any other additional details.
Events and Marketing
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It gives an option to use Facebook Like Buttons as vote methods. This facilitates share and likes. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to get into your contest. I’ve already discussed the customizable types above. You can use this feature here too.
To Assist You create Your competitions interesting and far-fetched, Wishpond includes ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms like Facebook, Twitter, or in your own site. Be it any stage, your promotions and competitions will look good on desktops, mobiles and tablets. It is possible to find more likes and follows by incorporating a Facebook Like button or a Twitter follow alternative. Landing Page Platform
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email marketing software, eCommerce tools, Webinar tools, plus a whole lot more. Below is the listing of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk with-
Lead capturing is Followed by automobile syncing of prospects involving your email marketing program and Wishpond account. This is eased by apps like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar can allow you to conduct smooth webinars to your prospects once they sign up on a few of your campaigns.
Additional integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turn provides access to over 500 other programs.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it covered. Whether you are looking for drip email campaigns or want to send customized mails, Wishpond has all of the features ready for you.
Not only this, you Can add dents to your own leads and segment them according to their activities. Add to this; you get real time analytics to assist you assess the performance of your automatic workflow. It is possible to use combine tags to customize your emails based on the information you’ve got on your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Apart from the typical features, the fundamental program has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 with a single user which has a price tag of $45 for each month.
The Growth Plan is for $129/month using 10000 greatest contributes with unlimited users and the rest of the notable features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as always Customer Service is free for everybody. You may sign up for a FREE 14-Day trial for any of the programs before paying. Landing Page Platform
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a client, you can avail these offers:
30 Days free of Appointlet that’s a helpful tool to reserve appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive screen and PPV marketing research tool which analyses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to site owners, bloggers or online advertising pros. It provides a recurring 30% commission with no payment for the service. You get consistent online payouts which can be easily tracked through GetAmbassador. When you join an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives some visitor through your affiliate link, it will directly link it with your own affiliate account; and if the visitor buys a subscription, either on precisely the exact same trip or later, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard which allows you to track all of your tasks including clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage effectively in Wishpond’s official Academy and article Banner ads that may be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. However, for Marketing Automation Banner Ads, you will have to await a short time!
Wishpond for Agencies
Wishpond provides A easy software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to create fine popup forms for your clients.
Collaborate easily with your team with numerous user accounts. The Governance option enables you to restrict users’ access to the client accounts they’re working on.
Show your clients superbly designed reports for all your advertising Campaigns.
Wishpond is praised And applauded by various startups and agencies across the globe. 1 such company is TrueCaller. A common title, Truecaller lets you recognize who’s calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a component of the success story.
TrueCaller desired To collect stories of the customers in a creative way. The most important goal was to know how every user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those consumers’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all info, and this is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media during the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies which show the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a difficult competition. But here I shall just tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free service, and their strategies are quite pricey. The bundle of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, along with few other stations.
Struta Does not possess the website popups feature. The variety of templates is also less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There’s a deficiency of lead information analysis that may be used for turning leads into loyal clients. I think with Strutta, I needed to spend more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry option, I’d vouch for the multiple advertising programs from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might entice users. But I am sure those who are reluctant to compromise with their advertising requirements, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation tool with advanced automation features. Developed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. However, Aritic PinPoint displays a much richer attribute record. For example, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or even country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on direct behavior, events, period where the lead/customer is presently in with respect to the buyers’ journey, and demographics such as age, gender, linking date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards promotion. You can join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and has a great deal of features, it’s more expensive. For an organization, Aritic PinPoint offers account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all of the detail available here to assist their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by simply looking at the price! Their services start from zero and move on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides just over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, together with Shortstack the number of consumers or team members is also strictly restricted to one. In cases where multiple users are wanted, a price of about $29 per month is achievable; unlike Wishpond that may provide a number of users with limited access to info.
This brings us The close of the review of Wishpond. This tool is perfect for a marketer, also I Must say it’s a really easy to use the tool. Now that you are aware of all the Attributes, perks and pricing strategies, you must start using the application. You can Always begin with the 14-day trial period for the program that suits you. Allow me to Know your views about the particular tool, and also if you come across another better Alternative to Wishpond. Landing Page Platform