Overview Landing Page Redirects
Instapage is a program dedicated to helping you produce better landing pages. Landing Page Redirects
The first thing you Want to know is that it is 100 percent Devoted to landing Pages and landing pages only.
Like the other great’s on the market, this program offers the Following:
A drag-and-drop editor
Integrations with important email and marketing tools such as Marketo, MailChimp, etc..
Detailed landing page stats
Creation of mobile-responsive pages
Publish webpages fast
A clean user interface
Access to professional stock pictures
But these are just a few of the highlights. Let us dig into what makes Instapage so good at what it does.
Once you’ve chosen your template, you’ll be accepted to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of the Best about, and with it you can fix the fonts, colours, and designs to match your existing website or marketing materials.
The editor is completely drag and drop, so you can place any element Exactly where you want it to be inside the page. Using this, you can add:
Headlines & Paragraphs
Pictures and Videos
Plus it gets better.
Instapage’s editor is Pixel Perfect, so Rather than having pre-defined Grids and positioning options to drag your components to, you can place them anywhere on the page you like.
As you drag your elements to different areas, Instapage will exhibit Guidelines that will help you space and align all elements accordingly.
And, because having a mobile-friendly layout is essential Nowadays, Instapage lets you easily switch between desktop and mobile view to make sure everything is optimized and placed accordingly across all of the devices.
If need be, you could also edit your page directly from the mobile view.
The Way to Create A Landing Page
Because This is the epitome of that which Instapage does, I thought I would take you Through the process of producing a landing page.
When you initially log in, you’ll find a list of all the landing pages You’ve created. If this is your first, naturally, you won’t have a lot to pull from here.
Instead, select Create a Normal Page.
This will give you three options: create a page in the template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP pages are designed for mobile, and may be a Good route to go if you’re designing a page specifically for mobile use. All these are made to load incredibly quickly, but you are going to find this option if you are signed up for the Enterprise plan.
For our purposes, we’re going using a template.
When You Decide to use an Instapage template, you’ll be presented with All available templates.
That’s 194 choices, to be exact.
To make it easier, you can filter out the templates by particular types Depending on the objective of your effort: Lead generation, lead gen (two-step), click-through, webinar pages, mobile program, and thank you page. Landing Page Redirects
Publish Your Landing Page
When you’re ready to print your page, you have a few choices.
You can publish it to:
A custom domain
A demo page
A custom domain is pretty self-explanatory. Just enter in the domain You would love to print to. But beware, this one does require a little technical know-how. Luckily, Instapage comprises a video to help you through the process.
If you host a site on WordPress and want to publish your landing page There, Instapage has a plugin devoted to doing exactly that.
This makes the process incredibly simple. Just log into your Instapage Account in the WordPress website and print right there.
Publishing to Facebook is just as easy. Pick the option and your Facebook page, and it will publish.
Or, If You Would like a Complete demo of your page until it goes live, print it To Instapage’s demo domain review.
As a bonus, you can download your landing pages straight to your computer for future use.
Now let’s take a look at the whistles and bells.
Instapage Includes a few added features that help separate from Another software out there.
Instablocks — those are useful for times when you need to create multiple landing pages, but don’t wish to change the style of the page. As opposed to recreating your entire webpage, it will save your elements for you to be reused. You’ll have access to blocks made by Instapage or you may make your own.
Heatmaps — this is a really trendy analytics attribute that gives you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how much visitors scroll, and in which they spend time on the page. Note: heatmaps are only available using the Optimizer plan
A/B testing — In case you want to test different components of your page, you can split test using Instapage. Just duplicate your primary copy and make another copy with any changes to the text, pictures, CTAs, etc.. When you publish your page, some will see the controller version and others are going to observe the variation. Info on how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Of course, no top marketing software is complete without a dedicated analytics section.
Instapage is no exclusion, and this is actually one of its biggest Selling things.
The cool thing about Instapage Is It Permits You to set up Conversion goals right in the editor, and then track progress over time.
From the Editor, you’ll find segments called Conversion Goals and Analytics in the right-hand menu.
From the Conversion Goals section, you can set Certain goals to track in Your analytics.
In the Analytics segment, you can add Google Analytics, Facebook Pixel, Tag manager, etc..
Then, when you check our Analytics section after you page is pushed Live, you’ll discover details about your page’s conversion rate depending on the targets you set.
That is also where you’ll find information Concerning the performance of Your split tests, and you may also tweak the traffic split between both test variations here.
You’ll also find a section that collects information on the prospects each Page has collected.
Obviously, Instapage is not without its defects, and it falls a bit short Of its competitors in these areas:
The large one: cost. Instapage is significantly more expensive than many of its competitors
Advanced features only available with more expensive plans
may have additional analytics, such as top performing pages
Here’s a rundown of all Instapage’s most impressive attributes:
Pixel Perfect editor, and a drag-and-drop editor that is extremely easy and intuitive to use
accessibility to heatmaps
Collaboration features for groups
Excellent customer service and help features
Now for the part you’ve all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month and comprises most basic Features such as the mobile-responsive builder and Instablocks.
The next level, Optimizer, begins at $99/month and provides you access to Boundless A/B testing, heatmaps, and conversion goal tracking.
And finally, that the Team & Agency plan begins at $179/month and Includes 15 personal sub-accounts and branded guide alarms.
Instapage does come with a free 14-day trial, so you can test the waters To see whether it’s the match for you.
In general, most will benefit from the Optimizer plan.
While you can eliminate the basic Core program for simply designing and Publishing (amazing ) landing pages, the Optimizer offers you access to helpful tools such as heatmaps and A/B testing, which may help your overall conversion rate later on.
All in all, Instapage is a great option for those who need to put Jointly quick, landing pages that are professional.
It provides high-quality pages at a simple-to-use format, making perfect For beginners and more experienced webpage designers alike.
And though its extra attributes will cost more, they definitely add to the experience. The use of A/B testing and heatmaps can help guide your creation and plan, and conversion target monitoring will inform you whether you’re on track.
Bottom line: If your goal is better landing pages, you can’t go wrong with Instapage. Landing Page Redirects