Intro Landing Page Success Guide
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms every year that have enough capacity to conquer their peers. This past year, Wishpond Technologies, that technical in marketing automation software, got showcased. Landing Page Success Guide
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of digital marketing is shifting, and Wishpond is positioned to capitalize on the growing demand for improved lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of electronic advertising is evolving to acquire better and smarter. Wishpond fits perfectly in the current market. As automation takes over the marketing industry, Wishpond has been nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your marketing needs. The highlight of this tool is lead generation and the next analytical process. Wishpond helps in building interactive landing pages and layout contests, track prospects, send mails, and do much more.
Wishpond Allows you to know”where precisely” and”the way” to measure forward. To put it differently, it’s”fully automated” and”free forever” advertising tool that catalyses the easiest procedure for nurturing and generating prospects.
In this blog, I Will walk you through the second information of this tool, write Wishpond review. Based on my user expertise, I think Wishpond is a must-try for many marketers. With no much-a-do, here are the primary features of Wishpond. Landing Page Success Guide
Wishpond Review — Quality Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
It’s possible to add customizable forms for your landing page. There are numerous Flexible templates to select from. Form building is very easy with the drag and drop builder. Like landing pages, you may create multiple versions of your form and conduct A/B test. All these forms are simple to make , publish and share it (site, site, Facebook Page). You might also print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your kind short.
Multiple check boxes for leads to opt for more than 1 option that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your own forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to grab the attention of Those prospects that are about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific quantity of time on your website.
Entry pop-ups: The minute a visitor lands on your website, a popup appears.
Click on popups: These pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You are able to aim your popups as you wish, for instance, you can decide on which pages the popups will appear and at which it won’t. Landing Page Success Guide
A/B testing feature can be found in popups too. You can test and determine which one is Giving you desirable outcomes before finalising one. Other key features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for direct data direction where you are able to see all your customers and their data. It can be sorted into different lists in accordance with the category you desire. It’s five Chief areas:
Stats provides an international overview of action taking Place within all your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the number of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With every click on a direct result, you can receive all the details of the guide, such as their actions, profile data and which lists they’re a part of.
Visitors include those who viewed the webpage but did Not convert on your form. With the use of the system of collecting visitor data, it is possible to track even before they have converted. When they eventually fill out among your forms, all the monitoring data associated with their account unifies to their new lead profiles.
Lists allow you to see which prospects are part of which lists. This is one of the most important section and a place to come back and check for different listing segments especially if you are creating different clever lists and static lines using marketing automation
Lead Properties lets you see All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Along with the pre-built templates, you can just drag and drop elements to make your landing page. Elements like text boxes, image, video, social networking buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. One slight issue that I faced while using the editor isI needed to click several times to pick a text. You need to double click it to select and edit, but I figure that I double-clicked it to get a couple of times. However, what I got in the end is a thoroughly professional landing page. I guess with all the outcome; I could manage to click few times additional! All the templates are cellular responsive. With more than 100 templates, you can produce a high converting landing page for virtually any industry.
You can run A/B Tests for numerous variations of your landing page. Wishpond runs the test for you and provides you detailed reports. Depending on the precise findings, you can zero upon the best edition of your landing page. You will need no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You can do together with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to build your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page in your domain name and sub-domains.
You can add Auto-submit links to your own emails. This allows your prospects to register instantly for a training or marathon or enjoys of such by just clicking on the hyperlink. They do not have to give any other additional information.
Contests and Promotions
You can run Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It gives an option to use Facebook Like Buttons as vote methods. This eases share and likes. Another option is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these reward competitions, the entrants get rewarded when they refer their buddies to get into your contest. I’ve already discussed the customizable forms above. It’s possible to take advantage of this feature here as well.
To help you make Your competitions interesting and far-fetched, Wishpond comprises ten other apps that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run social promotions on social media platforms such as Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look great on desktops, mobiles and tablets. You can find more enjoys and follows by adding a Facebook Like button or a Twitter follow option. Landing Page Success Guide
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates together:
CRM Integrations: Lead landing on a Web Site and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects involving your email marketing app and Wishpond account. This is eased by programs like:
Wishpond incorporates Using a help desk app UserVoice, and also with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar can allow you to run smooth webinars to your leads once they sign up on one of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to more than 500 additional apps.
Wishpondlets you Construct your integration using the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I mentioned in this informative article — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you’re seeking trickle email campaigns or wish to send customized mails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your leads and section them based on their actions. Add to the; you get real-time analytics to help you measure the performance of your automatic workflow. It is possible to use combine tags to personalize your emails based on the information you have on your database. Wishpond integrates with different email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can choose from three distinct programs Wishpond offers — Basic, Pro and Development. Apart from the typical features, the fundamental program has a limitation on the leads up to 1000, Email marketing per month up to 10,000 using a single user which comes with a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 greatest contributes with unlimited users and the rest of the prominent features of Pro and Fundamental packages. In addition to all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can register for a FREE 14-Day trial for some of the plans before paying. Landing Page Success Guide
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet which is a helpful tool to book appointments with Leads straight from Wishpond;
Free Trial and discount in 30xofAds that’s a comprehensive display and PPV advertising research tool that assesses competitor’s ad strategy.
60 Days free support from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate benefits to website owners, owners or internet advertising pros. It supplies a recurring 30% commission with no payment for your service. You get consistent online payouts which can be readily monitored through GetAmbassador. When you join as an affiliate, you will be provided with a exceptional tracking link. When Wishpond receives any visitor through your affiliate link, it will directly link it with your affiliate accounts; and if the visitor buys a subscription, either on precisely the same trip or later, you’ll be paid a 30% commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious advertising tools like GetAmbassador and Tracking Dashboard which allows you to track all of your activities including clicks, commission, and revenue. Banner ads are easily posted on blogs or sites. Case Studies and Testimonials are used in websites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go via the templates, participate effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will have to wait for a while!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option lets you limit users’ access to the client accounts they are working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the globe. 1 such company is TrueCaller. A common name, Truecaller lets you identify who is calling you and from where. The success of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather tales of their users in a creative way. The most important goal was to understand how each user has benefitted or never benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of those users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a contest to gather all of the info, and this is exactly what occurred:
Over 70K+ participants
TrueCaller became the best keyword on societal media throughout the competition
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other powerful competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack possess the capability to provide Wishpond a difficult competition. But here I will only tell you why I’ll vote for Wishpond from those four programs:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their strategies are quite pricey. The package of $249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with several other channels.
Struta Doesn’t possess the site popups feature. The assortment of templates is also less. No advertising automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a lack of lead information analysis that can be used for turning leads to loyal clients. I think with Strutta, I had to spend more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter provides Pinterest entry alternative and Facebook entry option, I’d still vouch for the multiple advertising apps from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The flip side, has a FREE plan which may attract users. But I am sure those that are unwilling to compromise their advertising needs, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Developed for SMBs largely, Aritic PinPoint shares All of the attributes present in Wishpond. But, Aritic PinPoint displays a much richer attribute record. For instance, Wishpond provides global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on lead behaviour, events, period where the lead/customer is currently in with regards to the buyers’ travel, and demographics like age, sex, joining date, etc.. Email campaigns are advanced because of this in-depth segmentation.
Also, Aritic PinPoint operates on a multichannel approach towards promotion. You can join and nurture your leads via emails, SMS campaigns, drive notifications, landing pages, cellular notifications, and societal media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a great deal of features, it’s more expensive. For an organization, Aritic PinPoint provides account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services start from zero and proceed on to $29 for the basic plan. The Enterprise program at $499 gives you access to all of the attributes. Shortstack provides only over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, together with Shortstack the amount of consumers or group members is also strictly restricted to one. In circumstances where multiple users are wanted, a price of around $29 per each month is achievable; unlike Wishpond that may provide a number of users with restricted access to data.
This brings us to The close of the review of Wishpond. This tool is perfect for a marketer, and I Must say it’s a very easy to use the application. Now That You’re aware of all the Attributes, perks and pricing strategies, you must begin using the application. You can Always start with the 14-day trial period for the plan that is appropriate for you. Let me Understand your views about the particular tool, and also if you come across another better Option to Wishpond. Landing Page Success Guide