Introduction Landing Page Tutorial
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology companies annually which have sufficient potential to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation program , got showcased. Landing Page Tutorial
The inclusion of Wishpond on the Ready to Rocket record is a testament to How the nature of electronic advertising is changing, and Wishpond is set to capitalize on the growing demand for improved lead generation and marketing automation tools ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic marketing is evolving to get better and smarter. Wishpond fits perfectly in the present industry. As automation takes over the Advertising industry, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your marketing needs. The highlight of this tool is lead creation and the following analytical procedure. Wishpond helps in building interactive landing pages and layout competitions, track leads, send mails, and do so much more.
Wishpond Allows you to know”where precisely” and”the way” to measure ahead. To put it differently, it’s”completely automated” and”free forever” marketing tool that catalyses the easiest process of generating and nurturing leads.
In this website, I Will help you through the minute information of this tool, compose Wishpond review. According to my user experience, I believe Wishpond is a must-try for many marketers. Without much-a-do, here are the primary features of Wishpond. Landing Page Tutorial
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to select from. Form building is quite easy with the drag and drop builder. Like landing pages, you can create multiple versions of your form and run A/B test. These forms are simple to make , publish and discuss it (site, site, Facebook Page). You can even publish on wishpond.com and share it. Here are a couple more add-ons you get-
File upload field on your form to accumulate files and documents.
Drop down menu for a very long list of alternatives. This keeps your kind short.
Multiple test boxes for prospects to opt for more than one alternative that Suits them.
Hidden fields to collect analytical data like supply and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those leads which are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to appear after the visitor gets Spent a specific quantity of time on your site.
Entrance pop-ups: The moment a visitor lands on your site, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up construction an easy endeavor. Additionally, you get pre-designed templates to pick from. The pop up templates are flexible and extremely mobile responsive. You are able to aim your popups as you desire, for example, you can choose on which pages the popups will look and where it will not. Landing Page Tutorial
A/B testing feature is available in popups too. You can examine and see which one is Giving you desirable results before finalising one. Additional key attributes include Social Share Buttons. It’s possible to add societal sharing buttons for your popups (for Facebook, Twitter, and G+).
Wishpond provides Another section for direct data management where you can see all your visitors and their information. It may be sorted to different lists in accordance with the category you desire. It’s five Chief areas:
Stats provides an international Summary of activity taking Place within all of your Wishpond campaigns through different links. The analytics supplies metric info to pay attention to the amount of leads opening mails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent activity. With each click on a lead, you can receive all the specifics of the lead, such as their actions, profile data and which lists they are part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of this system of collecting visitor information, you can monitor even before they have converted. When they finally fill out among your types, all of the tracking data associated with their accounts merges into their new lead profiles.
Lists Permit You to see which prospects are part of which lists. This is one of the most important part and also a place to come back and look for different listing segments especially if you are creating different clever lists and static lines with marketing automation
Lead Properties enables you to see All of the Customized lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your job easy. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of this landing page. One minor issue which I faced when using the editor is, I needed to click several times to select a text. You need to double click it to select and edit, but I guess I double-clicked it for two or three times. However, what I got in the end is a totally professional landing page. I guess with the outcome; I could manage to click few times additional! Each of the templates are mobile responsive. With more than 100 templates, you may create a high converting landing page for virtually any business.
You can run A/B Evaluations for numerous variants of your landing page. Wishpond runs the exam for you and provides you detailed reports. Depending on the accurate findings, you can zero upon the best edition of your landing page. You’ll need no coding knowledge to make these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do together with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page right within WP dashboard. Similarly, it is simple to publish your landing page in your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your prospects to register instantly for a training or marathon or likes of such by simply clicking on the hyperlink. They don’t have to provide any other additional information.
Events and Promotions
You can conduct Exciting competitions and promotions on Wishpond. You can collect email addresses through voting. Afterwards, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another choice is to incorporate share buttons for Facebook, Twitter, and Google+. It is also possible to promote benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to get into your contest. I have discussed the customizable types over. It’s possible to use this feature here as well.
To Assist You make Your contests interesting and far-fetched, Wishpond includes ten other programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on social networking platforms like Facebook, Twitter, or on your site. Be it any platform, your promotions and contests will look good on laptops, tablets and phones. You can find more likes and follows by incorporating a Facebook Like a Twitter follow option. Landing Page Tutorial
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and a whole lot more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a website and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of prospects between your email marketing program and Wishpond account. This is eased by programs like:
Wishpond integrates Using a help desk app UserVoice, and also with SurveyMonkey for successful polls. Integrations with Webinar apps like ClickWebinar and GoToWebinar will allow you to run smooth webinars for your prospects as soon as they register on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 additional apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re seeking trickle email campaigns or want to send personalized mails, Wishpond has all the features prepared for you.
In Addition, you Can add scores to your leads and section them according to their activities. Add to the; you get real time analytics to help you assess the performance of your automated workflow. You can use merge tags to personalize your emails depending on the info you’ve got on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three distinct plans Wishpond offers — Basic, Pro and Growth. Apart from the typical attributes, the Basic program has a limit on the leads up to 1000, Email marketing per month up to 10,000 using one user which comes with a price tag of $45 for each month.
The Growth Plan is for $129/month with 10000 maximum leads with unlimited customers and the rest of the prominent features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for all. You may sign up for a FREE 14-Day trial for some of those plans before paying. Landing Page Tutorial
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free of Appointlet that’s a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV marketing research tool that assesses competitor’s advertising strategy.
60 Days free service from AWeber
90 Days trial for Groove,
Complimentary 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate benefits to website owners, owners or online marketing experts. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts which can be easily monitored through GetAmbassador. When you sign up as an affiliate, you’ll be provided with a unique tracking link. When Wishpond receives some visitor via your affiliate link, it will immediately link it with your affiliate account; and when the visitor purchases a subscription, either about precisely the same trip or later, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you receive a more than marginal access to innovative marketing tools such as GetAmbassador and Tracking Dashboard that allows you to monitor all of your tasks including clicks, commission, and revenue. Banner ads can be easily posted on blogs or websites. Case Studies and Testimonials are used in websites, blogs, and landing pages. You get access to affiliate a landing page wherein you can go through the templates, participate efficiently in Wishpond’s official Academy and post Banner ads which can be embedded. You can Find the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will have to wait for a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly in this situation. You can:
Manage multiple client accounts. You can use the templates and drag n’ Drop editor to make fine popup forms to your clients.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to limit users’ access to the client accounts they are working on.
Show your clients superbly designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies throughout the world. One such firm is TrueCaller. A very common name, Truecaller lets you recognize who’s calling you and from where. The success of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller desired To gather stories of the users in a creative manner. The main aim was to know how each user has got or not benefitted with TrueCaller. Every experience matters and TrueCaller wanted to get hold of the users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a competition to collect all of the information, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, also benefited highly from Wishpond. There are many more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without assessing it against other strong opponents. In this case, I believe Rafflecopter, Strutta, and Shortstack have the potential to provide Wishpond a tough competition. But here I will only tell you why I will vote for Wishpond out of these four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free service, and their strategies are rather pricey. The package of 249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, along with few other stations.
Struta Doesn’t possess the site popups feature. The variety of templates can also be less. No marketing automation or lead information analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There’s a lack of lead data analysis which can be used for turning leads to loyal clients. I think with Strutta, I had to invest more time. On the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I believe Wishpond beats Rafflecopter using its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry option, I’d vouch for the multiple marketing programs from Wishpond. Wishpond offers advertising automation, which can be lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might attract users. But I am convinced those who are unwilling to compromise their marketing requirements, will go ahead and’buy’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint displays a much richer feature list. For instance, Wishpond provides global stats for all of the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. Together with Aritic PinPoint, marketing automation forms the core. You get deep e mail segmentation based on lead behaviour, events, period in which the lead/customer is presently in with respect to the buyers’ travel, and demographics such as location, age, gender, joining date, etc.. Email campaigns are advanced due to this comprehensive segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards marketing. You can connect and nurture your leads via mails, SMS campaigns, drive notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of attributes, it is costlier. For an enterprise, Aritic PinPoint provides account-based advertising which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all the detail available here to help their European clients and European acquaintances.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just looking at the cost! Their services begin from zero and move on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of users or group members is also strictly limited to one. In cases where multiple users are desired, a price of about $29 per month is achievable; unlike Wishpond which may provide a number of users with restricted access to data.
This brings us to The end of the review of Wishpond. This instrument is perfect for a marketer, also I Must say it is a very simple to use the application. Now That You’re aware of all the Attributes, pricing and perks strategies, you must begin using the tool. You can Always begin with the 14-day trial period to the program that is appropriate for you. Allow me to Understand your views about this tool, and if you come across another better Option to Wishpond. Landing Page Tutorial