Intro Landing Page Video Best Practices
Sometime back in March 2016, Vancouver-based firm Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the greatest British Columbia technology firms annually that have sufficient potential to beat their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Landing Page Video Best Practices
The inclusion of Wishpond on the Ready to Rocket record is a nod to The way the character of electronic advertising is shifting, and Wishpond is set to capitalize on the growing demand for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Nature of electronic marketing is evolving to acquire smarter and better. Wishpond fits perfectly in the present industry. As automation takes over the Advertising business, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of the tool is lead creation and the next analytical process. Wishpond can help in creating interactive landing pages and layout competitions, track prospects, send mails, and do much more.
Wishpond Allows one to know”where exactly” and”how” to step ahead. In other words, it is”fully automated” and”free forever” marketing tool that catalyses the easiest process of nurturing and generating leads.
In this website, I Will help you through the second details of the tool, compose Wishpond review. According to my user expertise, I think Wishpond is a must-try for many marketers. Without much-a-do, here are the primary characteristics of Wishpond. Landing Page Video Best Practices
Wishpond Review — Attribute Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable kinds for your landing page. There are many Flexible templates to choose from. Form building is very simple with the drag and drop builder. Like landing pages, you can make multiple variations of your own form and run A/B test. These forms are easy to create, print and share it (website, blog, Facebook Page). You might even publish on wishpond.com and share it. Here are few more add-ons you get-
File upload field in your form to accumulate files and files.
Drop down menu for a very long list of options. This keeps your form short.
Multiple test boxes for leads to Go for over one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six Distinct types of well-timed pop-ups-
Exit purpose: This pop-up is the last attempt to catch the attention of Those leads that are about to leave your website.
Page Scroll: When people scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a specific amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up construction an effortless task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you desire, for instance, you can decide on which pages the popups will appear and at which it will not. Landing Page Video Best Practices
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Other key attributes include Social Share Buttons. You can add societal sharing buttons for your popups (for Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data management where you are able to see all your customers and their data. It may be sorted into different lists in accordance with the category you want. It’s five main areas:
Stats provides a global Summary of action taking Place within all your Wishpond campaigns through different links. The analytics provides metric info to pay attention to the number of leads opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent action. With every click on a direct result, you can receive all the details of the guide, such as their actions, profile information and which lists they are part of.
Visitors include those who viewed the webpage but did Not convert in your form. With the usage of this system of collecting customer data, you can monitor even before they’ve converted. When they eventually fill out among your types, all of the tracking data associated with their accounts unifies to their new lead profiles.
Lists Permit You to see which prospects are a part of which lists. This is among the most important part and also a place to come back and look for distinct list segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties lets you see all the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to make your landing page. Elements like text boxes, image, video, social media buttons, forms, etc.. Testing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and the rest of the elements of the landing page. 1 slight issue which I faced when using the editor would be I had to click many times to pick a text. You need to double click it to select and edit, but I figure I double-clicked it to get two or three times. But what I got at the end is a totally professional landing page. I guess with the outcome; I could manage to click few times additional! Each of the templates are mobile responsive. With over 100 templates, you may produce a high-definition landing page for any business.
You can conduct A/B Evaluations for multiple variants of your landing page. Wishpond runs the exam for you and provides you comprehensive reports. Based on the accurate findings, you can zero upon the very best version of your landing page. You’ll require no programming knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
If you run your Blog or website on WordPress, you can use the WP plugin to construct your landing page directly within WP dashboard. Similarly, it is simple to publish your landing page on your domain and sub-domains.
You can add Auto-submit hyperlinks to your emails. This allows your prospects to register instantly for a workshop or webinar or likes of these by simply clicking on the hyperlink. They don’t need to give any other additional information.
Events and Advertising
You can conduct Exciting competitions and promotions on Wishpond. It’s possible to collect email addresses . Afterwards, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. You can also promote benefits for referrals. In these reward contests, the entrants get rewarded when they refer their friends to enter your contest. I have already discussed the customizable types over. You can take advantage of this feature here as well.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that assist in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run societal promotions on societal networking platforms like Facebook, Twitter, or on your own site. Be it any stage, your own promotions and competitions will look great on desktops, mobiles and tablets. It is possible to get more enjoys and follows by adding a Facebook Like button or a Twitter follow option. Landing Page Video Best Practices
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of tools Wishpond integrates together:
CRM Integrations: Lead capturing on a Web Site and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing program and Wishpond account. This is eased by apps like:
Wishpond incorporates With a help desk app UserVoice, and also with SurveyMonkey for effective surveys. Integrations using Webinar programs like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars to your prospects once they register on a few of your own campaigns.
Other integrations include:
Team chat program: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to over 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for entrepreneurs, this I mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it covered. Whether you are looking for trickle email campaigns or want to send personalized mails, Wishpond has all of the features ready for you.
In Addition, you Can add scores to your own leads and section them based on their activities. Add to this; you get real-time analytics to help you measure the performance of your automated workflow. It is possible to use merge tags to personalize your emails depending on the information you’ve got in your database. Wishpond integrates with different email advertising tools like MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Strategies
You Can pick from three different plans Wishpond offers — Basic, Pro and Development. Apart from the typical attributes, the fundamental program has a limitation on the leads up to 1000, Email advertising per month up to 10,000 with one user which has a price tag of $45 for monthly.
The Development program is for $129/month with 10000 greatest leads with unlimited customers and all the other prominent features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You can sign up for a FREE 14-Day trial for some of the programs before paying. Landing Page Video Best Practices
Special Perks From Wishpond
Wishpond also Provides unique perks in most of the other services. If you are a customer, you can avail these offers:
30 Days free for Appointlet that’s a helpful tool to book appointments with feedback directly from Wishpond;
Free Trial and discount in 30xofAds which is a comprehensive display and PPV advertising research tool that assesses competitor’s advertising strategy.
60 Days totally free support from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or internet marketing pros. It provides a recurring 30% commission with no payment for your service. You receive consistent online payouts which can be readily monitored through GetAmbassador. When you join as an affiliate, you’ll be given with a unique tracking link. When Wishpond receives any visitor via your affiliate link, it will immediately link it with your own affiliate account; and when the visitor purchases a subscription, either on the exact same visit or later, you’ll be paid a 30 percent commission. The commission is revived if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal accessibility to ingenious advertising tools such as GetAmbassador and Tracking Dashboard which permits you to track all your activities such as clicks, commission, and earnings. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage effectively in Wishpond’s official Academy and post Banner ads which may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you’ll have to await a while!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple customers to deal with, and Wishpond fits perfectly in this scenario. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create nice popup forms for your clients.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to restrict users’ access to the customer accounts they’re working on.
Show your clients beautifully designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by various startups and agencies throughout the world. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who’s calling you and from where. The achievement of TrueCaller is unmatched, and Wishpond has become a component of this success story.
TrueCaller desired To gather stories of their customers in a creative way. The most important goal was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to get hold of the users’ personal experiences. Wishpond became the catalyzing power in this. TrueCaller ran a contest to gather all info, which is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on societal media throughout the competition
400 percent growth in Facebook followers
Another company, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that prove the merit of Wishpond as a tool.
Wishpond: Competitive Analysis
No review is Complete without analyzing it against other powerful opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack possess the capability to give Wishpond a difficult competition. But here I shall just tell you why I’ll vote for Wishpond from these four programs:
Wishpond vs. Strutta
Strutta does not Provide any free support, and their plans are rather pricey. The package of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing apps is limited to Facebook, Instagram, microsite, site, iframe, and several different stations.
Struta Doesn’t have the website popups feature. The variety of templates is also less. No marketing automation or lead data analyzer, unlike Wishpond. Strutta lacks app integration which is disappointing. There’s a deficiency of lead data analysis which can be used for turning leads into loyal clients. I think with Strutta, I needed to invest more time. To the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I believe Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d vouch for the numerous advertising apps from Wishpond. Wishpond offers advertising automation, which is also lacking in Rafflecopter.
Rafflecopter, on The flip side, has a FREE program that might attract users. But I am sure those that are reluctant to compromise their marketing needs, will go ahead and’purchase’ a plan that suits their requirements.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack advertising automation instrument with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features present in Wishpond. But, Aritic PinPoint exhibits a much richer attribute list. For instance, Wishpond provides global stats for all the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on lead behaviour, events, stage where the lead/customer is currently in with respect to the buyers’ travel, and demographics such as age, gender, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Additionally, Aritic PinPoint operates on a multichannel strategy towards promotion. You can connect and nurture your prospects via mails, SMS campaigns, push notifications, landing pages, mobile notifications, and social networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a great deal of attributes, it’s costlier. For an enterprise, Aritic PinPoint provides account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related Info And now has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by simply looking at the cost! Their services start from zero and proceed on to $29 for your basic plan. The Enterprise plan at $499 gives you access to all the attributes. Shortstack provides only over 30 pre-design themes unlike the countless choices from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, together with Shortstack the number of consumers or group members can also be strictly restricted to one. In circumstances where multiple users are desired, a price of about $29 per month is achievable; unlike Wishpond which may provide multiple users with limited access to info.
This brings us to The close of the inspection of Wishpond. This tool is perfect for a marketer, and that I Must say it is a really simple to use the application. Now that you are aware of each of the Attributes, pricing and perks strategies, you must start using the application. You can Always start with the 14-day trial period for the program that suits you. Let me Know your views about this particular tool, and also if you happen across another better Alternative to Wishpond. Landing Page Video Best Practices