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Sometime back in March 2016, Vancouver-based firm Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually that have enough capacity to conquer their peers. This past year, Wishpond Technologies, that specialized in marketing automation software, got featured. Landingpage Com
The addition of Wishpond on the Ready to Rocket record is a testament to The way the nature of electronic marketing is shifting, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
Authentic to the hilt, Character of electronic advertising is evolving to acquire smarter and better. Wishpond fits perfectly in the current industry. As automation takes over the marketing business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters nearly all of your marketing requirements. The highlight of this tool is lead generation and the following analytical process. Wishpond can help in building interactive landing pages and layout contests, track leads, send mails, and do so much more.
Wishpond Enables you to know”where precisely” and”the way” to step forward. In other words, it is”completely automated” and”free forever” advertising tool which catalyses the easiest procedure for generating and nurturing leads.
In this blog, I Will help you through the minute information of the tool, compose Wishpond review. According to my user expertise, I believe Wishpond is a must-try for all marketers. Without much-a-do, here are the primary features of Wishpond. Landingpage Com
Wishpond Review — Features Highlight
The features of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Types, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
You can add customizable forms for your landing page. There are numerous Flexible templates to select from. Form construction is very easy with the drag and drop builder. Like landing pages, you can create several versions of your form and run A/B test. All these forms are easy to create, publish and share it (site, site, Facebook Page). You might even publish on wishpond.com and share it. Listed below are a couple more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu to get a long list of alternatives. This keeps your form short.
Multiple check boxes for prospects to opt for more than 1 alternative that Suits them.
Hidden fields to collect analytical information like supply and referrer.
Merge tags to personalize your forms.
Wishpond lets you create six different Kinds of well-timed pop-ups-
Exit purpose: This pop up is the final attempt to grab the attention of Those leads that are just about to leave your website.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You can time your popup to appear after the visitor gets Spent a particular amount of time on your website.
Entry pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: All these pop-ups turn any link or picture to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy task. Additionally, you get pre-designed templates to choose from. The pop up templates are both flexible and extremely mobile responsive. You are able to target your popups as you desire, for example, you can decide on which pages the popups will appear and where it will not. Landingpage Com
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Additional important features include Social Share Buttons. It’s possible to add social sharing buttons for your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data direction where you can see all your visitors and their information. It may be sorted into various lists in accordance with the category you want. It has five Chief regions:
Stats provides an international overview of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric info to pay attention to the number of leads opening mails, converting on campaigns and page views.
Leads provide you with a detailed view of Different leads sorted by most recent action. With each click on a direct result, you can get all the specifics of the guide, such as their actions, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert on your form. With the use of the system of collecting customer information, you can track even before they have converted. When they finally fill out among your types, all of the monitoring data related to their account merges to their new lead profiles.
Lists Permit You to see which leads are part of which lists. This is one of the most important section and a place to come back and check for different listing segments especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to see All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to get your job easy. Together with the pre-built templates, you can simply drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social media buttons, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of the landing page. 1 minor issue which I faced while using the editor isI had to click several times to select a text. You have to double click it to select and edit, but I figure I double-clicked it to get two or three times. But what I got at the end is a totally professional landing page. I guess with the outcome; I could can click few times extra! Each of the templates are mobile responsive. With over 100 templates, you may produce a high converting landing page for virtually any business.
You can conduct A/B Tests for numerous variations of your landing page. Wishpond runs the exam for you and gives you detailed reports. Based on the precise findings, you can zero on the very best edition of your landing page. You will need no programming knowledge to create these interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
If you run your Website or blog on WordPress, you can use the WP plugin to build your landing page right within WP dashboard. In the same way, you can easily publish your landing page on your domain name and sub-domains.
You can add Auto-submit hyperlinks to your own emails. This lets your prospects to register instantly for a workshop or webinar or enjoys of such by simply clicking on the link. They do not need to give any other additional information.
Contests and Promotions
You can run Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage benefits for referrals. In these benefit contests, the entrants get rewarded when they refer their buddies to get into your contest. I’ve discussed the customizable types above. You can take advantage of this feature here too.
To Assist You make Your competitions interesting and far-fetched, Wishpond comprises ten additional programs that help in creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on societal networking platforms such as Facebook, Twitter, or on your site. Be it any stage, your promotions and competitions will look good on laptops, tablets and phones. It is possible to find more enjoys and follows by incorporating a Facebook Like button or a Twitter follow alternative. Landingpage Com
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email advertising applications, eCommerce tools, Webinar tools, plus much more. Below is the list of tools Wishpond integrates with:
CRM Integrations: Lead capturing on a website and Social Networking platforms Are likely to be a cakewalk together –
Lead capturing is Followed by auto syncing of leads between your email marketing program and Wishpond account. This is facilitated by programs like:
Wishpond integrates Using a help desk program UserVoice, and additionally with SurveyMonkey for successful surveys. Integrations using Webinar apps like ClickWebinar and GoToWebinar will allow you to conduct smooth webinars for your leads once they sign up on one of your campaigns.
Other integrations include:
Team chat program: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce platform; and Thankster, a greeting card integration.
Wishpond also Integrates with Zapier, which in turns supplies access to over 500 other programs.
Wishpondlets you Build your integration employing the Wishpond’s REST API.
Marketing automation is A blessing for marketers, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you’re looking for drip email campaigns or want to send customized emails, Wishpond has all the features prepared for you.
Not only this, you Can add dents to your own leads and segment them based on their activities. Add to the; you get real-time analytics that will assist you assess the performance of your automatic workflow. It is possible to use merge tags to customize your emails based on the info you have on your database. Wishpond integrates with various email marketing tools like MailChimp and AWeber to make the jobs easier for you.
Wishpond: Pricing Strategies
You Can pick from three different programs Wishpond provides — Basic, Pro and Development. Apart from the common attributes, the Basic program has a limit on the leads up to 1000, Email marketing per month up to 10,000 with one user that comes with a price tag of $45 for each month.
The Development program is for $129/month with 10000 greatest contributes with unlimited users and all the other prominent features of Pro and Basic packages. In addition to all of that, Priority Support and Training Training Program is also provided. And as always Customer Support is free for all. You can register for a FREE 14-Day trial for some of those plans before paying. Landingpage Com
Special Benefits From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to reserve appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds that’s a comprehensive display and PPV marketing research tool that analyses competitor’s advertising strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 times of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Also provides affiliate advantages to website owners, bloggers or internet advertising pros. It provides a recurring 30% commission with no payment for the service. You receive consistent online payouts that can be easily tracked through GetAmbassador. When you sign up an affiliate, you’ll be given with a exceptional tracking link. If Wishpond receives some visitor through your affiliate link, it will directly link it with your own affiliate account; and if the visitor purchases a subscription, either on the exact same visit or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate at Wishpond, you get a more than marginal accessibility to ingenious marketing tools such as GetAmbassador and Tracking Dashboard that permits you to monitor all of your tasks such as clicks, commission, and revenue. Banner ads are easily posted on blogs or websites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads which may be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. However, for Marketing Automation Banner ads, you will have to await a short time!
Wishpond for Agencies
Wishpond provides A simple software for agencies. Agencies have multiple customers to deal with, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your team with numerous user accounts. The Governance option lets you restrict users’ access to the customer accounts they’re working on.
Show your customers beautifully designed reports for your entire marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. 1 such company is TrueCaller. A very common name, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a component of this success story.
TrueCaller wanted To collect stories of their customers in a creative manner. The main aim was to understand how each user has benefitted or not benefitted with TrueCaller. Every experience matters and TrueCaller desired to contact those users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to collect all information, and this is exactly what happened:
More than 70K+ participants
TrueCaller became the top keyword on social media throughout the contest
400 percent increase in Facebook followers
Another firm, World Fishing Network, also gained tremendously from Wishpond. There are many more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong competitors. In this case, I believe Rafflecopter, Strutta, and Shortstack have the capability to provide Wishpond a tough competition. But here I shall just tell you why I will vote for Wishpond out of these four programs:
Wishpond vs. Strutta
Strutta does not Supply any free support, and their strategies are rather expensive. The bundle of 249 $399 and $999 called Turnkey, Designer and Professional respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, website, iframe, and several different channels.
Struta Doesn’t possess the site popups feature. The assortment of templates is also less. No advertising automation or direct data analyzer, unlike Wishpond. Strutta lacks program integration that’s disappointing. There is a deficiency of lead data analysis which can be used for turning leads into loyal customers. I think with Strutta, I had to invest more time. To the contrary, Wishpond did help me save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter using its integrations. Though Rafflecopter provides Pinterest entry option and Facebook entry alternative, I would vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which is also missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan which may attract users. But I am sure those that are unwilling to compromise their marketing requirements, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack marketing automation instrument with advanced automation features. Designed for SMBs largely, Aritic PinPoint shares All of the attributes within Wishpond. But, Aritic PinPoint exhibits a much richer attribute record. For instance, Wishpond offers global stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation suite from Wishpond is also quite basic. With Aritic PinPoint, marketing automation forms the center. You get deep email segmentation based on direct behaviour, events, stage in which the lead/customer is presently in with respect to the buyers’ journey, and demographics like age, sex, joining date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards promotion. You can join and nurture your prospects via emails, SMS campaigns, push notifications, landing pages, mobile notifications, and societal media integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing department. Since Aritic PinPoint is quite a bit more advanced than Wishpond and has a lot of attributes, it’s costlier. For an enterprise, Aritic PinPoint provides account-based advertising that’s absent in Wishpond.
Update: Wishpond has updated their site with GDPR related information And now has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just looking at the cost! Their services start from zero and proceed on to $29 for the simple plan. The Enterprise program at $499 gives you access to all the features. Shortstack provides only over 30 pre-design topics unlike the countless options from Wishpond. Another serious lapse is the deficiency of real-time testing for customized layouts. Another point of difference is, with Shortstack the amount of users or group members can also be strictly restricted to one. In circumstances where multiple users are wanted, a cost of about $29 per month is viable; unlike Wishpond that may provide a number of users with limited access to data.
This brings us to The close of the inspection of Wishpond. This instrument Is Ideal for a marketer, and I Must say it’s a very easy to use the tool. Now that you are aware of all the Features, pricing and perks plans, you must begin using the application. You can Always start with the 14-day trial period for the program that is appropriate for you. Let me Know your views about the particular tool, and if you happen across another better Alternative to Wishpond. Landingpage Com