Introduction Lead Capture Landing Page
Instapage is a program dedicated to helping you produce better landing pages. Lead Capture Landing Page
The first thing you Want to know is that it’s 100 percent dedicated to landing Landing and pages pages only.
Like the other great’s out there, this software offers the Following:
A drag-and-drop editor
Integrations with major email and marketing tools like Marketo, MailChimp, etc..
Thorough landing page stats
Creation of mobile-responsive webpages
Publish webpages quickly
A fresh user interface
Access to specialist stock pictures
But those are only a couple of the highlights. Let us dig into what makes Instapage so great at what it does.
As Soon as You’ve selected your template, then you’ll be accepted to the Instapage Template editor.
This is one place where Instapage actually shines. Its editor is one of the Best about, and with it you can fix the fonts, colours, and designs to match your current website or advertising materials.
The editor is completely drag and drop, so you can set any component Exactly where you want it to be inside the page. Using this, you can add:
Headlines & Paragraphs
Images and Videos
And it gets better.
Instapage’s editor is Pixel Perfect, so instead of having pre-defined Grids and placement choices to haul your components to, you can put them anywhere on the page you like.
As you drag your elements to different areas, Instapage will display Guidelines that will help you distance and align all components so.
And, because having a mobile-friendly design is essential Nowadays, Instapage lets you easily switch between mobile and desktop view to be certain everything is placed and optimized so across all of the devices.
If need be, you could even edit your webpage straight from the cell view.
The Way to Create A Landing Page
Since this is the epitome of that which Instapage does, I thought I would take you Through the procedure of producing a landing page.
When you initially log in, you’ll find a list of all the landing pages You have created. If this is the first, naturally, you won’t have a lot to pull from here.
Instead, choose Create a Normal Page.
This will give you three choices: create a page from a template, an AMP page, or upload an Instapage file.
Most often, you’ll go the template route.
Do note that AMP pages are designed for mobile, and may be a Good path to go if you’re designing a page especially for mobile usage. All these are designed to load incredibly fast, but you’ll find this choice if you’re signed up for the Enterprise plan.
For our purposes, we are going with a template.
When You Decide to utilize an Instapage template, you’ll be presented with All available templates.
That is 194 options, to be precise.
To make it easier, you can filter out the templates by specific types Based on the objective of your effort: Lead generation, lead gen (two-step), click-through, webinar pages, cellular app, and thank you page. Lead Capture Landing Page
Post Your Landing Page
When you’re ready to publish your webpage, you have a few options.
You can publish it
A Customized domain name
A demonstration page
A customized domain name is pretty self-explanatory. Simply enter in the domain name You would like to print to. But remember, that one does require a modest technical know-how. Fortunately, Instapage comprises a video to help you through the process.
If you host a Website on WordPress and want to publish your landing page There, Instapage includes a plugin devoted to doing just that.
This makes the process incredibly simple. Just log in your Instapage Account from your WordPress site and publish right there.
Publishing to Facebook is just as easy. Select the option and your Facebook webpage, and it’ll publish.
Or, If You Would like a full presentation of your webpage before it goes live, print it To Instapage’s demonstration domain .
As a bonus, you can download your landing pages straight to your computer for future use.
Now let us take a look at the bells and whistles.
Instapage Includes a few additional features that assist separate from Another software out there.
Included in these are:
Instablocks — those are useful for times when you have to create multiple landing pages, but do not wish to change the style of the page. Rather than recreating your complete page, it is going to save your components for you to be reused. You’ll have access to blocks produced by Instapage or you may make your own.
Heatmaps — this is a very trendy analytics attribute that provides you insight into just how users are interacting with your webpage. It tracks mouse movement, clicks, how far visitors scroll, and in which they spend time on the page. Notice: heatmaps are only available using the Optimizer program
A/B testing — In case you want to test different components of your page, it is possible to divide test utilizing Instapage. Just duplicate your primary copy and produce another copy with any changes to the text, images, CTAs, etc.. When you print your page, some will see the control variant and others will see the variation. Information about how each performs will be stored on your Instapage analytics section.
Analytics And Reporting
Of course, no leading marketing software is complete with no dedicated analytics section.
Instapage is no exclusion, and this is actually one of its biggest Selling things.
The neat thing about Instapage is that it Permits You to set up Conversion goals directly in the editor, and then track progress over time.
From the Editor, you’ll find sections called Conversion Goals and Analytics at the right click menu.
In the Conversion Goals section, you can set Certain goals to track in Your own analytics.
From the Analytics section, you can add Google Analytics, Facebook Pixel, Tag supervisor, etc..
Then, when you assess our Analytics section after you page is pushed Live, you’ll find details about your webpage’s conversion rate based on the targets you set.
That is also where you’ll find information Concerning the performance of Your split evaluations, and you may also tweak the traffic split between the two test versions here.
You’ll also find a section that collects information on the prospects each Page has collected.
Obviously, Instapage isn’t without its flaws, and it falls a bit short Of its competitors in these areas:
The big one: price. Instapage is more expensive than many of its competitors
Advanced features only available with more expensive plans
Could have additional information, such as high performing pages
Here’s a rundown of all Instapage’s most remarkable features:
Pixel Perfect editor, along with a drag-and-drop editor that is extremely easy and intuitive to use
Access to heatmaps
Collaboration attributes for groups
Great customer support and help features
Now for the part you have all been waiting for: the price.
Instapage comes with three pricing tiers.
The first, the Core plan, starts at $69.99/month also comprises most fundamental Features like the mobile-responsive builder and Instablocks.
The next level, Optimizer, begins at $99/month and gives you access to Unlimited A/B testing, heatmaps, and conversion goal monitoring.
And finally, the Team & Agency plan begins at $179/month and Includes 15 private sub-accounts and branded lead notifications.
Instapage does come with a free 14-day trial, so you can test the waters To see if it’s the match for you.
In general, most will benefit in the Optimizer program.
While you can get away with the basic Core program for just designing and Publishing (awesome) landing pages, the Optimizer gives you access to helpful tools like heatmaps and A/B testing, which may help your overall conversion speed later on.
All in all, Instapage is a great option for People Who need to put Together quick, professional landing pages.
It provides high-quality pages at a simple-to-use format, making perfect For beginners and more experienced webpage designers alike.
And though its additional attributes will cost more, they definitely add to the experience. The use of A/B testing and heatmaps can help direct your production and plan, and conversion target monitoring will let you know whether you’re on track.
Bottom line: If your Aim is better landing pages, you can not go wrong with Instapage. Lead Capture Landing Page