Intro Lead Database
Sometime back in March 2016, Vancouver-based company Wishpond showcased in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually which have sufficient potential to beat their peers. This year, Wishpond Technologies, that specialized in marketing automation software, got featured. Lead Database
The inclusion of Wishpond on the Ready to Rocket list is a testament to How the nature of digital marketing is changing, and Wishpond is positioned to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital advertising is evolving to get better and smarter. Wishpond fits perfectly in the current market. As automation takes over the Advertising business, Wishpond has been nominated as High Performers from the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool that caters almost all of your advertising requirements. The highlight of this tool is lead creation and the following analytical process. Wishpond can help in building interactive landing pages and design competitions, track prospects, send mails, and do much more.
Wishpond Enables you to understand”where precisely” and”the way” to measure forward. To put it differently, it’s”fully automated” and”free forever” advertising tool that catalyses the easiest process of generating and nurturing prospects.
In this website, I Will walk you through the second details of this tool, compose Wishpond review. According to my user experience, I think Wishpond is a must-try for all marketers. Without much-a-do, here are the main characteristics of Wishpond. Lead Database
Wishpond Review — Features Highlight
The Qualities of Wishpond are broadly categorized under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Forms
It’s possible to add customizable forms for your landing page. There are many Flexible templates to choose from. Form building is very easy with the drag and drop builder. Like landing pages, you may create multiple versions of your form and run A/B test. All these forms are easy to create, print and discuss it (website, blog, Facebook Page). You might also print on wishpond.com and share it. Listed below are few more add-ons you get-
File upload field on your form to collect files and files.
Drop down menu for a very long list of options. This keeps your kind short.
Multiple check boxes for leads to opt for over 1 alternative that Suits them.
Hidden fields to collect analytical data like source and referrer.
Merge tags to customize your own forms.
Wishpond lets you create six different types of well-timed pop-ups-
Exit purpose: This pop-up is the final attempt to catch the attention of Those prospects that are just about to leave your site.
Page Scroll: When visitors scroll down your site, this popup appears.
Timed Pop-ups: You are able to time your popup to look after the visitor has Spent a specific amount of time on your website.
Entrance pop-ups: The minute a visitor lands on your website, a popup appears.
Click popups: All these pop-ups turn any link or picture to some 2-step opt-in process.
The drag and drop Editor makes pop-up building an effortless endeavor. Additionally, you get pre-designed templates to choose from. The pop up templates are flexible and highly mobile responsive. You can target your popups as you wish, for instance, you can choose on which pages the popups will appear and at which it won’t. Lead Database
A/B testing feature can be found in popups as well. You can test and determine which one is Giving you desirable results before finalising one. Additional key attributes include Social Share Buttons. You can add social sharing buttons to your popups (for Facebook, Twitter, and G+).
Wishpond provides A separate section for lead data direction where you are able to see all your customers and their data. It may be sorted into various lists in accordance with the category you desire. It has five Chief regions:
Stats provides a global overview of activity taking Place within all of your Wishpond campaigns via different links. The analytics provides metric information to take note of the number of prospects opening emails, switching on campaigns and page views.
Leads provide you with a comprehensive perspective of Different leads sorted by most recent activity. With every click on a lead, you can receive all the specifics of the lead, such as their activities, profile data and which lists they are a part of.
Visitors include those that viewed the page but did Not convert in your form. With the usage of the system of collecting customer information, you can monitor even before they’ve converted. When they eventually fill out among your types, all of the monitoring data associated with their accounts merges into their new lead profiles.
Lists allow you to see which prospects are a part of which lists. This is one of the most important part and also a place to come back and look for different listing segments especially if you are creating different smart lists and inactive lines using marketing automation
Lead Properties lets you view All of the custom lead Properties across all of your Wishpond campaigns.
Wishpond has Beautiful templates to make your task easy. Together with the pre-built templates, you can just drag and drop elements to make your landing page. Elements such as text boxes, image, video, social media buttons, forms, etc.. Editing is easy on Wishpond. The WYSIWYG editor allows you customize colors, font, and all other elements of this landing page. 1 slight issue that I faced when using the editor isI needed to click several times to pick a text. You have to double click it to select and edit, but I guess that I double-clicked it for a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the result; I could manage to click few times extra! Each of the templates are mobile responsive. With over 100 templates, you can produce a high converting landing page for virtually any industry.
You can conduct A/B Tests for numerous variants of your landing page. Wishpond conducts the exam for you and gives you comprehensive reports. Depending on the precise findings, you can zero on the very best version of your landing page. You will require no coding knowledge to create such interactive and all-device-compatible landing pages.
This is not all. You are able to do with the landing Page builder on Wishpond.
Should you run your Blog or website on WordPress, you may use the WP plugin to construct your landing page directly within WP dashboard. Similarly, you can easily publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This lets your leads to register immediately for a training or marathon or likes of such by just clicking on the link. They don’t need to give any other additional details.
Events and Marketing
You can run Exciting contests and promotions on Wishpond. You can collect email addresses . Afterwards, these email addresses may be used for email campaigns. Wishpond lets you encourage social sharing. It provides an choice to use Facebook Like Buttons as vote procedures. This eases share and likes. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to promote rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to enter your contest. I’ve already discussed the customizable types above. You can take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten other programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can print and Run social promotions on societal networking platforms like Facebook, Twitter, or in your own site. Be it any platform, your promotions and contests will look good on laptops, mobiles and tablets. You can find more enjoys and follows by incorporating a Facebook Like a Twitter follow option. Lead Database
Wishpond Integrations and API
Wishpond integrates with a host of tools, starting with CRM tools to Email marketing applications, eCommerce tools, Webinar tools, plus much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead landing on a Web Site and social media platforms Are likely to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing app and Wishpond account. This is eased by apps like:
Wishpond integrates With a help desk app UserVoice, and additionally with SurveyMonkey for successful polls. Integrations using Webinar programs like ClickWebinar and GoToWebinar can help you conduct smooth webinars for your prospects as soon as they register on one of your campaigns.
Other integrations include:
Team chat app: Slack; Twilio for telephone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turns provides access to over 500 other apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I already mentioned in this post — 7 Drip Email Campaign Software. Wishpond has it all covered. Whether you are seeking trickle email campaigns or wish to send customized emails, Wishpond has all of the features prepared for you.
In Addition, you Can add scores to your own leads and section them based on their actions. Add to the; you get real-time analytics to help you assess the performance of your automated workflow. You can use combine tags to customize your emails based on the information you have on your database. Wishpond integrates with different email marketing tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can choose from three different plans Wishpond offers — Basic, Pro and Growth. Aside from the typical features, the fundamental program has a limitation on the prospects up to 1000, Email marketing a month up to 10,000 with one user which comes with a price tag of $45 for monthly.
The Development Plan is for $129/month using 10000 greatest contributes with unlimited customers and all the other prominent features of Pro and Basic packages. In addition to all of that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Support is free for all. You can sign up for a FREE 14-Day trial for some of those plans before paying. Lead Database
Special Rewards From Wishpond
Wishpond also Provides unique perks in most of their other services. If you are a customer, you can avail those offers:
30 Days free for Appointlet that’s a beneficial tool to book appointments with feedback directly from Wishpond;
Free Trial and reduction in 30xofAds that’s a thorough screen and PPV advertising research tool that analyses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, bloggers or internet advertising pros. It provides a recurring 30% commission with no payment for your service. You get consistent online payouts which can be readily monitored through GetAmbassador. When you sign up an affiliate, you will be given with a unique tracking link. If Wishpond receives any visitor via your affiliate link, it will immediately link it with your affiliate accounts; and if the visitor purchases a subscription, either on the exact same visit or later, you will be paid a 30% commission. The commission is renewed if the subscription is renewed on a monthly or yearly basis.
As An affiliate in Wishpond, you get a more than marginal access to ingenious advertising tools like GetAmbassador and Tracking Dashboard that allows you to track all of your tasks including clicks, commission, and earnings. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are employed in sites, sites, and landing pages. You get access to affiliate a landing page wherein you are able to go via the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that can be embedded. You can Find the HTML code for Banner Ads directly on the Wishpond’s Affiliate page. But for Marketing Automation Banner Ads, you will need to await a short time!
Wishpond for Agencies
Wishpond supplies A easy software for bureaus . Agencies have multiple clients to address, and Wishpond fits perfectly within this situation. You can:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to make nice popup forms to your clientele.
Collaborate easily with your group with numerous user accounts. The Governance option enables you to limit users’ access to the customer accounts they are working on.
Show your customers superbly designed reports for all your marketing Campaigns.
Wishpond is praised And applauded by different startups and agencies across the world. 1 such company is TrueCaller. A very common title, Truecaller lets you identify who is calling you and from wherever. The success of TrueCaller is unmatched, and Wishpond has become a part of the success story.
TrueCaller wanted To gather stories of their customers in a creative way. The main aim was to know how every user has benefitted or not benefitted with TrueCaller. Every experience issues and TrueCaller desired to get hold of the users’ personal experiences. Wishpond became the catalyzing energy within this. TrueCaller ran a competition to gather all of the info, which is exactly what happened:
Over 70K+ participants
TrueCaller became the best keyword on social media throughout the contest
400 percent growth in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies that show the virtue of Wishpond as a tool.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other powerful opponents. In this case, I think Rafflecopter, Strutta, and Shortstack possess the potential to provide Wishpond a tough competition. But here I will just tell you why I’ll vote for Wishpond from these four apps:
Wishpond vs. Strutta
Strutta doesn’t Supply any free support, and their plans are quite expensive. The package of $249 $399 and $999 called Turnkey, Professional and Designer respectively. The number of sharing apps is limited to Facebook, Instagram, microsite, website, iframe, along with few other channels.
Struta Doesn’t have the site popups feature. The variety of templates can also be less. No advertising automation or lead information analyzer, unlike Wishpond. Strutta lacks program integration which is disappointing. There’s a deficiency of lead data analysis that can be used for turning leads to loyal customers. I believe with Strutta, I needed to invest more time. To the contrary, Wishpond did help me save a great deal of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar features. But, I think Wishpond defeats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry alternative and Facebook entry alternative, I’d vouch for the multiple marketing apps from Wishpond. Wishpond offers marketing automation, which is also lacking in Rafflecopter.
Rafflecopter, on The other hand, has a FREE program that might attract users. But I am convinced those that are reluctant to compromise their advertising requirements, will go ahead and’purchase’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a full Stack marketing automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares All of the features within Wishpond. But, Aritic PinPoint displays a much richer attribute record. For example, Wishpond offers international stats for all the campaigns while Aritic PinPoint reveals you region-wise or country-wise reports. The marketing automation suite from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the core. You receive deep email segmentation based on lead behaviour, events, period where the lead/customer is currently in with respect to the buyers’ journey, and demographics like age, sex, linking date, etc.. Email campaigns are complex due to this in-depth segmentation.
Also, Aritic PinPoint works on a multichannel approach towards promotion. You can join and nurture your leads via emails, SMS campaigns, push notifications, landing pages, cellular notifications, and societal networking integrations. Wishpond has just SMS, landing pages, and emails. This brings us to the pricing section. Since Aritic PinPoint is much more sophisticated than Wishpond and contains a lot of features, it is costlier. For an enterprise, Aritic PinPoint offers account-based marketing which is absent in Wishpond.
Update: Wishpond has updated their website with GDPR related information And now has all the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was naturally lured towards Shortstack by just taking a look at the cost! Their services begin from zero and proceed on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all the features. Shortstack provides just over 30 pre-design topics unlike the countless choices from Wishpond. Another serious lapse is the deficiency of real time testing for customized designs. Another point of difference is, together with Shortstack the number of users or group members is also strictly restricted to one. In circumstances where multiple users are desired, a price of around $29 per month is viable; unlike Wishpond that may provide multiple users with limited access to data.
This brings us to The end of the inspection of Wishpond. This tool is perfect for a marketer, also that I Must say it’s a really simple to use the application. Now that you are aware of all the Features, perks and pricing plans, you must begin using the tool. You can Always begin with the 14-day trial period for the program that suits you. Let me Know your views about the tool, and also if you come across another better Option to Wishpond. Lead Database