Intro to Leadpages Lead Gen Software
There have been substantial Innovations from the marketing industry over the years. And nonetheless, marketers are still bound to opt-in landing pages and pop-ups to generate new leads. Lead Gen Software
For Less tech-savvy individuals, but creating a landing page from scratch is not an option. You could say the same for entrepreneurs with little to no advertising dollars to spare.
That’s where Leadpages comes in. As you’ll find within this Leadpages review, the web-based platform guarantees to offer you the tools you will need to publish high-converting landing pages for your lead-generation campaigns.
Leadpages is designed to help its users create Beautiful landing pages — all without the need for coding or design experience. During these landing pages, users will be able to prompt customers to provide their email or other relevant information.
At the heart of Leadpages is the Leadpage Editor, an easy-to-use Tool that enables users to work with templates and edit the information as required. You’ll see later how the editor works.
On top of this, the company also offers other Attributes to further help their customers take advantage of their lead generation campaigns.
There are many reasons why Leadpages, to this day, Remains a go-to source for users who demand landing pages fast. Below are a few of the features the company has to offer.
Leadpages (Landing Page Creator)
The Landing Page Creator uses drag-and-drop Functionality which makes it simpler for clients to create custom landing pages that suits their requirements.
To get you started, you will find over 100 templates to Choose from and may be filtered by business. The templates have been sorted by conversion rate that’s quite useful. It provides users with an chance to pick a proven template based on Leadpages’ data.
Do note, however, that there are many factors which Influence conversion speed. Since the templates are customizable, it’s difficult to attribute conversion into the template alone. For what it is worth, Leadpages claim it as its strongest and unique sorting attribute.
The templates are a mix of in-house and third party offerings. Any template that’s not produced by Leadpages itself needs to be compensated for to use. Hosting is included in your subscription.
You can do A/B testing so you can determine Which landing pages work great. You are able to assess your performance through the built-in analytics (you can integrate it with Facebook Pixel and Google Analytics).
Flyers are responsive so cellular users shouldn’t Have a problem viewing your landing pages when they’re on their phones. Lead Gen Software
You may see how Leadpages work afterwards down the article.
If you’ve ever come across those pop-up boxes that Appear just as you’re about to leave a site, you’ve likely encountered Leadboxes.
This nifty box can either pop up automatically or Be triggered by a condition you place. The most popular condition is arguably the 2-step opt-in in which a visitor needs to click a button to your own pop-up box to appear.
If done right, Leadboxes could raise involvement And bring about more prospects for your company. Much like the landing pages, there is a drag-and-drop editor for Leadboxes to make it much easier for consumers to get up and running in minutes.
To create one, click “Create a Leadbox.”
From here, it is possible to edit the leadbox in your Bidding. It’s a drag-and-drop editor that makes coming up with a layout for your leadbox really simple.
The Leadbox Layout lets you fix the general layout Of this opt-in form. You can change the background image, padding, time control, and other people to get the absolute most out of your leadbox.
Leadbox Tracking lets you capture and analyze information of your opt-in boxes to see how it Performs over time. Connect your Google Analytics or Visual Website Optimizer to collect information which will help you make sense of your boxes.
Another Helpful feature should you want it, Leaddigits lets your audience opt-in to a email list through texting.
The rationale behind this one is build a text list. Thus, instead of merely collecting email addresses, it is possible to get folks on a list with their phone numbers. This might be incredibly valuable particularly with the younger generation that’s more likely to text than just email.
Leadlinks are links that you add into your Broadcast emails through your email service provider.
Once the recipient clicks on that linkthey are Instantly enrolled. They will not be required to enter additional information. This is particularly useful for training registration and so on.
After a quick registration process, you’ll enter The dashboard and be encouraged to create your first campaign. By default, you are taken to Leadpages at which you can create a landing page. You are able to get into the site’s other attributes throughout the navigation bar.
To start your initial landing page, click on the Let’s Do It button. The website will help you through the procedure by asking you questions about the essence of your landing page. You will be granted access to all of the available templates provided afterwards. Alternatively, you can access the templates directly through the navigation bar.
At this point, it is important to note that there Are two types of templates available. First, you have drag-and-drop templates which are more customizable and contemporary. Then you have your regular templates which are tried and tested to ensure high conversion prices.
How you make a landing page depends on which Kind of template you choose (drag or standard).
Standard templates are straightforward with small Room for alteration. You’ll have the ability to edit the text and substitute the sample pictures but will not be able to move any of those components around. You can elect to hide any element that you don’t have any use for but users need to do this with caution. Hiding elements can result in apparently empty spaces.
You can toggle the navigation buttons to preview Exactly what the landing page would look like on a tablet computer or phone.
To add SEO and monitoring info, simply click The Lead Page Options button located on the left-hand sidebar. Use this to include metadata information as well as monitoring codes.
Once you’re done, you can go ahead and save your Work or have it printed. In case you haven’t linked your email service provider together with your Leadpages account by this point, you’ll be motivated to do so. You won’t be able to save the mails you accumulate otherwise. Lead Gen Software
Drag-and-drop templates operate somewhat differently. Right off the bat, you’ll notice that you have additional options. The sidebar homes four buttons: widgets, page layout, page design, and page monitoring.
By dragging and dropping widgets to your landing Webpage, you’re able to add new components to edit. You can add headlines, text, images, videos, buttons, and more. It’s here where you are going to encounter one of Leadpages’ most infamous kinks. The site’s drag-and-drop functionality is flawed.
Placing elements where you want them can be a pain. For starters, you can only set them in areas that the template allows you to. There are grids where widgets could be added while other areas are off limits. Then there is the matter with precision. The widgets tend to snap into position. And as is the case during our testing, they wind up nowhere near its planned destination.
Assessing the text and images, however, is a breeze. Simply click on any placeholder text and substitute the present one . You may resize and move parts.
Page Layout enables you to make changes to every section of your landing page. Here You can fine-tune the appearance of your webpage as you would through CSS just simpler.
For example, clicking on the Page Layout icons Shows you the various section the page has. With this template, you will find two sections — the content body and the footer.
If you want to change the background, click on “Section Design” and make the necessary changes out of here.
Page Style lets you play your font in Addition to add custom CSS for more Innovative users.
Page Tracking works exactly the same manner as in standard templates. Just this time, you Can incorporate it using Facebook and Google Analytics.
You’ll find all your stored landing pages in the dashboard. You may go back and make further edits, rename the document, create a split test (A/B testing), replicate the landing page, or have it deleted.
Split testing is only available for Guru and Advanced plan associates.
Customer service does exist but priority is given To advanced subscribers. They have access to a 1-on-1 Quick Start Call as well as free virtual workshops. Those below the standard plan might need to contend with chat service (9 AM to 5 PM Central time during weekdays) or open a support ticket.
It is possible to publish your landing pages on their own or under your domain name. But, publishing under a Subdomain can potentially turn off your viewers. It is advisable to print under your own domain.
To do that, click on the user icon on the top-right Part of the screen to start the drop-down menu. Pick”Domains” to load the page where you are able to join your domainname.
From here, Leadpages will guide you to the Procedure Of connecting your own domain name.
The dynamic HTML options let you publish the Landing page on any site. But, there are means to integrate the tool in other CMS like WordPress, Squarespace, and other popular content management systems.
Users may register on a monthly, yearly, or Two-year basis with all the two-year strategy being the very cost-efficient provided you are in for the long haul. There are 3 tiers to choose from: standard, pro, as well as advanced.
At $25/month, Leadpages is affordable enough for startups and one-man showrunners. The advantages of having the ability to install and design landing pages for direct generation compensate for the cost. However $48/month could be a steep price to pay given the tiny perks that you unlock at that level. Unless you’ve got a real need for online sales and payments and A/B testing, then you are better off using the most elementary plan. It should also be enough to help you get more with your blog or website.
Leadlinks and Leaddigits will also be unavailable If you don’t subscribe to the pro or advanced plan which is really a bummer.
Advantages and Pitfalls OF Selecting Leadpages
Honestly, there is a lot to like about Leadpages. But the application is far from ideal. Let us break down the advantages and disadvantages. Lead Gen Software
Benefit #1: Easy-to-Use
For the average user, Leadpages will be more than Enough to fulfill your lead generation objectives. In the conclusion of the day, all you will need is a presentable landing page which will wow your crowd. Leadpages is much more than capable of getting the work done. It truly does not require any prior design or coding expertise.
Advantage #2: number of accessible Templates
The absolute number of available templates would be More than enough to get you started on the ideal track. There’s a template for virtually every circumstance. Alternatives vary from webinar webpages, thank you pages, product launch pages, checkout pages, and even 404 pages. Leadpages assert they’ve at least 160 free templates in their library.
Benefit #3: quick and easy integration
You can use Leadpages no matter what CMS you are using. It may support WordPress, Joomla, Squarespace, and much more.
Benefit #4:: Leadboxes
The Majority of this Leadpages inspection was focused on The landing page builder but let’s not forget that subscribers also get access to Leadboxes. There’s no denying the fact that pop-up boxes are effective and can result in conversions which would otherwise be missed if not for Leadboxes.
Weak Spot #1: problems with the Landing Page Builder
The drag-and-drop functionality issues need to be addressed. People that are very particular in their landing page designs can battle with the tool’s interface. The tool may also slow down every now and then which can be troublesome particularly for individuals who are on a tight deadline.
Weak spot #2: limited customization in standard templates
Leadpages themselves promote users not utilize their standard templates. There is hardly any customization choices. The lack of drag-and-drop attribute is unavailable for standard templates. So even if you do locate a template worth using in their dated selections, you’d be not able to personalize them as you see fit.
Weak spot #3: A/B testing only for pro users and above
There’s no denying the significance of A/B testing. It’s the only real way to see that pages are working and which ones require refinement. Regrettably, standard users have no access to A/B testing and need to upgrade to a higher plan to make use of the attribute.
Leadpages is a good bargain for startups given the Reasonable $25 entrance point. Should you need sleek, responsive landing pages quick and would help you better your conversion funnel and make more money, the instrument will be more than capable of delivering exactly that. But, there are plenty of choices out there which do pretty much the same thing. Maybe not on exactly the exact same level, but you do have choices.
Large-scale companies are likely to have in-house Solutions to creating landing pages for their lead generation campaigns. The 199/month advanced plan seems too steep of a price point for large corporations.
The Fantastic thing about Leadpages is that they have a Free 14-day trial period so that you may check out the tool for yourself (even though you Do need to supply your credit card information). Even though Leadpages does have its own Merits, the abundance of landing page solutions out in the market combined with That the quirks of Leadpages’ builder tool makes it hard to recommend. Lead Gen Software