Intro Lead Generation Industry Statistics
Sometime back in March 2016, Vancouver-based company Wishpond featured in 2016’s Ready to Rocket List. Ready to Rocket list features the best British Columbia technology companies annually which have sufficient potential to beat their peers. This year, Wishpond Technologies, that technical in marketing automation program , got featured. Lead Generation Industry Statistics
The inclusion of Wishpond on the Ready to Rocket list is a testament to The way the nature of electronic advertising is shifting, and Wishpond is set to capitalize on the growing need for enhanced lead generation and marketing automation instruments ~ Ali Tajeskandar, CEO of Wishpond.
True to the hilt, Character of digital marketing is evolving to get better and smarter. Wishpond fits perfectly in the current industry. As automation takes over the Advertising industry, Wishpond was nominated as High Performers in the Fall 2016 Marketing Automation Software Grid report from G2 Crowd.
What is Wishpond?
Wishpond is an Impressive tool which caters almost all of your advertising needs. The highlight of this tool is lead creation and the next analytical procedure. Wishpond helps in creating interactive landing pages and design competitions, track leads, send emails, and do much more.
Wishpond Allows you to know”where precisely” and”the way” to step forward. In other words, it is”fully automated” and”free forever” marketing tool which catalyses the easiest process of generating and nurturing leads.
In this blog, I Will help you through the second information of this tool, compose Wishpond review. Based on my user experience, I think Wishpond is a must-try for all marketers. With no much-a-do, here are the primary features of Wishpond. Lead Generation Industry Statistics
Wishpond Review — Features Highlight
The features of Wishpond are classified under sub-headings — Landing Pages, Pop-ups and Forms, Contests and Promos, and Marketing Automation.
Pop-Ups and Types
You can add customizable forms to your landing page. There are many Flexible templates to choose from. Form construction is very easy with the drag and drop builder. Like landing pages, you may make several versions of your own form and conduct A/B test. These forms are easy to create, print and share it (website, site, Facebook Page). You might also print on wishpond.com and discuss it. Listed below are a couple more add-ons you get-
File upload field in your form to accumulate files and documents.
Drop down menu to get a long list of options. This keeps your form short.
Multiple check boxes for leads to Go for more than one alternative that Suits them.
Hidden areas to collect analytical information like source and referrer.
Merge tags to personalize your forms.
Wishpond enables you to create six different Kinds of well-timed pop-ups-
Exit intent: This pop-up is the final attempt to catch the attention of Those leads that are just about to leave your site.
Page Scroll: When visitors scroll down your Website, this popup appears.
Timed Pop-ups: You can time your popup to look after the visitor has Spent a specific quantity of time on your site.
Entrance pop-ups: The minute a visitor lands on your site, a popup appears.
Click on popups: These pop-ups turn any link or image to a 2-step opt-in process.
The drag and drop Editor makes pop-up building an easy endeavor. Also, you get pre-designed templates to pick from. The pop up templates are both flexible and highly mobile responsive. You are able to target your popups as you desire, for example, you can decide on which pages the popups will look and at which it will not. Lead Generation Industry Statistics
A/B testing feature can be found in popups as well. You can examine and see which one is Giving you desirable results before finalising one. Additional important attributes include Social Share Buttons. You can add social sharing buttons to your popups (such as Facebook, Twitter( and G+).
Wishpond provides A separate section for lead data management where you can see all of your visitors and their data. It can be sorted to various lists as per the category you want. It has five Chief regions:
Stats provides a global overview of activity taking Place within all your Wishpond campaigns via different links. The analytics provides metric information to pay attention to the amount of prospects opening mails, switching on campaigns and page views.
Leads provide you with a detailed perspective of Various leads sorted by most recent activity. With each click on a direct result, you can receive all the details of the lead, such as their actions, profile information and which lists they are a part of.
Visitors include those who viewed the page but did Not convert on your form. With the use of the system of collecting visitor data, it is possible to track even before they’ve converted. When they finally fill out one of your forms, all of the monitoring data associated with their accounts merges to their new lead profiles.
Lists allow you to see which leads are a part of which lists. This is one of the most important section and a place to come back and look for distinct list sections especially if you are creating different smart lists and inactive lines with marketing automation
Lead Properties enables you to view all the custom lead Properties across all your Wishpond campaigns.
Wishpond has Beautiful templates to get your task simple. Together with the pre-built templates, you can just drag and drop elements to create your landing page. Elements such as text boxes, picture, video, social networking programs, forms, etc.. Editing is seamless on Wishpond. The WYSIWYG editor lets you customize colors, font, and all other elements of this landing page. One slight issue that I faced while using the editor isI needed to click several times to select a text. You have to double click it to select and edit, but I figure that I double-clicked it for a couple of times. However, what I got in the end is a totally professional landing page. I guess with all the outcome; I could manage to click few times extra! Each of the templates are mobile responsive. With more than 100 templates, you can create a high-definition landing page for any business.
You can conduct A/B Evaluations for numerous variations of your landing page. Wishpond conducts the test for you and gives you comprehensive reports. Depending on the precise findings, you can zero on the very best version of your landing page. You’ll require no coding knowledge to make such interactive and all-device-compatible landing pages.
This isn’t all. You are able to do with the landing Page builder on Wishpond.
Should you run your Website or blog on WordPress, you may use the WP plugin to build your landing page directly within WP dashboard. In the same way, it is simple to publish your landing page in your own domain and sub-domains.
You can add Auto-submit links to your emails. This lets your leads to register immediately for a workshop or webinar or likes of such by simply clicking on the hyperlink. They do not need to provide any other additional information.
Events and Marketing
You can conduct Exciting contests and promotions on Wishpond. You can collect email addresses through voting. Later, these email addresses can be used for email campaigns. Wishpond lets you promote social sharing. It provides an option to use Facebook Like Buttons as vote procedures. This facilitates likes and share. Another option is to add share buttons for Facebook, Twitter, and Google+. It is also possible to encourage rewards for referrals. In these benefit contests, the entrants get rewarded when they refer their friends to get into your contest. I have discussed the customizable types above. You can take advantage of this feature here as well.
To help you create Your competitions interesting and far-fetched, Wishpond comprises ten other programs that assist with creating engaging social promotions-
Instagram Hashtag Contest
Photo Caption Contest
You can publish and Run societal promotions on social media platforms such as Facebook, Twitter, or in your site. Be it any platform, your own promotions and competitions will look good on desktops, mobiles and tablets. It is possible to get more likes and follows by incorporating a Facebook Like a Twitter follow option. Lead Generation Industry Statistics
Wishpond Integrations and API
Wishpond integrates with a host of tools, beginning with CRM tools to Email advertising software, eCommerce tools, Webinar tools, and much more. Below is the list of resources Wishpond integrates with:
CRM Integrations: Lead capturing on a website and social media platforms Are going to be a cakewalk together –
Lead capturing is Followed by automobile syncing of prospects between your email marketing app and Wishpond account. This is facilitated by apps like:
Wishpond incorporates With a help desk program UserVoice, and also with SurveyMonkey for successful polls. Integrations with Webinar programs like ClickWebinar and GoToWebinar will help you conduct smooth webinars to your prospects once they sign up on a few of your own campaigns.
Other integrations include:
Team chat app: Slack; Twilio for phone and SMS integration; LemonStand for customizable cloud-based eCommerce system; and Thankster, a greeting card card integration.
Wishpond also Integrates with Zapier, which in turn supplies access to more than 500 additional apps.
Wishpondlets you Construct your integration employing the Wishpond’s REST API.
Marketing automation is A boon for entrepreneurs, this I mentioned in this post — 7 Drip Mail Campaign Software. Wishpond has it all covered. Whether you are seeking drip email campaigns or wish to send customized mails, Wishpond has all of the features ready for you.
In Addition, you Can add dents to your own leads and section them according to their actions. Add to the; you get real-time analytics that will assist you assess the performance of your automatic workflow. It is possible to use merge tags to customize your emails depending on the info you have on your database. Wishpond integrates with different email advertising tools such as MailChimp and AWeber to make the tasks easier for you.
Wishpond: Pricing Plans
You Can pick from three different programs Wishpond provides — Basic, Pro and Growth. Aside from the typical attributes, the Basic program has a limitation on the prospects up to 1000, Email marketing per month up to 10,000 using one user that comes with a price tag of $45 for monthly.
The Development program is for $129/month using 10000 maximum leads with unlimited users and the rest of the notable features of Pro and Fundamental packages. Along with all that, Priority Support and Implementation Coaching Program is also provided. And as consistently Customer Service is free for everybody. You can register for a FREE 14-Day trial for some of the plans before paying. Lead Generation Industry Statistics
Special Rewards From Wishpond
Wishpond also Provides unique perks in the majority of their other services. If you are a client, you can avail those offers:
30 Days free for Appointlet which is a beneficial tool to book appointments with Leads straight from Wishpond;
Free Trial and reduction in 30xofAds which is a comprehensive display and PPV marketing research tool which assesses competitor’s ad strategy.
60 Days totally free service from AWeber
90 Days trial for Groove,
Free 60 days of Crazyeggs
$50 discount on Grasshopper.
Wishpond Review of Affiliate Programs
Wishpond Additionally provides affiliate advantages to site owners, owners or online advertising pros. It supplies a recurring 30% commission with no payment for your ceremony. You get consistent online payouts that can be readily monitored through GetAmbassador. When you join as an affiliate, you’ll be provided with a unique tracking link. If Wishpond receives some visitor via your affiliate link, it will directly associate it with your own affiliate accounts; and if the visitor purchases a subscription, either about the same visit or later, you’ll be paid a 30 percent commission. The commission is renewed if the subscription is renewed on a monthly or annual basis.
As An affiliate in Wishpond, you receive a more than marginal accessibility to innovative marketing tools such as GetAmbassador and Tracking Dashboard that permits you to track all of your tasks including clicks, commission, and revenue. Banner ads can be easily posted on blogs or sites. Case Studies and Testimonials are used in sites, sites, and landing pages. You get access to affiliate a landing page in which you are able to go through the templates, engage efficiently in Wishpond’s official Academy and article Banner ads that may be embedded. You can get the HTML code for Banner Ads right on the Wishpond’s Affiliate page. But for Marketing Automation Banner ads, you will have to await a short time!
Wishpond for Agencies
Wishpond supplies A simple software for agencies. Agencies have multiple customers to address, and Wishpond fits perfectly within this scenario. You are able to:
Manage multiple customer accounts. You can use the templates and drag n’ Drop editor to create fine popup forms to your clients.
Collaborate easily with your team with multiple user accounts. The Governance option enables you to restrict users’ access to the customer accounts they are working on.
Show your clients beautifully designed reports for your entire advertising Campaigns.
Wishpond is praised And applauded by different startups and agencies across the globe. One such company is TrueCaller. A common title, Truecaller lets you recognize who is calling you and from wherever. The achievement of TrueCaller is unmatched, and Wishpond has been a component of the success story.
TrueCaller desired To gather tales of their customers in a creative way. The main aim was to know how each user has got or never benefitted with TrueCaller. Every experience issues and TrueCaller wanted to contact the users’ personal experiences. Wishpond became the catalyzing energy in this. TrueCaller ran a competition to gather all information, and this is what occurred:
More than 70K+ participants
TrueCaller became the top keyword on societal media during the competition
400 percent increase in Facebook followers
Another firm, World Fishing Network, additionally gained tremendously from Wishpond. There are numerous more awesome case studies which show the virtue of Wishpond as a instrument.
Wishpond: Competitive Analysis
No inspection is Complete without analyzing it against other strong opponents. In cases like this, I believe Rafflecopter, Strutta, and Shortstack have the capability to give Wishpond a difficult competition. But here I shall only tell you why I will vote for Wishpond out of those four apps:
Wishpond vs. Strutta
Strutta does not Supply any free service, and their plans are quite pricey. The bundle of 249 $399 and $999 named Turnkey, Professional and Designer respectively. The amount of sharing programs is limited to Facebook, Instagram, microsite, site, iframe, and several different channels.
Struta Doesn’t possess the website popups feature. The variety of templates is also less. No marketing automation or direct data analyzer, unlike Wishpond. Strutta lacks app integration that’s disappointing. There is a lack of lead information analysis that can be used for turning leads to loyal customers. I think with Strutta, I had to invest more time. On the contrary, Wishpond did save a lot of time.
Wishpond vs. Rafflecopter
Rafflecopter and Wishpond have many similar attributes. But, I think Wishpond beats Rafflecopter with its integrations. Though Rafflecopter supplies Pinterest entry option and Facebook entry option, I’d vouch for the multiple marketing programs from Wishpond. Wishpond offers marketing automation, which can be missing in Rafflecopter.
Rafflecopter, on The other hand, has a FREE plan that might entice users. But I am sure those who are unwilling to compromise with their marketing needs, will go ahead and’buy’ a plan that suits their needs.
Wishpond vs Aritic PinPoint
Aritic PinPoint is a complete Stack advertising automation tool with advanced automation features. Designed for SMBs mainly, Aritic PinPoint shares all the attributes present in Wishpond. However, Aritic PinPoint exhibits a much richer feature record. For instance, Wishpond provides international stats for all of the campaigns while Aritic PinPoint shows you region-wise or country-wise reports. The marketing automation package from Wishpond is also very basic. With Aritic PinPoint, marketing automation forms the center. You get deep e mail segmentation based on direct behaviour, events, stage in which the lead/customer is currently in with regards to the buyers’ journey, and demographics like location, age, sex, linking date, etc.. Email campaigns are complex due to this comprehensive segmentation.
Also, Aritic PinPoint operates on a multichannel strategy towards marketing. You can join and nurture your prospects via mails, SMS campaigns, drive notifications, landing pages, cellular notifications, and social media integrations. Wishpond has only SMS, landing pages, and mails. This brings us to the pricing section. Considering that Aritic PinPoint is quite a bit more advanced than Wishpond and contains a lot of features, it is costlier. For an organization, Aritic PinPoint provides account-based advertising that’s sprinkled in Wishpond.
Update: Wishpond has updated their website with GDPR related information And today has all of the detail available here to help their European customers and European Subscribers.
Wishpond vs. Shortstack
I Was obviously lured towards Shortstack by just taking a look at the price! Their services start from zero and move on to $29 for your simple plan. The Enterprise plan at $499 gives you access to all of the features. Shortstack provides only over 30 pre-design themes unlike the countless options from Wishpond. Another serious lapse is the lack of real time testing for customized designs. Another point of difference is, with Shortstack the amount of users or team members can also be strictly limited to one. In circumstances where multiple users are desired, a cost of around $29 per each month is viable; unlike Wishpond that can provide a number of users with limited access to data.
This brings us to The end of the inspection of Wishpond. This instrument is perfect for a marketer, and that I Must say it’s a really simple to use the application. Now that you are aware of each of the Features, perks and pricing strategies, you must begin using the tool. You can Always start with the 14-day trial period to the program that suits you. Let me Know your views about the particular tool, and if you come across another better Option to Wishpond. Lead Generation Industry Statistics